Tracxn - Online Gifting Startup Landscape

Copyright © 2019, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Online Gifting - Aug 2019
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
2
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Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
3
Feed Summary
Investment Trend Summary
Exit Outlook Summary
BlueBox
Summary of Key Markets
Notable Companies in the Sector
Recent News

Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on August 16, 2019.
Online Gifting Feed Summary
4
Online Gifting > Feed Summary
Online platforms that enable users to buy gifts across multiple categories, create & share gift registries, and obtain gift
recommendation. Also included are companies that enable businesses to create and manage gifting products/programs.
• Inclusions: Online platforms through which consumers
can buy/sell gift cards, flowers, merchandise, greeting
cards, and more. Online gift registries and gift
recommendation platforms that enhance the gift purchase
experience and enablers that assist businesses in creating
& managing gifting products/programs.
• Exclusions: Horizontal e-commerce players such as
Amazon, which provides gift products on its platform.
SaaS/ on-premise platforms that assist businesses in
managing corporate rewards and recognition programs
and loyalty programs for their customers/staff.
• Excludes funding information of Chinese companies
Feed in Numbers
Overview
$1.3B
Funding
13
Mega
Companies
3542642
FundedCovered on
Tracxn
-
Unicorns
8
Soonicorns
19
Minicorns
8
IPO’d Cos
86
Late Stage Cos
16
86
Acquisitions
453
DeadPooled
2
Acquihired
Series A+ Cos
1-800-Flowers.com
(1976, New York City)
CashStar
(2007, Portland, $41M)
QwikCilver
(2008, Bangalore, $25.1M)
Top Companies

Investment Trend Summary
Summary of Funding Activity in Online Gifting
5
$100M - Series D
Zola (2013, New York City, $141M)
$12.5M - Series A
LovePop Cards (2014, Boston, $26.6M)
$60M - Series C
Raise (2013, Chicago, $147M)
$8.5M - Series B
bloomon (2014, Amsterdam, $35.5M)
$30M - Series B
Stockpile (2011, Palo Alto, $45M)
$6.9M - Seed
Colvin (2016, Barcelona, $10.4M)
$19.5M - Series B
Bloom & Wild (2013, London, $28.1M)
$6.6M - Series A
UrbanStems (2013, Washington D.C., $14.9M)
$13.1M - Series A
Alyce (2015, Boston, $18.4M)
$6M - Series A
Bergamotte (2015, Paris, $7.3M)
Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend
*YTD *YTD
Online Gifting > Feed Summary > Investment Trend Summary
Seed
Blume Ventures (#2), New Enterprise Associates (#1), Upfront
Ventures (#1)
Series A/B
Sequoia Capital (#2), Forerunner Ventures (#2), Bessemer
Venture Partners (#1)
Series C+
Accel (#1), Lightspeed Venture Partners (#1), Industry Ventures
(#1)
Incubators 500 Startups (#7), Techstars (#7), Y Combinator (#5)
Other Notable
Investors
Amazon (#2), Credit Suisse (#1), Wells Fargo (#1)
Debt Investors
Pinnacle Ventures (#2), Western Technology Investment (#2),
Silicon Valley Bank (#1)
Most Active InvestorsRecent Investments
281
375
269
145
202
90
2014 2015 2016 2017 2018 2019*
Y-o-Y # of Companies Founded 39 55 39 38 24 11
$856M
$306M
$31.2M
$22.3M
$11.5M
US
Europe
India
Israel
Canada
$ Funding
$35M
$48M
$167M
$118M
$198M
$182M
$53M
17
2014 2015 2016 2017 2018 2019*
$ Funding # Rounds

Summary of exit outlook in Online Gifting
Exit Outlook Summary
66
Most Active AcquirersTop Investors in Exits
Accel 1 QwikCilver (2008, Bangalore, $25.1M)
Helion Venture
Partners
1 QwikCilver (2008, Bangalore, $25.1M)
Opus Capital 1 Egreetings (1998, San Francisco)
Allen & Company 1 CashStar (2007, Portland, $41M)
Amazon 1 QwikCilver (2008, Bangalore, $25.1M)
Mar 2019 QwikCilver Acq by Pine labs for $110M
May 2018 Giftcloud Acq by Groupon for $65M
Aug 2017 CashStar Acq by Blackhawk Network for $175M
Nov 2016
PersonalizationMall.com Acq by Bed Bath & Beyond
for $200M
Jul 2014 ProFlowers Acq by FTD for $440M
Jul 2014 Provide Commerce Acq by FTD for $430M
Online Gifting > Feed Summary > Exit Outlook Summary
Blackhawk
Network
7
CashStar (Aug 2017, $175M), Didix (Nov 2015), Spafinder (Nov
2016)
Interflora 3
Flying Flowers (Feb 2012), Flowers Direct (May 2012),
Drake Algar (May 2012)
American
Greetings
3
Blue Mountain (Sep 2001, $35M), Egreetings (Feb 2001, $28M),
Cardstore (Jun 2011)
Groupon 2 Giftcloud (May 2018, $65M), Gtrot (Jun 2012)
InComm 2 GroupCard (Apr 2010), Gift Card Impressions (Jun 2018)
Recent IPOs Top Acquisitions
Egreetings Dec 1999
Provides e-greeting card service
IPO MCap: $344M
1-800-Flowers.com Aug 1999
Online florist and gifting retail shop
IPO MCap: -
Ackroo
Gift card & loyalty program for businesse…
IPO MCap: -
Coastal Integrated Services
Online gifting platform for multi-categor…
IPO MCap: -
Park Group Oct 2007
Voucher and prepaid gift card retailer
IPO MCap: -
FTD Feb 2005
Online retailer of flowers and gift artic…
IPO MCap: $377M
Provide Commerce Dec 2003
E-commerce Gifting Company
IPO MCap: $170M
RedEnvelope Sep 2003
RedEnvelope is an e-commerce marketplace…
IPO MCap: $119M

