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www.norex.in/www.menthol-mint.com
Flavour Trends
OCTOBER 2020
Ethnic flavours
www.norex.in/www.menthol-mint.com
Ethnic Flavours
The festivities that bring back the nostalgia
with a punch of these flavours! This month’s
Time to Catch up with October’s most trending
flavour choices!
Norex brings to you direct insight into what’s
trending in terms of flavours. Our trend of the
month are flavours that have deep Indian
ethnic roots. These are flavours that we have
all grown up with and yearn to go back to the
first chance we get. It’s often flavour trends are
– ETHNIC FLAVOURS!
Ethnic Flavours that boast Indian Heritage
All around the world, people are now going
back to their roots and making it stronger.
With ‘Make in India’ concepts flourishing, it is
essential to keep our indigenous roots thriving.
Our Ethnic flavours are a good mix of
traditional Indian flavours that we are all
familiar with. Let’s keep these traditions going
strong as we incorporate these flavours back
again into our meals!
Our Ethnic flavour trends include
Ghee Flavour – This one has all the right
delicious fat notes that will have you drooling.
The unmatched ghee fragrance that whiffs,
when you cook, is one of the finer pleasures of
life, isn’t it?
Butter – Who doesn’t love a good dollop of
buttery goodness? But what if you could enjoy
the flavour without consuming all those sinful
buttery calories? Now try our Butter flavour to
add realness to your recipe.
Mawa – Which Indian sweet dish is truly
complete without Mawa? Our Mawa flavours
add the generous milky notes that Mawa
flavour brings in. Add richness to your products
with our Mawa flavours
Raj Bhog – Want to encompass the richness of
Raj bhog into every sweet treat you create?
Our Rajbhog Flavour captures the true milky
essence with the right amount of Kesar and
sweet notes blended in.
Rasmalai – That oozing creaminess of malai,
blended with that dripping sweetness is the
taste that’s hard to dislike. A drop of our
Rasmalai flavour and your dish/confectionary
becomes a winner already!
Rabdi – Our flavour perfectly encapsulates the
divine taste profile of Rabdi and amps up your
mood, especially if you have been craving
some amazing Rabdi deliciousness.
www.norex.in/www.menthol-mint.com
Kaju Katli Flavour
Flavour of the month
Our flavour of the month is one that is close to your
heart, loved by the kids and adults alike and a guilty
pleasure for most! This flavour takes us back to our
childhood, the fragrance of this flavour is like a
time machine that transports you back to festivities
like Diwali, Ganesh Chaturthi and others. Guessed
yet?
Kaju Katli flavour
• Kaju Katli is more than just a sweet, nutty-tasting
delicious milky flavour. It is wholesome
goodness packed in a box. Our Kaju Katli
Flavours is carefully narrowed down to match
the heavenly mouth-melting treat we all love so
much. At Norex, our expert flavour technologists
have burned the midnight oil to come up with
this Kaju Katli perfection in a bottle.
• Add our flavour in your dish with precision and
you’ll have the aroma brighten up your home,
office or factory. One thing we do promise is that
you’ll be craving Kaju Katli as soon as the
cooking starts. If you are trying to mimic the
goodness of this flavour into applications like
Toffees, nougats and other sweet treats, it does
not get better than this.
• One bite and you will be bombarded with the
goodness of creamy milk notes, sweet sugary
hints lingering in your tongue and the
undeniable well-rounded Kaju flavour.
• Many sweets come and go but the taste of Kaju
Katli never comes in any of the sweets, Kaju Katli
is the sweetest of all other sweets blended with
cashew, nuts and sugar
How does our Kaju Katli flavour add life into
your preparations?
•Very easy to incorporate into your dishes,
toffees, confectionary and more.
•We have found the right balance between
Nutty + Creamy + Milky
•It will give you very real, well-rounded notes
that mimic the actual dish
•Complies with international quality standards
•It will enhance the overall taste profile of your
product even when blended with other sweet
notes.
•Works like a charm in the frozen dessert
category such as Kulfi’s or other sweet Indian
based desserts that need a unique punch
Who should opt for Norex’s Kaju Katli Flavour?
•Housewives with a passion for sweet treats that
can be sold locally. You can add in a professional
touch even in home-styled preparations.
•Dairy technologists that are working on ice-
cream, Kulfi, Yogurt based products and are
experimenting with unique flavours that can add
an Indian punch.
•Confectionary manufacturers in both small
scale and large scale who produce products such
as toffees and other sweet treats.
