2. !
DESIGN BY
First Family
PRINTING BY
McGill Printing Service
DOCUMENT BY
AKSHAY ABRAHAM
SAMI KATTAN
DEON KIM
WILLIAM NORMAND
HENRY YU
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All rights reserved, 2015 McGill Student
Business Review.
All brand identities and logos are the
property of MSBR. This publication is written
using fonts without copyright.
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3. !
ABOUT US
HISTORY, VISION, PLANNED EVENTS
PAGE 4
SPONSORSHIP
BENEFITS TO ORGANIZATIONS
PAGE 7
SPONSORSHIP
TIERS
PAGE 9
CONTACT INFORMATION PAGE 11
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4. ! !
History
The McGill Students Business Review was founded
in 2015 and is in its first periodical at McGill University to
be devoted solely to the publication of articles focusing on
the global business community. The MSBR, an online and
print journal, serves as an outlet for students to express
their varied views and opinions on a range of business
topics, including economics, entrepreneurship, finance,
investing, innovation and government policy. Composed of
a team of undergraduate student editors, writers and
executives that each plays an integral role individually in
the production and publication process, the MSBR is driven
to produce excellent content and curate articles for a
multifarious scholastic and professional audience.
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Vision
The MSBR provides a broad scope,
incorporating a variety of stimulating reads on a weekly
basis, written by fellow McGill Students. The writers
voice their opinions and shed light from their
perspective. Our website allows for users to comment
on articles and reply to others. This way every individual
can express their thoughts on whatever they may
choose to. The content we offer is intended to stimulate
and create thought-provoking discussions and enrich
the bright minds of McGill. This is summarized well with
the club's vision - "Where Intellect Meets Curiosity".
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Planned Events
Throughout the academic year, we hope to be
hosting several events that encourage writers to submit
articles. Winners of our competitions could result in cash
prizes sponsored by banks and publication in the MSBR.
We will be having guest speakers come in from a variety of
high profile companies to teach and inspire the bright
minds at McGill University.
With McGill University being the most prestigious
international school in Canada, our content has the
potential of being extremely diverse in terms of cultural
views.
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PAGE 4
6. !
Your Vision is OUR Vision
Through the process of establishing the McGill Students Business
Review, we have learned the enormous difficulties associated with forming
a brand image that represents credibility and respect. We view any and all
sponsorship we receive as a mutual relationship, and are humbled by the
willingness of our sponsors to represent their brand alongside our own.
Accordingly, our pledge to each of you is that we will work as hard as
possible to ensure that an association with us is, and will always remain,
mutually beneficial. We want nothing more than to grow our respective
organizations together, and our sponsorship team are constantly available
to answer any questions and facilitate a smooth business relation.
Your Goals are OUR goals
At The McGill Students’ Business Review, we ensure that our goals
and targets in the 2015-2016 year are in accordance with students’ and
organizations’ best interest. Partnering with us will allow you to:
NETWORK with hundreds of students across various platforms
ENGAGE with our readers in meaningful academic discussion
MARKET to thousands of McGill students in various fields of study
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PAGE 6
7. ! !
13 Staff Writers
contributing quality articles on a weekly basis,
in addition to articles submitted by students
2 Editors
ensuring that the content of the articles are of
high quality
PAGE 7
15 Executive Members
ensuring the smooth running of the club, from
finances to marketing to events to graphics
30 Total Staff
all dedicated to the successful operation of
MSBR
Career Sessions
Coordinating with various companies and
industry professionals to provide career
seminars and company presentations for
students interested in business
Wine & Cheese
Gathering students, professors and
researchers together to discuss current
political and business events
Article Competition
Showcase McGill’s academic talent through a
friendly academic /research article competition.
Winners will receive monetary prizes and
networking opportunities with industry
professionals
Publication Launch
Print and showcase a physical copy of our best
articles this year in a spectacular fashion.
OUR TEAM
OUR
EVENTS
8. !
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PAGE 8
OUR REACH
1,000+ Facebook Likes
Our articles are circulated on Facebook through
our Facebook page and McGill groups
15,000+ Website Views
On average, our articles on the MSBR website
receives 15,000 views on a weekly basis
100+ Twitter Followers
We are being followed by many students
and businesses in Montreal
50+ Article Submissions
MSBR receives numerous submissions for
articles every week
Executive Team
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Projected!
Views!for!
March!
2016!*!
9. !
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! ! PLATINUM
Logo featured on stand-alone
poster during events and/or
tabling
Custom email sent out to each
member of the publication
(from readers to executives)
$2,500
Opportunity to sponsor awards
featured in competitions
Co-host an event
along side the
Business Review
$1,500
Occupy a table during events
Active promotion on all MSBR
social media (Facebook,
LinkedIn, Twitter)
$750
Logo featured on main event
banner during events and
competitions
Full spread dedication in the
business yearly publication
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$3,500
TRADESHOW! CONTRIBUTER!
Corporate logo included in
conclusion of all weekly
newsletters
Opportunity to send
recruiters or personnel to
events
Corporate logo at events
GOLD! BRONZESILVER
Corporate logo and website
on MSBR website
sponsorship page
$500
$150-499
Logos are estimated to be printed in the following sizes but are subject to change depending on the
number of total sponsors gathered and their respective paraphernalia sizes:
!
Bronze Silver Gold Platinum
T-Shirt (1”x2”) T-Shirt (2”x3”) T-Shirt (3”x4”) T-Shirt (4”x5”)
Sweatshirt (1”x2) Sweatshirt (2”x3”) Sweatshirt (3”x4”) Sweatshirt (4”x5”)
Snow Hat N/A Snow Hat N/A Snow Hat N/A Snow Hat (1”x1”)
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PAGE 9
*** Higher tiers include rewards from all subsequent tiers