Marketmap: Online Gifting
GIFT CARD PROCESSORS
E-COMMERCE
MULTI-CATEGORY
FLORIST
GIFT CARDS
GREETINGS CARDS
REGISTRIES
WEDDING
EVERT-SPECIFIC
Overview
Companies 2642
Funded 354 Series A+ 86
Funding $1.3B Last 2 yrs $335M
Most Active Investors
Seed Blume Ventures (2)
Series A/B Sequoia Capital (2)
Series C+ Accel (1)
Others Amazon (2)
Incubators 500 Startups (7)
Top Cities
New York City 63 Cos $179M
Bay Area 97 Cos $164M
Feed in Numbers
Unicorns - Soonicorns 8
Minicorns 19 Editor Picks 82
Acquihired 2 Deadpooled 453
Top Companies
QwikCilver (2008, Bangalore, $25.1M)
1-800-
Flowers.com
CashStar (2007, Portland $41M)
Exits
IPOs 8 FTD, Egreetings
Acquisitions 86 ProFlowers, Provide
Commerce
Top Acquirers Blackhawk Network,
Interflora
Online Gifting > Feed Summary > BlueBox
7
FACTSHEET
Funding data excludes Debt, Grants & Post-IPO rounds.
Excludes all details for Chinese companies.

Key Sub Sectors in Online Gifting Sector
Summary of Key Markets
8
Top Markets of Investment Activity
# Cos on
Platform
Last 2 Years
$ Invested # Round
E-Commerce > Florists > B2C >
Retail 459 $28.1M 11
E-Commerce > Horizontal >
Retail 683 $27.2M 9
E-Commerce >
Corporate Gifts 49 $28.4M 3
Sub Sectors
# Cos
Tracked
#
Funded
Total
Funding
E-Commerce
Online platforms for buying gifts across various
categories such as accessories, gift...
2236 274 $992M
Registries
Online platforms that enable creation and sharing of
registries for the wedding, events,...
252 41 $194M
Enablers
Companies that offer solutions such as
software/hardware to businesses to create, launch...
66 26 $120M
Gift Recommendation
Online platforms that provide gift recommendations
and suggestions
88 13 $11.6M
Online Gifting > Feed Summary > Summary of Key Markets

List of Notable Companies in Online Gifting
Notable Companies in the Sector
9
Note: *(Founded Year, Location, Total Funding)
Online Gifting > Feed Summary > Notable Companies in the Sector
Public
FTD
(1910, Downers Grove)*
1-800-Flowers.com
Park Group
(1967, Birkenhead)
Coastal Integrated
Services
(2018, Cheyenne)
Ackroo
(2012, Ottawa)
Acquired
ProFlowers
(1998, San Diego, $35M)
Provide Commerce
(1998, California)
PersonalizationMall.co
m
(1998, Chicago)
Moonpig
(2000, London)
CashStar
(2007, Portland, $41M)
QwikCilver
(2008, Bangalore, $25.1M)
Deadpooled
Egreetings(1998, San
Francisco)

List of Notable Companies by Market in Online Gifting
Notable Companies by Market (1/3)
11
Online Gifting > Feed Summary > Notable Companies by Market
E-Commerce
Horizontal
RedEnvelope (1999, San Diego, $64M)
RedEnvelope is an e-commerce marketplace for
gifts
Stage: Acquired
Weston Presidio, Camelot Venture Group, Madison
Dearborn Partners and 5 Other Investors
Notonthehighstreet (2006, Richmond, $55.3M)
Online gifting platform of multi-category products
Soonicorn. Stage: Series E
Index Ventures, Industry Ventures, Eight Roads
Ventures and 5 Other Investors
FTD (1910, Downers Grove)
Online retailer of flowers and gift articles
Editor's Pick. Stage: Public
Coastal Integrated Services (2018,
Cheyenne)
Online gifting platform for multi-category products
Stage: Public
Horizontal
PersonalizationMall.com (1998, Chicago)
Online gifting retail shop
Stage: Acquired
Provide Commerce (1998, California)
Stage: Acquired
Tenth Avenue Holdings, TeleSoft Partners, i-Hatch
Ventures
Florists
Online subscription-based gifting platform for
flowers
Soonicorn. Stage: Series B
Rabobank, Fortino Capital, Inkef Capital and 1
Other Investors
ProFlowers (1998, San Diego, $35M)
Online gifting platform for flowers
Stage: Acquired
1-800-Flowers.com (1976, New York City)
JPMorgan Chase & Co., Wells Fargo, Panorama
Capital and 2 Other Investors

