18. LAYING OUT THE SCHOOL PAPER
“The layout is a happy
marriage of
AESTHETICS and
MECHANICS”
19. • Binubuo ng tamang paghahanay ng mga
guhit, ilustrasyon, salita at “graphics” sa
isang pahina kung saan ito ililimbag.
• Kasali rito ang tamang pagpipili ng “font
styles” at mga kulay.
• Tinatawag din itong “makeup”
LAYING OUT THE SCHOOL PAPER
23. MAKABAGO (Modern)
• softwares and programs are readily
available for desktop publishing
(MicrosoftTM Publisher, AdobeTM
InDesign, Corel Draw)
• not much laborious for all you need
is a computer unit, a program and a
creative designing skill
24. MAKABAGO (Modern)
• putting up a campus paper becomes easier and
more convenient
• Disadvantage: limited size of the computer
screen. A dummy is still prepared.
26. EXCELLENT LAYOUT FACTORS
1. PROPORTION
▬ deals with the ratio of one part to another and
of the parts to the whole.
▬ Pictures must be sized properly to keep up with
other shapes on the page.
▬ Length of stories must be considered.
▬ A long story may ruin the proportion of the
page.
27. EXCELLENT LAYOUT FACTORS
2. UNITY (HARMONY)
▬ the agreement between parts.
▬ Content of every page/double page must blend
as a harmonious unit.
▬ No one part of the page should overshadow
another.
▬ The headlines should complement each other
and the pictures should not distract the eyes
too much from the type.
29. EXCELLENT LAYOUT FACTORS
4. EMPHASIS
▬ gives proper importance to the parts and to the
whole.
▬ It involves the differentiation between the
more important and the less important.
30. EXCELLENT LAYOUT FACTORS
5. CONTRAST
▬ is the blending of units as one.
▬ Every head and cut on a page should contrast
with adjoining materials.
▬Boxes and pictures between heads are
sometimes good makeup devices.
31. Don’ts for Layouting
1. Tomb stoning - placing two or more headlines on
approximately the same leveling adjacent columns
specially if they are of the same point and types.
2. Bad breaks - breaking stories to the top of
columns. The top of every column should have a
headline or a cut.
3. Separating related stories and pictures.
32. Don’ts for Layouting
4. Gray areas (sea of gray). Use fillers instead.
5. Screaming headline - is one that is too big for
a short or unimportant story.
6. Heavy tops. Don’t make the page top heavy.
7. Fit them all. Avoid many headlines of the
same size on a page.
8. Looking-out pictures.
37. Contents of the Front Page
• Nameplate
• Ears
• table of contents (index)
• Banner Headline
• Main Article
• Photographs with Captions
• Other news/pictures
LAYING OUT THE SCHOOL PAPER
38. Contents of the Nameplate
• Logo
• Name of School and Address
• Date of Publication/Coverage
• Volume and Issue Number
• Identity
LAYING OUT THE SCHOOL PAPER
39. Page-Specific Formats
EDITORIAL PAGES
• Should have a distinctive dignified
appearance
• The masthead should be relatively
small and may be anchored in any
corner
• Titles should be of masculine
appearance, not in italic or script type
LAYING OUT THE SCHOOL PAPER
41. Page-Specific Formats
SPORTS PAGES
• These pages have bolder but livelier
appearance than the others
• The makeup must suggest action,
speed, and color
• Large bold heads are used
LAYING OUT THE SCHOOL PAPER
42. Importance of a Good Layout
• To give prominence to the news in
proportion to its importance
• To make the different contents easy to
find and read
• To give the pages an attractive
appearance
• To give the paper a personality of its
own
LAYING OUT THE SCHOOL PAPER
44. Rules on Typography
• Use appropriate font style
• Maintain or make font consistent
• Do not over-emphasize headlines,
• example, bold headline with underline
• Kickers are usually in bold format
• Avoid all caps headline
• Usually headlines are in 14 font size and
articles or text are in 12 font size
LAYING OUT THE SCHOOL PAPER
54. “Laying out a page is a matter of
personal taste. There are no criteria
set for it. Therefore, YOU may
experiment freely on page makeup
until YOU get the pattern acceptable
to YOU & THE READERS.”