Corporate Office –
Unit 1- Gajraula Chandpur Road, Mandi Dhanaura- 244231
District: Amroha (U.P.) INDIA
Unit 2- Amroha Road, Mandi
Dhanaura- 244231 District :Amroha (U.P.) INDIA
norex@norex.in
Sales Office –
606, 6th Floor,
wave Silver Tower, Noida -201301 (U.P) INDIA

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Norex flavour trends oct 2020

  • 3. Ethnic Flavours The festivities that bring back the nostalgia with a punch of these flavours! This month’s Time to Catch up with October’s most trending flavour choices! Norex brings to you direct insight into what’s trending in terms of flavours. Our trend of the month are flavours that have deep Indian ethnic roots. These are flavours that we have all grown up with and yearn to go back to the first chance we get. It’s often flavour trends are – ETHNIC FLAVOURS! Ethnic Flavours that boast Indian Heritage All around the world, people are now going back to their roots and making it stronger. With ‘Make in India’ concepts flourishing, it is essential to keep our indigenous roots thriving. Our Ethnic flavours are a good mix of traditional Indian flavours that we are all familiar with. Let’s keep these traditions going strong as we incorporate these flavours back again into our meals! Our Ethnic flavour trends include Ghee Flavour – This one has all the right delicious fat notes that will have you drooling. The unmatched ghee fragrance that whiffs, when you cook, is one of the finer pleasures of life, isn’t it? Butter – Who doesn’t love a good dollop of buttery goodness? But what if you could enjoy the flavour without consuming all those sinful buttery calories? Now try our Butter flavour to add realness to your recipe. Mawa – Which Indian sweet dish is truly complete without Mawa? Our Mawa flavours add the generous milky notes that Mawa flavour brings in. Add richness to your products with our Mawa flavours Raj Bhog – Want to encompass the richness of Raj bhog into every sweet treat you create? Our Rajbhog Flavour captures the true milky essence with the right amount of Kesar and sweet notes blended in. Rasmalai – That oozing creaminess of malai, blended with that dripping sweetness is the taste that’s hard to dislike. A drop of our Rasmalai flavour and your dish/confectionary becomes a winner already! Rabdi – Our flavour perfectly encapsulates the divine taste profile of Rabdi and amps up your mood, especially if you have been craving some amazing Rabdi deliciousness. www.norex.in/www.menthol-mint.com
  • 5. Our flavour of the month is one that is close to your heart, loved by the kids and adults alike and a guilty pleasure for most! This flavour takes us back to our childhood, the fragrance of this flavour is like a time machine that transports you back to festivities like Diwali, Ganesh Chaturthi and others. Guessed yet? Kaju Katli flavour • Kaju Katli is more than just a sweet, nutty-tasting delicious milky flavour. It is wholesome goodness packed in a box. Our Kaju Katli Flavours is carefully narrowed down to match the heavenly mouth-melting treat we all love so much. At Norex, our expert flavour technologists have burned the midnight oil to come up with this Kaju Katli perfection in a bottle. • Add our flavour in your dish with precision and you’ll have the aroma brighten up your home, office or factory. One thing we do promise is that you’ll be craving Kaju Katli as soon as the cooking starts. If you are trying to mimic the goodness of this flavour into applications like Toffees, nougats and other sweet treats, it does not get better than this. • One bite and you will be bombarded with the goodness of creamy milk notes, sweet sugary hints lingering in your tongue and the undeniable well-rounded Kaju flavour. • Many sweets come and go but the taste of Kaju Katli never comes in any of the sweets, Kaju Katli is the sweetest of all other sweets blended with cashew, nuts and sugar How does our Kaju Katli flavour add life into your preparations? •Very easy to incorporate into your dishes, toffees, confectionary and more. •We have found the right balance between Nutty + Creamy + Milky •It will give you very real, well-rounded notes that mimic the actual dish •Complies with international quality standards •It will enhance the overall taste profile of your product even when blended with other sweet notes. •Works like a charm in the frozen dessert category such as Kulfi’s or other sweet Indian based desserts that need a unique punch Who should opt for Norex’s Kaju Katli Flavour? •Housewives with a passion for sweet treats that can be sold locally. You can add in a professional touch even in home-styled preparations. •Dairy technologists that are working on ice- cream, Kulfi, Yogurt based products and are experimenting with unique flavours that can add an Indian punch. •Confectionary manufacturers in both small scale and large scale who produce products such as toffees and other sweet treats.
  • 6. Corporate Office – Unit 1- Gajraula Chandpur Road, Mandi Dhanaura- 244231 District: Amroha (U.P.) INDIA Unit 2- Amroha Road, Mandi Dhanaura- 244231 District :Amroha (U.P.) INDIA norex@norex.in Sales Office – 606, 6th Floor, wave Silver Tower, Noida -201301 (U.P) INDIA