12
E-Commerce
Gift Cards
P2P used Gift Card Marketplace
Soonicorn. Stage: Series C
Accel, PayPal, New Enterprise Associates and 7
Other Investors
Fractional investment gift card
Eight Roads Ventures, Arbor Ventures, Mayfield and
5 Other Investors
Zeek (2013, Tel Aviv, $24.5M)
Marketplace for used gift cards.
Scale Up Venture Capital, Blumberg Capital,
Qualcomm and 9 Other Investors
eGifter (2011, Melville, $7.8M)
Social e-gifting platform
Soonicorn. Stage: Series A
Long Island Angels Network, Angel Dough Ventures,
94Bits and 4 Other Investors
Gift Cards
CardCash (2008, Brick Township, $6M)
Online Giftcard Exchange
Soonicorn. Stage: Series A
Sterling National Bank, Guggenheim Partners
Park Group (1967, Birkenhead)
Greeting Cards
Moonpig (2000, London)
Personalized greeting cards retailer
Stage: Acquired
Egreetings (1998, San Francisco)
Provides e-greeting card service
Stage: Deadpooled
Opus Capital, Altos Ventures Capital, Pritzker Group

13
Registries
Wedding
Wedding registry and gifts marketplace
Soonicorn. Stage: Series D
Comcast Ventures, NBCUniversal, Goldman Sachs
Investment Partners and 11 Other Investors
Enablers
Gift Cards
CashStar (2007, Portland, $41M)
Digital Gifting & Incentives Company
Editor's Pick. Stage: Acquired
FTV Capital, Passport Capital, Intel Capital and 5
Other Investors
QwikCilver (2008, Bangalore, $25.1M)
Multi-brand gift card store and B2B backend
technology provider
Accel, Helion Venture Partners, Amazon and 6
Other Investors
Ackroo (2012, Ottawa)
Gift card & loyalty program for businesses
Stage: Public
BDC, RBC Royal Bank, Export Development Canada

Recent News in Online Gifting Sector
Recent News
14
Online Gifting > Feed Summary > Recent News
Aug 2019
Awardco No. 25 on Inc. 5000 2019 List of America's Fastest
Growing Private Companies, PRWeb
Aug 2019 Kohl's to partner with emerging brands, Retail Dive
Aug 2019
IT’SUGAR to open world’s largest non-producing candy store at New
Jersey megamall, Confectionery News
Aug 2019 Ackroo launches AckrooPAY, GlobeNewswire
Aug 2019
Newnote Financial and Ackroo form strategic partnership to
develop Integrated Bitcoin. Gift Card & Loyalty Payment Solution for
Retail Merchants in Canada, iCrowdNewswire
Aug 2019
Malaysia's AllSome gets US$ 1.94M seed funding, eyeing Indonesia
expansion, E27
Aug 2019
Assured Guaranty to Acquire Asset Management Firm
BlueMountain, Business Wire
Aug 2019
AMG Reaches Agreement to Sell Equity Interests in BlueMountain,
GlobeNewswire
Aug 2019
Tariq Farid is taking edibles back with launch of new CBD business
focused on traceability, AgFunderNews
Aug 2019 1-800-Flowers To Buy Shari's Berries For $20.5M, Benzinga
Aug 2019
FlowerAura Offers Last-Minute Rakhi Delivery This Raksha
Bandhan, Business Wire India
Aug 2019
PlanetArt Acquires Personal Creations from FTD Companies,
Adding New Gifts Dimension to Its Personalized Products Platform,
Business Wire
Key Recent News Key Recent News
Aug 2019 Ackroo reports Q2 results, Seeking Alpha
Jul 2019
Cimpress Reports Fourth Quarter and Fiscal Year 2019 Financial
Results, Business Wire
Jul 2019
Yiftee and Thanx Partner to Increase Online Sales for Local
Businesses, Business Wire
Jul 2019
Pine Labs gets ₹707 crores as fund infusion from parent
organisation, The Indian Wire
Jul 2019
After graduating from Y Combinator, Chinese cross border logistics
startup AllSome raises fresh funds, KrASIA
Jul 2019 Card Factory hires ex-Tesco director as CCO, Retail Gazette
Jul 2019 Hallmark Greetings Names New President, Progressive Grocer
Jul 2019 Smith Holland Named President of Hallmark Greetings, WebWire
Jul 2019 Ferns N Petals Eyes at South East Asian Market, Business Wire
Jul 2019
James Cropper and Hallmark to create card range made from coffee
cups, Packaging Gateway
Jul 2019 GiftYa Welcomes Jim Podroskey As Director Of Engineering, PRWeb
Jul 2019
Kilroy Realty and San Francisco Wholesale Flower Vendors Unite to
Support San Francisco Flower Mart Central SOMA Project in
Advance of Planning Commission Hearing July 18th, Business Wire
Jul 2019 Hallmark Launches Four New Multicultural Card Lines, PR Newswire
Jul 2019
LoveBook Releases Features to Improve Buyer Experience, PR
Newswire

Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
15
Funding Trends
Median Deal Size and Trend
New Entrants in Funding Club
Distribution of companies by Funding Range
Funding Funnel of the Sector
Top Investments and Investors
Investors in Unicorn club

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Investments ($M) and number of rounds in Online Gifting; 2012-2019
Global Funding Trends (1/2)
17
Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Online Gifting > Investment Trends > Global Funding Trends
#Rounds
$Funding
3 Year CAGR
6 Year CAGR 24% # of Rounds24% $ Funding
8% # of Rounds
3% $ Funding
$35M
$51M
$73M
$48M
$167M
$118M
$198M
$182M
$53M
0
10
20
30
40
50
60
$0k
$50M
$100M
$150M
$200M
$250M
2012 2013 2014 2015 2016 2017 2018 2019*
$ Funding Predicted $ Funding # Rounds Predicted # Rounds

$9M $20M $10M $13M $17M $20M $18M $9M
$23M
$53M
$38M
$138M
$48M $95M
$64M
$27M
$19M $0K $0K $15M $53M $84M $100M
2012 2013 2014 2015 2016 2017 2018 2019 YTD
Seed Early Stage Late Stage
28 40 28 32 28 24 14 7
8
12 11
21
9
12 9
4
3 2 2 2 1
2012 2013 2014 2015 2016 2017 2018 2019 YTD
Seed Early Stage Late Stage
39
11
Total # of Rounds
18
Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Stage-wise Number of RoundsStage-wise $ Invested
New Entrants in Funded Club
Global Funding Trends (2/2)
Investments ($M) and number of rounds in Online Gifting; 2012-2019
Online Gifting > Investment Trends > Global Funding Trends
68
22
31
22
19
13
2
177
$0.7M
$1.0M
$0.0M
$0.5M
$1.0M
$1.5M
$2.0M
$2.5M
$3.0M
0
20
40
60
80
100
120
140
160
180
200
2013 2014 2015 2016 2017 2018 2019 YTD Total
Entrants in Funding Club Avg. Ticket Size
$0.7M $0.3M $1.4M $0.5M $1.2M $2.8M - $1M
$51M
$35M
Total $ Invested
$56M $53M
$137M
$100M
0
0.5
1
1.5
2
2.5
3
3.5
4
4.5
0
20000000
40000000
60000000
80000000
100000000
120000000
140000000
160000000
2012 2013 2014 2015 2016 2017 2018 2019 YTD
$ Funding Predicted $ Funding # of Rounds Predicted # Rounds
Mega Rounds
- - - 1 2 4 1 -

Online Gifting > Investment Trends > Funding Trends by Geography
Investments ($M) and number of rounds in Online Gifting
Funding Trends by Geography
Funding Trends by Geography Top Cities of Funding
City $ Funding # Rounds
New York City 179M 27
Bay Area 164M 48
Chicago 142M 11
San Diego 99M 4
London 72.8M 26
Los Angeles 58.1M 16
Richmond 55.3M 4
Amsterdam 51.3M 5
Boston 45.2M 10
Marina Del Rey 43.6M 5
Total Funding
209
99
33
9
15
12
11
2
# Rounds
$856M
$306M
$31.2M
$22.3M
$11.5M
$7.2M
$4.4M
$800k
US
Europe
India
Israel
Canada
Australia
SEA
Saudi
Arabia
Note: Excludes funding information of China companies

Trend of Average Deal Size ($M)
$0.4
$0.8 $0.5 $0.6 $0.7
$1.0
$1.7
2012 2013 2014 2015 2016 2017 2018
Online Gifting > Investment Trends > Median Deal Size and Trend
Median and Average Deal Size in $M (per Stage) in Online Gifting; 2012-2018
Median Deal Size and Trend
Note: Excludes funding information of Chinese companies. *Graph not to scale
Median Deal Size and Range
$16K* $6.9M
$320K $18.1M
$818K $56M
$310K $100M
$24M
$10M
$4M
$360K
Series C+
Series B
Series A
Seed
Stage
$10.0
$2.6
$27.3
$8.1
$26.5
$19.5
$9.7 $7.7
$26.3 $42.0
$100.0
$2.5
$6.6
$4.5 $3.5 $4.0 $4.6
$8.9

Note: 196 companies with undisclosed funding amount are not included
21
<$1M
$1-10M
$10-50M
$50-100M
$100M+
Funding Range
77
67
27
2
2
No. of Companies
Online Gifting > Investment Trends > Distribution of companies by Funding Range
No. of companies by funding range in Online Gifting; as of Aug 2019
Distribution of companies by Funding Range
$21M
$233M
$657M
$119M
$288M
$ Investment

