2. Introduction toTravel
What is Travel?
An Easy definition would be âgoing from one place to another, typically over a distance of some lengthâ.
Why Travel?
Travel takes us out of our comfort zones and inspires us to see, taste and try new things. It constantly challenges us, not only to
adapt to and explore new surroundings, but also to engage with different people, to embrace adventures as they come and to share new and
meaningful experiences with friends and loved ones.
Sometimes itâs a responsibility, sometimes itâs a familial requirement or urgency, sometimes itâs a celebratory activity and sometimes its done
for leisure or a vacation getaway.
3. Importance ofTravel
ď§ Itâs always important to Travel because Traveling fosters a medium to build human connections with one another by learning about
culture, food, new sites, music, and the way people live their day to day lives in different parts of the world.
ď§ Here are some of the most important benefits of traveling:
ď§ Travel MakesYou Happier.
ď§ Travel LetsYou Disconnect & Recharge.
ď§ Traveling Relieves Stress and Anxiety.
ď§ Travel ExposesYou to NewThings.
ď§ Travel provides personal exposure to ensure personal development.
ď§ Travel MakesYou Physically Healthier.
ď§ Traveling Can BoostYour Creativity.
4. Travel Industry in Canada
Tourism is defined as "the commercial organization and operation of
vacations and visits to places of interest.â
The travel industry is everything that makes visiting new places possible!
This includes everything from airlines and hotels to theme parks and
campsites.
As a travel professional you will act as an agent between tour,
transportation and accommodation operators and your client.
In Canada, travel agencies have a market size of $2 billion with over 6,000
businesses and 23,000 employees (as of 2019).
The largest travel companies are Expedia Group, Booking Holdings, Transat
AT and Maritime Travel, however majority of the industry is made up of
small businesses.
Globally, the tourism has a market size of $2 trillion with over 3
million businesses and 27 million employees (as of 2019).
The largest companies are Delta Air Lines, The Walt Disney Company,
CWT, Marriott International, and Expedia Group.
The World Travel & Tourism Council's 2019 analysis of the global
economic impact of Travel & Tourism showed the sector to account
for 10.3% of global GDP and 330 million jobs, 1 in 10 jobs around the
world!
5. CanadiansTravel Demographics
Average
Expense
⢠The average spend for a winter vacation by a Canadian is $2,700 Annually
⢠people in the Prairie Provinces have the highest average spend at $3,365 per year
⢠lowest is Quebec at $1,908 Annually
⢠Ontarians expect to spend an average of $3,012 per year.
Age Groups
⢠Baby Boomers spend the most with an average of $3,299 per year.
⢠Millennials are significantly lower at $2,205 per year.
Census
⢠2021 indicated after the Covid-19 pandemic that Canadians would spend
about $11.5 billion on travel this year
⢠The World Travel & Tourism Council's 2019 analysis of the global economic
impact of Travel & Tourism showed the sector to account for 10.3% of global
GDP and 330 million jobs, 1 in 10 jobs around the world!
6. Travel Industry & its Segments
Now what does all of that mean for you?
Well, there are many ways that you can get involved in the travel industry, such as working in the following
segments:
7. Who is aTour Operator?
ATourOperator is a person or company that thinks up ideas for holidays, researches the ideas, designs the
holiday itinerary and content, creates exclusive deals, highlights destinations and then markets the
resultant package to its clients.
Tour Operators are involved in planning, development, promotion, administration and implementation of
tourism products.
They oversee all the day-to-day tasks and also supervise, motivate and train staff.
They are employed by tour or transportation companies, resorts or attractions.
8. TheTravel Agent
A leisure travel agent
however isnât the only
position at a travel agency.
There is a large amount of
support staff such as human
resources, accountants,
administration, marketing
and so on.
Typically all of these
employees receive the
same travel perks as the
actual agents (except for
commissions).
Agents that book for vacationers
are known as leisure agents
Agents that book for employees are
known as corporate agents also
called client services consultants.
A travel agent is someone
who acts as the broker
between tour,
transportation and
accommodation operators
and the client.
An agent can either work
in an agency with others or
at home (Connected
Agents as per TBB).
9. How do you get paid?
Speaking on commissions⌠letâs get to the question everyoneâs wondering. How do travel agents make
money?
For leisure agents, when selling travel products to the clients the producer of that product generally pays a
commission.
So selling a luxury cruise will earn you more than selling a one-day rental car would.
