Yavun is a digital campaign management platform, along with a Content Management System allows you to manage distributed campaign channels ( from a single dashboard; to increase audience outreach, improve conversion, build brand and loyalty.

1. Marketing Automation Platform by Webcontentor
Yavun is a digital campaign platform by Webcontentor, A marketing automation
platform, along with a Content Management System allows you to manage all your digital
campaign channels (Email marketing services, SEO, Promotional Pages, Advertising
Banners, Social Media Posts, Blogs) from a single dashboard; to increase audience
outreach, improve conversion, build brand and loyalty. Marketers to manage distributed
campaign channels from a single dashboard; to increase audience, improve conversion,
build brand and loyalty.

2. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
360° Campaign life-cycle management
We have expertise in Digital Promotions and Campaign life cycle management. Our email
marketing software provides Omni-channel support for digital campaigns. The complete
solution is backed by industry and domain experts.
 Digital promotions
 Interactive surveys
 Email campaigns
 Email Delivery experts
 Promotional pages
 Promotional Banners
 Brochures
 Blogs
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
NESSP

3. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
Campaign elements

4. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
 User group management
 Contact management
 Segmentation
 Email creation
 Multivariate test
 High deliverability
 Reporting and analysis
 intelligence
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
 User group management
 Contact management
 Segmentation
 Email creation
 Multivariate test
 High deliverability
 Reporting and analysis
 Intelligence
Key features - Email
This Email marketing tool allows you to create, manage, run and administer effective email
campaigns with high deliverability and exceptional results.

5. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
 Easy drag & drop editor
 Inbuilt template library
 Custom design
 Web forms
 SEO management
 Web hosting
 Analytics and reporting
 Easy to use editor
 Image creation & editing
 Sharing on social media
 Save in different sizes
 Set group level access
within an organization
 Multiple blogs to a
campaign
 Categorization of articles
 SEO management
 Asset management
 User management
 Set roles and privileges
Promotional pages Banners Blogs
Key features – Other elements

6. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
 Single master list
 Segment creation
based on different
parameters
 Save segment for
future emails
 Fast processing even
for large list
 Upload from Excel
and then map fields,
including custom
fields, to database
 Subscribe
Unsubscribe options
 Delivery experts
 Secure and reliable
infrastructure
 Data security
 Automated
throttling based on
performance
 Mail delivery based
on secure and
reliable IP’s
 Clustering of
resources
Role based access to
manage assets and
campaign elements
Group creation as
required, criteria like
user demographics,
functions within an
organization
Custom roles as
required
User assignment to
different groups and
roles
Contact Management Delivery and Infrastructure Users and Groups

7. Key
Activity
Deliverables
 Review and sign off
data specifications
 Business
requirements
document
 Review and sign off
business
requirements
Analysis & design Build and setup Design Deploy
 Kick off call
 Requirements
meeting
 Specifications and
feeds transfer
 Design campaigns
 Publish data
specifications
document
 Code and deploy opt-
out page
 Customer readiness
 ETL and data load
 Load first live data in
production
 Yavun platform setup
 Publish DNS settings
document
 Setup DNS
 Test DNS
 Build ETL process
 Test ETL process
 Data review in
platform
 Review creative
Round 1
 Review creative and
approve
 Design and code
email template
 Creative design
Round1
 Creative design
Round2
 Code HTML files
 Test email content
 Performance
Report
 Intelligence for
future campaigns
 Deliver email to
recipients
 User acceptance
testing (UAT)
 Promote to
production
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
How we do it?

8. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
Login/Registration
Manage List
Embed elements Test elements Deploy elements
Customize email
Manage users User groups User Roles Add users
Analytics
Add recipients
Create segments
Sent email
Set up MV test
Schedule email
Add recipients
Upload list
Create campaign
Step 1 Step 2 Step 3
Process flow

9. Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
 AWS environment
 Secure encrypted
data transfer
 Identity and access
management
 Web service
architecture
 MVC pattern
 MSSQL server
database driven
 Highly scalable
 Suitable for large
enterprises
 API driven
 Third party
integration
 Capable to
communicate with
CRM, ERP and other
data systems
Security Scalability Flexibility
Architecture

10.  Consolidated and individual
level reporting from each
element/ channel.
 Identify attributes of
contacts like geo location,
access device’s, browser’s.
 Process report data and
generate suggestions for
more effective future
campaigns.
 Multivariate analysis.
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
Analysis and reporting
Periodic
analysis
Performance
analysis
Multivariate
analysis
Email client
analysis
Geo location
analysis
Campaign
reports
Yavun intelligent reporting takes the learning from test results and previous campaigns to help
create more effective and successful future campaigns.

11. Marketing Mix USPs
 Email
 Web banners
 Promotional pages
 Micro Sites
 Social media
 Blogs
 Mobile messaging
 CRM/ Marketing
Automation S/W
Integrations
Features
 Campaign life-cycle
management
 One tool does a lot
 Advanced Editors
 Contact Mgmt.
 Segmentation
 Multivariate testing
 Configurable roles and
privileges
 Advanced data
analytics
 Yavun content editors
 Advanced Mgmt.
dashboard
 Custom reporting
 Exceptional email
deliverability
 Assignable
user privileges
 Full Service and
Support
Expertise
 Email delivery
 Content management
 Responsive digital
design
 Mobile first design
 Demand generation
tools
 Domain knowledge
 Full service & support
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor
Why Yavun?

12. Connect with Us
Website:-www.yavun.com
Information, data and drawings embodied in this business plan are strictly confidential and are supplied on the understanding that they will be held confidentially and not disclosed to third parties without the prior written consent of Webcontentor