Stage No. of Companies
Funding
Funnel
100%
13%
3%
1%
1%
22
Note: Numbers in the brackets show the count of companies
Time to raise
next round
16
30
86
354
2642
Series C+
Series B
Series A
Funded
Founded
Next
Round
100M+
Valuation
Exits
Acqui-
Hired
Dead
Pooled
Others
13% 1%
(20)
1%
(14)
0%
(2)
17%
(449)
70%
(1837)
24% 5%
(18)
3%
(12)
1%
(2)
15%
(54)
60%
(212)
35% 14%
(12)
5%
(4)
1%
(1)
7%
(6)
57%
(49)
53% 33%
(10)
13%
(4)
- 7%
(2)
40%
(12)
- 38%
(6)
19%
(3)
- 6%
(1)
44%
(7)
Online Gifting > Investment Trends > Funding Funnel
Number of companies progressing to subsequent funding stages in Online Gifting
Funding Funnel
15 Months
17 Months
13 Months
Investment backedBootstrapped
8
62
8
24
0
Soonicorns
Unicorns
Acquisitions
IPOs

Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Online Gifting > Investment Trends > Notable Investments in last 24 months
Major funding rounds by Stage in Online Gifting; Aug 2017-Aug 2019
Notable Investments in last 24 months (1/2)
LATE STAGE
$100M - Series D May 2018
Wedding registry and gifts marketplace
Comcast Ventures, NBCUniversal, Goldman Sachs
Investment Partners, Lightspeed Venture Partners,
Canvas Ventures, Thrive Capital, BBG Ventures,
Female Founders Fund, Balyasny Asset
Management, Founders Circle Capital, Jerry Yang,
GingerBread Capital
$60M - Series C Sep 2017
Accel, PayPal, New Enterprise Associates, Bessemer
Venture Partners
EARLY STAGE
$30M - Series B Sep 2017
Fractional investment gift card
Eight Roads Ventures, Arbor Ventures, Mayfield
$19.5M - Series B Oct 2018
Bloom & Wild (2013, London, $28.1M)
Letterbox flower delivery subscription
Piper Private Equity, MMC Ventures, Burda Principal
Investments
$13.1M - Series A Jun 2019
Artificial intelligence based platform for corporate
gifting
General Catalyst Partners, Boston Seed Capital,
Golden Ventures, Victress Capital, Manifest
Investment Partners
EARLY STAGE
$12.5M - Series A Jan 2018
LovePop Cards (2014, Boston, $26.6M)
Online platform for sending personalized greeting
cards
Highland Capital Partners, Accomplice, Niraj Shah,
Wayne Chang, Jason Robins, Bob White, Blossom
Street Ventures
$8.5M - Series B Mar 2019
Online subscription-based gifting platform for
flowers
Rabobank
$6.6M - Series A Dec 2017
On demand flower delivery
SWaN & Legend Venture Partners, NextGen Angels,
Grotech Ventures, Haas Portman
$6M - Series A Sep 2017
Subscription-based online retailer of gift products
XAnge, 360 Capital Partners, R-301 Capital

Online Gifting > Investment Trends > Notable Investments in last 24 months
Notable Investments in last 24 months (2/2)
EARLY STAGE
$5.3M - Series A Oct 2017
gifting
Boston Seed Capital, Founder Collective, General
Catalyst Partners, Manifest Investment Partners,
Golden Ventures
$5.1M - Series A Jun 2019
WeGift (2015, London, $5.4M)
Provider of gift card solutions
Stride.vc, SAP.iO, Unilever Ventures, James Hind,
Alex Chesterman , Charlie Songhurst, Eamon
Jubbawy, Simon Franks, Ascension Ventures, Fuel
Ventures
$1.7M - Series A May 2018
CleverGift (2011, Dublin, $11.2M)
Online platform providing gift cards to retailers
Series A Dec 2018
Raise, XAnge, 360 Capital Partners
EARLY STAGE
Series A Jan 2019
Prezola (2010, Bath, $3.9M)
Online wedding gift registry
Business Growth Fund
SEED STAGE
$6.9M - Seed Oct 2018
Online retail platform for flowers and bouquets
P101, Mediaset Espana, Samaipata, Javier Etxebeste,
Hugo Arevalo
$5.5M - Angel Feb 2019
FLOWERBX (2015, London, $8.7M)
Online store which sells curated, fresh flowers
Natalie Massenet, Carmen Busquets, Alex
Chesterman, Rupert Hambro CBE
$2.3M - Seed Dec 2017
Samaipata Ventures, Hugo Arevalo
$2M - Seed Jun 2019
Bitrefill (2014, San Mateo, $2.4M)
Online retailer of gift cards
Coin Ninja, Charlie Lee, Fulgur, BnkToTheFuture

Online Gifting > Investment Trends > Notable Investments in last 24 months in China
Notable Investments in last 24 months in China
EARLY STAGE
Series B Jul 2018
Flower Plus (2013, Shanghai, $10M)
Subscription based flower delivery

