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From Click To Client
John Castro, Co-founder & CEO of
Websites For Cosmetics
STAND 4
My Intention

www.websitesforcosmetics.com
Some Questions

www.websitesforcosmetics.com
Some Data

Source: Small Business Administration / Google Inc. Survey / Entrepreneur Inc

www.websitesforcosmetics.com
1 in 3 people
start their
purchasing
process online

www.websitesforcosmetics.com
82% of people
follow up
either by
phone or visit

www.websitesforcosmetics.com
39% greater
revenue per
year if you
have a
website

www.websitesforcosmetics.com
50% of all
internet usage
is on mobile
devices

www.websitesforcosmetics.com
So how do
influence our
visitors to
enquire?

www.websitesforcosmetics.com
Home Page

www.websitesforcosmetics.com
Old Way
01 | Over Cluttered
02 | Four Offers
03 | Two Menus
04 | Too Much Text
05 | No Focus

www.websitesforcosmetics.com
Old Way
01 | Clean
02 | One Menu
03 | Clear Message
04 | Easy Navigation
05 | Focused Aim

www.websitesforcosmetics.com
E–I–E
Formula

www.websitesforcosmetics.com
Engagement
Interaction
=
Enquires
www.websitesforcosmetics.com
Have Case
Studies
Happy Customers
=
More Customers

www.websitesforcosmetics.com
Your Phone
Number
Make It Easy
&
Mobile Friendly

www.websitesforcosmetics.com
Recent News
& Blogs
Be Up To Date
&
Personal

www.websitesforcosmetics.com
Engaging
Enquiry Form
Offer Something
Of
Value

www.websitesforcosmetics.com
Be Visual
& Textual
Design That
Caters
To Everyone

www.websitesforcosmetics.com
Influential Brands

www.websitesforcosmetics.com
Influential Brands

www.websitesforcosmetics.com
Q&A Session

www.websitesforcosmetics.com
Our Clients
“I couldn’t be happier. Having a terrible
experience with previous agencies, it was so
great to finally find a team that delivered on
exactly what I needed, wanted and envisioned”
- Dr. Brian Franks
Our Clients
“WFC were amazing to work with. They
understood exactly what I wanted. They listened,
advised and delivered. I am so happy that WFC
will be managing my site monthly”
- Dr. Preema Vig
Our Clients
“It’s just what I envisioned. It gains the trust of my
visitors and showcases my experience. The team
is super-efficient and made the whole process
simple, hassle-free and timely”
- Dr. Toni Phillips
OUR THANKS
Gift of £500
STAND 4

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