Story telling online is the new order of marketing, Whats your story?


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Selling Technology? Valve Solutions B2B digital marketing platform is built over 10000+ members globally. Our members are key prospects at various levels in the buying cycle across business verticals in Manufacturing, Industrial Automation, Process Automation, OilandGas, Energy, Petrochemicals and Pharma. We help SME in the tech space reach global markets, industry audience all on a budget. Our audience profile is 40% USA 30% Europe 20% India 10% others. Our engineers understand the challenges of selling new age technology. We create and share compelling success stories in blog posts, videos, slideshare and regulalrly circulate the same to reach, engage and influence your prospects online across our platform and other relevant third party channels.

We build brands, You bag orders!

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Story telling online is the new order of marketing, Whats your story?

  1. 1. We build brands, you bag orders!
  2. 2. 1.Do you want to take your bigdata, cloud, software, mobile, ERP product global? 2. Do you want to create more awareness about the USP of your products? 3.Do you want to find relevant endusers seeking solutions in your products? 4.Do you want to create new leads, enquiries and possible orders? 5.Do you want to push your business ahead of the competition?
  3. 3. Salient features of our B2B digital marketing platform •Customised global audience of around 10000+ members from business verticals in Manufacturing, Industrial Automation, Process Automation, Oil&Gas, Energy, Petrochemicals, Pharma industries across our social media channels. • Members profile include Owners, VP/C-Level executives, endusers, design engineers, EPC consultants, buyers, decision makers who are key prospects at every level in the buying cycle from the above industry across the world. • Our blog has over 65,000+ lifetime page views with an Alexa ranking of just under 10lakh which is excellent in our category. Our blog posts and videos are regulalrly published in all the relevant leading B2B digital epapers across the world. • Valve Solutions B2B platform and blog is mobile ready for enhanced user experience. Thus fuelling 24 x 7 online engagement among the rapidly rising tech savvy smartphone and tablet users.
  4. 4. What is Contentmarketing ? •Digital media is growing rapidly and transforming every aspect of business with social media channels viz; Linkedin, Facebook, Twitter, YouTube , Blogger and many more. •Digital media has had a profound impact on the lives of people and how they communicate. Today 9/10 professionals are extremely active online across social media channels, networking groups and forums. Avg smartphone user checks his phone 150 times in a day. • All this has made way for the tested and proven method “word of mouth marketing” but now online. Digital media has made it possible to reach, engage, educate and influence relevant people online in realtime. •At Valve Solutions we push quality digital content viz; blog posts, Youtube videos, Slideshare presentations regularly among your audience allowing them to engage in real time and in turn influence other like minded professionals to generate relevant inbound leads.
  5. 5. An illustration of how it works ? •Jim is a production lead on a shopfloor who watches a success story video about how your cloud based mobile ERP solution transformed ABC company. He relates with the challenges and is influenced by the same. •He immediately shares this link over Linkedin with his production and operations team and discusses the same over lunch on how they could improve productivity, inventory control and reduce operation costs like ABC. •The production head Tom makes note of the same and further shares this content with production, operation & IT heads of other plants within the company on Linkedin, by email & a forum on Manufacturing. •During one of the weekly meetings with the buyers group, production & IT heads, Jack the VP of IT operations calls on your sales team for a demo as the 3min success story video about their rival ABC has given them that leap of faith with regards to adopting new age technology. Jack later tweets “the cloud based mobile ERP solution from XYZ looks impressive” •END USER + DEPT HEAD = PRESSURE ON BUYER = ENQ + OFFER = NEW ORDERS
  6. 6. Why our B2B digital marketing platform is a game changer ? • Traditional direct marketing, print media advertising, tradeshows are all big budget marketing with falling ROI as against a highly dynamic technology driven marketing plan. •With technology impacting every form of business in a rapidly dynamic business environment and shrinking product life, it is highly imperative to get your product to the marketplace before the competition. SME’s can now reach, engage, influence relevant prospects online globally focussed on select business verticals. •Our 10000+ global members are key prospects at various levels in . the buying cycle. We reach 1000,000+ relevant audience each month across our platform and other third party channels. Our audience profile is 40%USA 30%Europe 20%India 10% Others. • Valve Solutions mobile app has further reduced this inbound lead generation cycle as we attempt to influence your audience On Demand 24 x 7 via smartphones and tablets away from their desk.
  7. 7. How SME’s can hugely benefit from our B2B digital marketing platform ? •Direct marketing, cold calling, tradeshows have always got a foot in the door for well established brands at big budgets. However the biggest disadvantage being the experience cannot be amplified to a larger audience unlike digital media. • Email marketing, SEO, PPC, Print media, digital advertising work as brand recall but do not guarantee any relevant lead generation as it fails to communicate in real time and influence the audience about the solutions and USP of your product. • SME’s want scale, global market penetration, product awareness , brand building all on a shoestring budget. At Valve Solutions our engineers understand the challenges in selling technology and build your content around your audience for distribution on our ready to go platform at a fractional cost.
  8. 8. How our customised B2B digital marketing solutions are unique unlike other B2B portals ? •Other B2B portals like and build a static website advertising your products on their, much bigger static website. •They highlight the importance of keywords so you list among the 50 odd companies when somebody does a search on google etc. (SEO) •Our survey revealed 90% of enquiries received from search marketing were irrelevant, out of range, industry, product specs don’t match etc, making them futile with little or no value/ROI. •Valve Solutions offers a customised B2B dynamic product, which can be accessed on multiple platforms including our mobile app and continues to work for you 24 X 7 exponentially over time. • We push your digital content regularly to reach, engage, educate and influence your audience in real time looking for solutions in your products. Our engineers ensure your content is appealing. • Contentmarketing can work virally with quality content and the right strategy, and can continue to influence like minded people over time. Increasing the chances of a relevant inbound lead/enquiry by 100%.
  9. 9. VALVE SOLUTIONS is smart !!! •At Valve Solutions we strive to improve the user experience of our services. As smartphones and tablets are fast becoming affordable and popular , mobile apps are fuelling rapid engagement and consumption of digital media. •By downloading our mobile app users can seamlessly engage with digital content across all our channels with a click (Blog, Facebook, Twitter, Youtube, Linkedin, Slideshare) without having to individually log in to each site seperately. •Besides when a user reaches our mobile friendly blog through some external link using a smartphone/tablet, he is automatically taken to our mobile app version allowing him access across all our channels. •This allows him uninterrupted content engagement and an option to act on that very instinct and share content on a social media channel of his interest thus increasing the virality of the content.
  10. 10. The following slides exhibit the much recognition and endorsements from Global MNC’s across our social media channels building credibility, trust and brand value.
  11. 11. As for metrics and analytics we just added our klout score which is a measure of our digital influence and the people we influence by way of engaging with our content on Twitter and Facebook only. We Could send you more detailed analytics on request.
  12. 12. For more testimonials pls visit our linkedin company page at Please drop us any queries at Founder & CEO : Anand Radhakrishnan @anand_rkrishnan Linkedin Profile:
  13. 13. Join, Like, Subscribe, Follow us at rd=&gid=2436680
  14. 14. Amrutha Technologies email: web