Most Active Investors (VC, PE) by Stage in Online Gifting; Last 5 years (Aug 2014-Aug 2019)
Most Active VC & PE Investors
26
Online Gifting > Investment Trends > Most Active VC & PE Investors
SEED STAGE
Blume Ventures(2 Investments)
GCI Network, GiftCardsIndia
1
New Enterprise Associates
Inksedge
2
Upfront Ventures
Token
3
Ventureast
Zaggle
4
Middleland Capital
UrbanStems
5
Rothenberg Ventures
Man Crates
6
Acequia Capital
Giftbit
7
Milliways Ventures
Inksedge
8
OVO Fund
Man Crates
9
Ascension Ventures
WeGift
10
EARLY STAGE
Sequoia Capital(2 Investments)
Stockpile, Karma
1
Forerunner Ventures(2 Investments)
Zola, BloomThat
2
Bessemer Venture Partners
Raise
3
Raise
4
Highland Capital Partners
LovePop Cards
5
First Round Capital
BloomThat
6
General Catalyst Partners
Alyce
7
Mayfield
Stockpile
8
Qualcomm Ventures
Zeek
9
XAnge
Bergamotte
10
LATE STAGE
Accel
Raise
1
Lightspeed Venture Partners
Zola
2
Industry Ventures
Notonthehighstreet
3
Comcast Ventures
Zola
4
Partech
Bouqs
5
Founders Circle Capital
Zola
6
Goldman Sachs Investment Partners
Zola
7
NextEquity
Bouqs
8
Tekton Ventures
Bouqs
9
North Hill Ventures
CashStar
10

Online Gifting > Investment Trends > Most Active Ecosystem Investors
Top Ecosystem Investors in Online Gifting; Last 5 years (Aug 2014-Aug 2019)
Most Active Ecosystem Investors
INCUBATOR/ACCELERATOR
500 Startups(7 Investments)
Bitrefill, Giftcard Zen, SureBids
1
Techstars(7 Investments)
LovePop Cards, JibJab, Giftbit
2
Y Combinator(5 Investments)
Cheerbox, MentalHappy, Spark Gift
3
MergeLane(3 Investments)
Cheerbox, MentalHappy, Sugarwish
4
Startupbootcamp(2 Investments)
Feli, Doboz
5
Boost VC(2 Investments)
Bitrefill, Eva
6
IIDF(2 Investments)
FlowWow, Funfrom.me
7
The Mobile Only Accelerator(2
Investments)
Aptapp, Gift on the go
8
Digital Magics(2 Investments)
Growish, Wishlist
9
Velocity(2 Investments)
Togethr
10
OTHER NOTABLE INVESTORS
Amazon(2 Investments)
WeddingChannel, QwikCilver
1
Credit Suisse
Smartbox
2
Wells Fargo
1-800-Flowers.com
3
UK Government
British Hamper
4
Rabobank
bloomon
5
Hearst
Snappy
6
Credit Agricole CIB
Smartbox
7
360 Capital Partners
Bergamotte
8
PayPal
Raise
9
JPMorgan Chase & Co.
1-800-Flowers.com
10
DEBT INVESTORS
Pinnacle Ventures(2 Investments)
H.Bloom, Inksedge
1
Western Technology Investment(2
Investments)
BloomThat, santa.com
2
Silicon Valley Bank
Notonthehighstreet
3
Export Development Canada
Ackroo
4

Online Gifting > Investment Trends > Investors in Unicorn club
Investors in Unicorn Club (1/2)

Online Gifting > Investment Trends > Investors in Unicorn club
Investors in Unicorn Club (2/2)

Online Gifting > Investment Trends > Unicorn Investors in the Sector
Unicorn Investors in the Sector

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
31
BlueBox
Key Sub Sectors
Detailed Sector Taxonomy
Top Markets of Investment Activity
Top Markets of Early Stage Investors
Market Deep Dive

Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Music Tech
Jul 2019
Online Travel
Jul 2019
Road Transport Tech
Jul 2019

Marketmap: Online Gifting
33
Online Gifting > Market Details > BlueBox

Key Sub Sectors
34
Key Sub Sectors in Online Gifting
Market Top Companies
# Cos
Tracked
#
Funded
Total
Funding
E-Commerce
Online platforms for buying gifts across various categories such as accessories, gift cards,
greeting cards, flowers, confectionery, and more
1-800-Flowers.com (1976, New York City,
Public)
Park Group (1967, Birkenhead, Public)
2236 274 $992M
Registries
Online platforms that enable creation and sharing of registries for the wedding, events, and
other occasions
MyRegistry.com (2005, Lee, $2.7M)
252 41 $194M
Enablers
Companies that offer solutions such as software/hardware to businesses to create, launch and
manage gifting platforms and services
QwikCilver (2008, Bangalore, Acquired)
CashStar (2007, Portland, Acquired)
66 26 $120M
Gift Recommendation
Online platforms that provide gift recommendations and suggestions
Token (2016, Brooklyn, $2.5M)
Eva (2016, San Francisco, $300k)
88 13 $11.6M
Online Gifting > Market Details > Key Sub Sectors

Detailed Sector Taxonomy (1/4)
35
Online Gifting > Market Details > Detailed Sector Taxonomy

