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Fa102b slides for the final
1. Abigail Del Sol FA 102B Professor Klinkowskein
Research from the Web
Article Title and URL
Food Innovation Recipes: Engaged Eaters
http://www.iftf.org/future-now/article-detail/food-innovation-recipes-engaged-eaters/
2. Research from the Web
Excerpt
“Rather than being passive consumers of
convenient and delicious calories, engaged
eaters will want to help address the
complex connections between human
health, economic mobility, environmental
resilience, culinary heritage, and collective
and personal identity.”
Abigail Del Sol FA 102B Professor Klinkowstein
3. Research from the Web
Excerpt
“From unreliable info to knowledgeable
purchasing; From distant farms and factories to
local makers; From passive consumers to
innovation allies.”
Abigail Del Sol FA 102B Professor Klinkowstein
4. Research from the Web
Quora Question
“What type of product or service would benefit
health in relation to food?”
Abigail Del Sol FA 102B Professor Klinkowstein
5. Research from the Web
Quora Answer
Abigail Del Sol FA 102B Professor Klinkowstein
6. Research from the Web
Quora Question
“Is there a way people can measure sugar
intake before consuming?”
Abigail Del Sol FA 102B Professor Klinkowstein
7. Research from the Web
Quora Answer
Abigail Del Sol FA 102B Professor Klinkowstein
8. Draft Product or Service Description
Abigail Del Sol FA 102B Professor Klinkowstein
A device that scans to measure sugar
content in food.
9. User / Customer Experience Map
Audience
Abigail Del Sol FA 102B Professor Klinkowstein
The Diabetic.
• All ages and genders
• Fearing the chance of hypoglycemia
• Monitoring sugar intake daily
10. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Audience
The Pre-Diabetic.
• All ages and genders
• Trying to eliminate the chance of diabetes
• Needs guidance to monitor sugar intake
11. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Audience
The Mid-Aged Health Cautious.
• Always looking for ways to improve health
• Prefers to be aware of their sugar intake
• Preventing any medical complications
12. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
About the Product
• Handheld electronic device that measures
sugar content
• Reduce the need to prick finger
• Records the daily intake
13. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Encountering the Product On-Line/ Off-Line
14. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Sketch
15. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Sketch
16. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
First Draft
17. Abigail Del Sol FA 102B Professor Klinkowstein
User / Customer Experience Map
Final
18. Abigail Del Sol FA 102B Professor Klinkowstein
Mobilize
Home Page
19. Abigail Del Sol FA 102B Professor Klinkowstein
Mobilize
Announcement to Members
20. Abigail Del Sol FA 102B Professor Klinkowstein
Mobilize
Members
21. Abigail Del Sol FA 102B Professor Klinkowstein
Mobilize
Name and logotype
22. Abigail Del Sol FA 102B Professor Klinkowstein
Mobilize
Poll Results
23. Abigail Del Sol FA 102B Professor Klinkowstein
Product or Service FB Page Research
“Diabetic Connects Mission:
To educate, inform and enlighten through meaningful connections with fellow
community members and content - all toward helping people live happier, healthier
lives.”
24. Abigail Del Sol FA 102B Professor Klinkowstein
Product or Service FB Page Research
“Dexcom’s Mission:
Empowering people to take control of diabetes.”
25. Abigail Del Sol FA 102B Professor Klinkowstein
Product or Service FB Page Research
“Amazon’s Mission:
Our vision is to be Earth's most customer centric company; to build a place where
people can come to find and discover anything they might want to buy online.”
26. Abigail Del Sol FA 102B Professor Klinkowstein
More Detailed Product Description
“Diglu’s mission:
Our vision is to create a household medical device that empowers individuals to
monitor and control their sugar intake.”
27. Abigail Del Sol FA 102B Professor Klinkowstein
Logotype
DiGLU
DiGLU
DiGLU
DiGLU
DiGLU
DiGLU
28. Abigail Del Sol FA 102B Professor Klinkowstein
Final Logotype and Justification
Logotype
29. Abigail Del Sol FA 102B Professor Klinkowstein
Final Logotype and Justification
Justification
• Diabetes + Glucose = Diglu
• To the point without sounding intimidating
• Powder blue to emphasize clarity and
cleanliness
30. Abigail Del Sol FA 102B Professor Klinkowstein
Editorial Calendar
31. Abigail Del Sol FA 102B Professor Klinkowstein
Website Research
32. Abigail Del Sol FA 102B Professor Klinkowstein
Website Research
33. Abigail Del Sol FA 102B Professor Klinkowstein
Website Research
34. Abigail Del Sol FA 102B Professor Klinkowstein
Website Wireframe
Image 1
Image 2 Image 3
LogotypeProducts ContactTeam MissionHealth Info Stories
Image 4 Image 5
35. Abigail Del Sol FA 102B Professor Klinkowstein
Website Prototype Design
Image 2
PRODUCTS CONTACTTEAM MISSIONHEALTH INFO STORIES DiGLU
DITCH THE MEDS
WHATS SWEETER THAN GOOD HEALTH?
HEALTH CAUTIOUS DIABETIC PRE-DIABETIC
36. Abigail Del Sol FA 102B Professor Klinkowstein
Website Prototype Design