As an agent you are both a benefit to the producer (Supplier) and the buyer. The producer being the
travel company (ie: cruise line, hotel, tour operator) and the buyer being the traveler.
You are advertising and selling the producerâs (Supplierâs) product while also giving the buyer something they want,
and may not have known about otherwise.
10. How do you get paid?
Over the years the commission structure has changed differently and agencies are always looking for
workarounds and One of those workarounds is a âserviceâ or âplanningâ or âmanagementâ fee which is usually
charged if there is very less commission in the deal or from the supplier.
TBB has a fixed management fee that is added into the overall taxes for Adult Travelers i.e. $30 CAD. Donât
be afraid to charge these, your time and knowledge is valuable and you shouldnât be providing a
professional service for free!
11. Types of Agents
Now you know, what Type of agent you want to
be and how much money you can actually
generate being confident in your area of
interest and obliging the compliance of
Customer Services.
Itâs always best to be clear,
CLARITY IS POWER; thatâs a
very uncommon statement
that we oversee sometimes;
Now, There are 4 types of
Travel Agents;
⢠1. Leisure Agent
⢠2. Corporate Agent
⢠3. Agency Manager
⢠4. Home-based Agent
12. LeisureAgent
Now Leisure Agents are the all-knowers of theTravel Industry;
A LeisureTravel agent helps travelers who want to take a vacation or travel for leisure rather than business or other reasons.
As a leisure travel agent, your responsibilities involve identifying your clientsâ travel goals, finding suitable hotels or resorts,
and booking accommodations.
You also offer advice about certain destinations for a vacation or a honeymoon, maybe a Bachelor / Bachelorette celebration.
Youâre the Specialist in selling tour packages or packages that include both hotel and air.
Leisure travel agents sell vacation packages to the general public.
They are responsible for arranging trip itineraries based on clients interests and budget. Leisure travel agents increasingly are
focusing on a specific type of travel, such as adventure tours.
13. These Travel professionals work with companies to manage their corporate travel arrangements.
This can include transport, accommodation, local services and helpline support.
Corporate travel agents work to make sure business travel is safe, efficient and cost-effective for the organization.
Skilled corporate travel managers can save employees time and effort by recommending the best routes and itineraries for
trips.
Corporate Agent
14. Agency Manager
As an Agency
manager, you are
managing a
network of
Connected Travel
Agents at a
storefront of a
Travel Agency.
Your job is to make
sure that you have
enough staffing
and availability to
cater to daily
bookings,
quotations or
invoices with the
clients.
In accordance to
being a Manager,
your job is to keep
the team updated
with travel
requirements, new
destinations,
newsletters from
different suppliers
and vendors.
Also, You need to be
sending new ideas
and destinations to
the clients you
previously have
worked with,
sometimes those
leads who log-in to
your Website and
ask for a quote.
You got to be the all-
knower and
facilitator for your
Travel Agents to
work smooth, up to
date and in an
efficient manner.
15. 10Tips from the Pros for
success inTravel Bookings
ďź Either do clientsâ online check-in yourself and have them sign a waiver or recheck everything if they insist on doing it
themselves.
ďź Get it all in writing, especially with travel insurance.
ďź If they donât pay by the deadline, let it go.
ďź Check the names a second time â and a third.
ďź Sell what you know.
ďź Watch those payment deadlines.
ďź Charge a planning or trip cancellation fee to cover your time if they donât use you to book it.
ďź File it now.
ďź Pay by credit card.
ďź Donât forget that the devil is in the documentation.
16. Who areTravel Best Bets?
Our experienced consultants can handle every aspect of your
trip from flights, lodging, ground transportation, activities,
tours and much more!
Our job is to make sure you get where you need to go, at the
best price, and in the most pleasant way possible. Our only
objective is to get you the best value and satisfy you completely.
Travel Best Bets success has been built on customer service.
Contact us by phone or by e-mail and we promise to answer
your questions and find travel services that you require in a
quick and efficient manner.
Year Established: 1993
Founder & CEO : Claire Newell
17. 10 Reasons to chooseTBB
ď§ Convenient One-Stop Shopping âTravel Best Bets consultants can handle every aspect of your trip from
lodging, ground transportation, activities, tours and much more! Our job is to make sure you get where you
need to go, at the best price having the most pleasant experience possible.