36

37

38

Rank Market
Last 2 Years
$ Invested # Round Top Funded Company
1
(+3)
E-Commerce > Florists > B2C > Retail
Companies that source products from merchants/vendors and offer them for sale on their platform
(Companies covered 459 | Funded 36 | Total Funding $129M)
$28.1M
(+$15.3M)
11
(+2)
Colvin
(2016, Barcelona, $10.4M)
2
(+13)
E-Commerce > Corporate Gifts
Online platforms for corporate gifts, incentive programs, and promotional items.
(Companies covered 49 | Funded 6 | Total Funding $55.4M)
$28.4M
(+$28.4M)
3
(+3)
Alyce
(2015, Boston, $18.4M)
3
(-2)
E-Commerce > Horizontal > Retail
Companies that source products from merchants/vendors and offer them for sale on their platform
$27.2M
(-$12.2M)
9
(-5)
Paladone
(1994, Shoreham-by-sea, $18.1M)
4
(-1)
Registries > Wedding
Online platforms that enable creation and sharing of wedding gift registries
$100M
(+$59.2M)
2
(-4)
Zola
(2013, New York City, $141M)
5
(+7)
E-Commerce > Gift Cards > Retail > Digital+Physical
Companies that source digital and physical gift cards from merchants/vendors and offer them for sale
on their platform
$6.3M
(+$5.6M)
4
(+1)
Swych
(2015, Plano, Acquired)
6
(-4)
E-Commerce > Florists > B2C > Retail > Subscription
Companies that enable users to avail a subscription for flower delivery services
$28M
(-$40.7M)
2
(-5)
Bloom & Wild
(2013, London, $28.1M)
7
(-1)
E-Commerce > Greeting Cards > Physical
Online platforms that enable users to send physical greeting cards only
$12.7M
(-$2.3M)
2
(-4)
LovePop Cards
(2014, Boston, $26.6M)
39
Note: The numbers in the bracket represent the change in a 2 year period.
Top Markets of Investment Activity (1/2)
Top Markets by Funding in Online Gifting in last 2 years (August 2017 - July 2019)
Online Gifting > Market Details > Top Markets of Investment Activity

Top Markets of Investment Activity (2/2)
Online Gifting > Market Details > Top Markets of Investment Activity

Rank Market # Investments Key Investments
1
E-Commerce > Corporate Gifts
Online platforms for corporate gifts, incentive programs, and promotional items.
(Companies created 49 | Funded 6 | Total Funding $55.4M )
1 Alyce (2015, Boston, $18.4M)
Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer
Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures
41
Top Markets of Early Stage Investors
Top Markets where Early Stage Investors are investing in last 2 years (August 2017 - July 2019)
Online Gifting > Market Details > Top Markets of Early Stage Investors

Incubators Founders Future (#1), Techstars (#1)
Seed 360 Capital Partners (#1), NextGen Angels (#1)
Series A/B XAnge (#1), SWaN & Legend Venture Partners (#1)
Series C+ 3i Group (#1)
Interflora Jun - 2019
Acq by Teleflora for $59.5M
Floressence Nov - 2018
Acq by creations-parfums.fr
Eco Flower Jan - 2017
Acq by W Capital LLC
ProFlowers Jul - 2014
Acq by FTD for $440M
iFlorist Dec - 2013
Acq by 1-800-Flowers.com
Flowers Direct May - 2012
Acq by Interflora
$800k - Seed
Resal (2015, Jeddah, $800k)
$5.5M - Angel
Seed
Bloominous (2013, Los Angeles,
$200k)
Series A
Seed
Flower Chimp (2016, Kuala Lumpur,
$1.5M)
$6.9M - Seed
Aug 2019
Jul 2019
eBikeGo to further strengthen electric two-wheeler fleet in
Delhi: To deploy 1000 electric scooters, Financial Express
Jun 2019 Teleflora Acquires Interflora UK From FTD, PR Newswire
May 2019 Ferns N Petals Elevates Top Officials As COO, Franchise India
May 2019
Saudi’s Resal raises $800,000 Pre-Series A for its gifting
ecommerce platform, MENAbytes
May 2019
FiftyFlowers Announces New Wedding Collection Product
Launch, Newswire
May 2019
UK's floral brand La Fleur hopes to make a bumper harvest
in India, Business Standard
May 2019
Flower power as PR Agency One picks up online florist,
Prolific North
May 2019 Petalfox Expands to the East Coast, GlobeNewswire
Apr 2019
1-800-Flowers stock gains after issuing rosy fiscal 4Q
guidance, Proactive Investors
Apr 2019
E commerce Firm FlowerAura Forecasts Rs 300 Cr Revenue
By 2021, BW Businessworld
Apr 2019
MIP leads €2m series-A for flower delivery startup Colvin,
Unquote
Apr 2019 Ferns N Petals eyes IPO in 2020 to fund expansion, Indiatimes
Mar 2019 Tapa Republic secures site for AppleYard, MCA
News
11
4
10
36
459
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
E-Commerce > Florists > B2C > Retail: Market Factsheet
42
Exits
Recent InvestmentsCompanies that source products
from merchants/vendors and
offer them for sale on their
platform
1-800-Flowers.com
UrbanStems
(2013, Washington D.C., $14.9M)
Interflora
(1923, Berlin, $37.1M)
Colvin
(2016, Barcelona, $10.4M)
FLOWERBX
(2015, London, $8.7M)
Top Companies
#1 Top Markets of Investment Activity
Online Gifting > Market Details > Market: Retail
Companies Created 459 | Funded 36 | Total Funding $129M
0
2
4
6
$0k
$5M
$10M
$15M
2015 2016 2017 2018 2019
Predicted Funding YoY Funding
Rounds Predicted Rounds
YoY Funding and Rounds
Market: Retail

