Esper a Software Firm which provides a security to the firms as their Android device securities

1. Orchestrating smart touch enabled devices
Android Developer meets EsperFINAL PRESENTATION
Submitted by : VISHAL SINGH
SAKSHI SARDAR
We are here for developers and IT - it is in our company DNA

2. About Esper?
YADHU GOPALAN
Co-Founder & CEO
SHIV SUNDAR
Co-Founder & COO
BHUSHAN MEHENDALE
VP - Engineering
KEITH SZOT
VP - Developer Marketing
⮚ Esper is a platform for developers and to deploy applications seamlessly
⮚ Esper is the industries low priced Android Dedicated Device Management Platform
⮚ We are focused on developers by taking an API-centric, language-neutral approach.
⮚ Our tools enable developers to tackle the big challenges of device development such as identifying, debugging, and
resolving issues with their apps and devices in the field.
⮚ We help IT do more with less helping them to move from traditional device management approaches to DevOps oriented
Device Orchestration!
⮚ Esper streamlines the process for building, deploying, and managing apps on devices for POS, Restaurants, Kiosks,
Logistics, and Transportation at scale.

3. Problems managing dedicated Android devices
● No remote Diagnostics - Many dedicated devices have little or no remote management
capabilities. Often times devices have to be serviced or debugged by sending a technician to the
physical Kiosk location.
● Exit Kiosk Mode - Often times user can exit the application running in kiosk mode, leading to
unwanted usage of device
● Error popup - Often times you can see a error popup on various unattended dedicated devices
that needs user intervention
● Security Intrusions - Devices are either hacked over network or through physical intrusion such
as USB port leading to hardware and software failures
● App Device compatibility Issues - Often times due to poor quality of OS delivered by the
hardware vendors applications experience various crashes and failures

4. Organizational Structure of Esper !
• Esper typically follows vertical management structure.
• A vertical organization structure is one that relies on managers to command and control their employees’ work.
CEO
(YADHU GOPALAN)
DEVICE TEAM
LEAD
VARUN CHITRE
TM
TN
CLOUD TEAM LEAD
JERRYN MATHEW
TM
TM
IT TEAM LEAD
ANKIT GUPTA
TM
TM
QA TEAM LEAD
PURUSHOTTAM S.
TM
TM
MARKETING LEAD
NEHA SANJAY
TM
TM
SALES LEAD
NIKHIL DEVLAPUR
TM
TM
FINANCE
LEAD
TARUN
TM
TM
HR LEAD
LAVITA M.
TM
TM
OPERATIONS HEAD
KRUTIKA KAGE
VP ( Marketing & Sales)
SHIV SUNDAR
VP (Engineering)
BHUSHAN M.
VP ( Developer Marketing)
KEITH SZOT
VP ( IT)
TONY NISSAM

5. Organizational Skill
Employees per the nature of job possess the following skills at Esper.
• Functional – They should have IT and technical qualification for entry level. To work on
devices.
• Quality – Candidates are recruited after a tough selection process. This is to ensure that
the best quality candidates are employed.
• Information Technology – The employees are expected to know various coding
languages like python, java, C ++. They are trained in organization as to how some
software applications have to be used.
• Behavioral/Human relations – The white collar is expected to have people management
skills, team building skills, communication and presentation skills.

6. Organizational Strategy
• Corporate Level Strategy
Esper’s corporate strategy consists of finding lack of top market players of industry and then
creating our product
• Business Level Strategy
It is primarily concerned with how a company will approach the marketplace where to play and
how to win.
• Transformational level Strategy
Esper’s Transformational strategy is generally the domain of Human Resources,
organizational development, and consultants.
• Operational Level Strategy
Which capabilities need to be created or enhanced? What technologies do we need? Which
processes need improvement?

7. Organizational Style
• The style is Laissez-faire as its name suggests, managers offers employees an
opportunity to engage in decision making.
• This means employees can make the majority of decisions, with management
providing guidance when needed
• The manager in this case is considered a mentor rather than a leader.
• This style of management is popular in startups and technology companies
where risk taking is encouraged.

8. Organizational System
• Slack – It is tool under which Esper has its own workspace where all the
employees get connected to each other, have several groups under it such that
relevant data could be transferred from one end to another.
• CRM Tools – It consists of Hub spot and other online tools purchased as a
service by Esper for their employees such that the data of customers including
their email, phone numbers, organization, name, address, phone number could
be saved.
• Zoom – This is used as a daily video conferencing tool such that the daily reports
could be shared with top level personnel.

9. Organizational Staff
The staff at Esper are considered as a pool of resources to be nurtured, developed, guarded and allocated.
There are about 50-100 employees in Esper.
Management and staff
• CEO – Chief Executive Officer
• COO – Chief Operating Officer
• VP – Vice President
• OM – Operation Manager
• Gr.1 – Senior Manager
• Gr.2 – Manager
• Gr.3 – Team Lead
• Gr.4 – Associate

10. Shared Value of Esper?
Doing business right – Zero tolerance for fraud, bribery, corruption, protection of
personal data.
Putting our values at the heart of what we do – Building our principles on right and
clear principles
Advocating for change – Our purpose is to enhance the quality of devices
Collaborating for major change – Helping companies to tackle device challenges
Awarding good work – 3 months performance appraisal
Being transparent – You can access your dashboard and operate your devices

11. Task Assigned in Esper – Sales Intern
6. Hubspot usage
and making it
proficient to use
by marketing and
sales team,
writing emails
3.Email finding
tools – Hunter,
Data jar.
LinkedIn
connections,
Social Media
connections
1.Data Mining
on Sales
outbound
Using organic
search
,Creation of
Excel sheet,
google sheet,
Airtable
7.Content Writing
and eBook writing
on transportation,
device, retail data
thefts. Social
media content
uploading
2.Information
about US
Companies
using
POS,KIOSK,
RESTAURANT
Devices doing
keyword
analysis
4.SEM RUSH
usage and finding
the websites
where our
competitors are
uploading their
contents and
create backlinks
5.Finding suitable
partners and
customers to
pitch our product
& Client
Meetings. Do cold
calls, collect data

12. Learning Outcome
• Data Mining
• LinkedIn connection making and writing InMail’s to them
• Content writing in Blogs and e-book writing about Esper
• Google docs, Google sheets proficiency
• Email writing – Triggered, welcome, promotional
• CRM Tool – Hubspot
• Hunter.io usage to find emails and domains
• Cold calling - Sales Pitching – Client Meetings - Analysing in what way to deal with customer
• Email finding through different tools – Data Jar, Hunter, Zapier
• Webinars Hosting - Integration of theory and practice
• MS OFFICE proficiency
• Feedback collection and problem through handling customer calls
• Keyword Analysis
• Backlinks creation to establish a secured market tactics
• SEO profiler usage for finding what our competitors are doing
• E-book writing for Esper
• SEO Profiler Proficiency
• Integration of theory and practice

13. Thank You Audience