ď§ Consumer Advocate â If you should have a problem during your trip,Travel Best Bets consultants can act on
your behalf to see that proper resolutions are made since our ultimate goal is client satisfaction!
ď§ UnbiasedGuidance âTravel Best Bets consultants are experts in helping travelers get where they need to go
and in helping to create possibilities most people never would have dreamed were possible.We work for you,
not the travel supplier.
ď§ Travel Documentation âTravel Best Bets consultants can help you prepare and organize any necessary
documents that you may need in order to travel outside of the country.
18. 10 Reasons to chooseTBB
ď§ Choice âTravel Best Bets consultants offer you an array of options and price quotes from a variety of travel
suppliers, giving you the upper hand when making your final travel decisions.
Make the best decision when you are planning your travel; comfort, luxury or exotic experience or
maybe all in one itâs all your choice.
ď§ Less Stress â Planning a trip can be stressful.There are so many options and details to worry about.Travel
Best Bets trained consultants do the work, resulting in less stress for you.
ď§ Updated Information âTravel Best Bets consultants are constantly communicating with the travel
community, thus giving you the most up to date info on airline regulations, hotels, car rentals, cruise ships,
travel visas and other travel services to consider when planning your trip.
19. 10 Reasons to chooseTBB
ď§ Personalized Customer Service & Trust â Travel Best Bets consultants offers that âpersonal touchâ to your travel planning
experience â offering help and advice that a website cannot provide.
Weâre not some anonymous Web site or long distance number. Weâre a local business. You know how to reach us when you
need us.
ď§ Save Time & Money â Avoid the headaches and let the Travel Best Bets consultants call around and do all the time
consuming work of planning a complex itinerary. We inform you about all your choices, let you know about special
promotions, and can advise on the quality of a particular product because we care.
ď§ Travel Expertise â Many of the Travel Best Bets consultants are considered experts in the area you are traveling to and
have probably been to your chosen destination.
They attend all sorts of seminars and classes to prepare themselves for your travel requests. The Travel Best Bets team
are experts in understanding and deciphering the intricacies of the system and in helping you take full advantage of them.
20. Categories ofTravelers
According to Plog Research Inc, travellers can be categorized into 3 groups:
Dependables
⢠Travellers who seek a well-established and safe destination.
Venturers
⢠Adventurous travelers who are curious about unique, lesser-known destination and donât
mind a lower level of comfort.
Centrics
⢠Travelers who are interested in unique destinations but would still prefer a higher level of
comfort and development.
21. Styles ofTravel
Extreme
⢠Risk-taking travelers who are looking for a unique destination, preferably less developed, and for hard-core adventure.These
travelers often like to travel with other like-minded risk-takers.
Adventuresome
⢠This traveler enjoys taking risks, but on a softer adventure scale than the extreme traveler.They also seek unique and lesser-known
destinations, but perhaps with comfortable accommodations.
Adaptable
⢠As the name suggests, this traveler can adapt to the situation. They are happy with a wide range of activities and destinations so long
as their money is well spent. Err on the more comfortable side here when in doubt.
Traditional
⢠This traveler enjoys a well-known destination with a good reputation and solid development. However they would prefer somewhere
less touristy, so choose London over Las Vegas.
Familiar
⢠Similar to Traditional, this traveler enjoys a well-known destination but with a feeling of home.
⢠Both Traditional and Familiars tend to prefer to have all arrangements taken care of. These travelers are what keeps the tourism
industry alive and thriving.
22. TBBWorkflow &Website
ď§ Now as we know what type of Travelers are there in the usual market, and what styles they have in terms of Travel.
ď§ Letâs focus on how Travel Best Bets is a one-stop shop for everything related to Travel and Travel Products.
ď§ TBB has been working in the Travel Industry from the past 30 years and so on, and when it comes to Travel; We believe in
improving our services for the best and make sure our clients always come back to us again and again.
ď§ Daily promotions are shared on different media channels including their Website, Instagram and Facebook for travel
enthusiasts.
ď§ From Adventurous to Exotic destinations TBB, makes sure that it has what every Traveler wants and gets you where you
need to be.
23. TBBWorkflow &Website
ď§ Client / Traveler can log on to the website and browse different destinations and find the best picks for themselves and
request for a quote from TBB reservations department.
ď§ We offer customized, exclusive, special interest and guided tours as well. So its always a wide variety of picks for the
clients but for us, its always a new opportunity to give the clients the time of their life.