E-Commerce > Florists > B2C > Retail: Top Companies
Market: Retail (1/2)
Analyst’s Pick
Interflora (1923, Berlin, $37.1M)
Online flower retail shop
3i Group, CM-CIC Private Debt
Minicorn. Stage: Series A
SWaN & Legend Venture Partners, NextGen Angels,
Grotech Ventures and 11 Other Investors
Minicorn. Stage: Seed
P101, Mediaset Espana, Samaipata and 7 Other
Investors
Online store which sells curated, fresh flowers
Natalie Massenet, Carmen Busquets, Alex
Chesterman and 4 Other Investors
Analyst’s Pick
Raise, XAnge, 360 Capital Partners and 2 Other
Investors
Resal (2015, Jeddah, $800k)
App based on demand flower delivery platform
Editor's Pick. Stage: Seed
Business Incubators and Accelerators Company,
Nayyara, Derayah
One Moment (2015, Seoul, $355k)
Online retailer of flowers
BonAngels Venture Partners, Sazze Partners,
Capstone Partners
JPMorgan Chase & Co., Wells Fargo, Panorama
Analyst’s Pick
50Gram (2016, Kuala Lumpur)
Online retailer of flowers
TBV Capital
Floressence (Sydney)
Flowers (2010)
App-based florist shop
Editor's Pick. Stage: Unfunded
La Fleur Bouquets (2015, Los Angeles)
Online flower gifting platform
LolaFlora (2016, Barcelona)
Premium Florist World (1999)
Roses Only (1995)
Online platform for flowers

E-Commerce > Florists > B2C > Retail: Top Companies
Market: Retail (2/2)
Analyst’s Pick
UaFlorist (2006, Cherkasy)
Online flower gifting platform

Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
45
E-Commerce > Florists > B2C > Retail: Leaderboard
Better than Market Average
Market: Retail
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0
1-800-
Flowers.com
1976
New York
City
Public - 1 - 4 - - 45.8k 300k 3.1k 27 178 6% 173 -
4.4 Resal 2015 Jeddah Seed $800k 2 - 4 4 5 10.4k 8k 38 2 11 41% 1.8k 20%
4.3 ProFlowers 1998 San Diego Acquired $35M 1 - 4 - - 12.7k 30k 194 3 11 6% 100 1%
4.3 Cicek Sepeti 2006 Istanbul Seed - 1 - 4 - - 26.2k 3.1M 31.3k - 8.9k 39% 74 -
4.2 FLOWERBX 2015 London Seed $8.7M 3 - - - - 664 - - 3 - - 45 7%
4.2 UrbanStems 2013
Washingto
n D.C.
Series A $14.9M 4 - - - - 10 - - 9 - - 4 67%
4.1 Interflora 1923 Berlin Acquired $37.1M 1 - 3 - - - 78k 322 4 - - - -
4.0
Ferns N
Petals
1994 Pune Funded - - - 4 - - 45 750k 20.3k 11 8.4k 70% - -
3.9 FlowWow 2014 Moscow Seed - 1 - 5 - - 42 83k 2.3k - 1.2k 106% 2 5%
3.9 Colvin 2016 Barcelona Seed $10.4M 3 - 4 - - 916 30k 43 2 19 79% - -
3.8 Bergamotte 2015 Paris Series A $7.3M 3 - - - - 758 - - 2 - - 52 7%
3.6 Aquarelle 1987 Paris Series A $8.4M 1 - 3 - - 673 30k 202 - 11 6% 12 2%
3.4 FlowerAura 2010 Gurgaon Unfunded - - - - - - 863 - - 7 - - 53 7%
2.7 Bloominous 2013 Los Angeles Seed $200k 2 - - - - 693 - - - - - 4 1%
2.5 LolaFlora 2016 Barcelona Unfunded - - - 4 - 3 112 78k 999 - 680 213% - -

Incubators Y Combinator (#1)
Seed
Series A/B Founder Collective (#1), 83North (#1)
Series C+
Incentive Concepts Aug - 2005
Acq by Capitala
$13.1M - Series A
$10M - Series A
Snappy (2015, New York City, $10M)
$5.3M - Series A
Seed
Gemnote (2014, San Francisco)
$27M - Series B
BravoGifts.com (1999, San Francisco,
$27M)
Jun 2019
Alyce picks up $11.5 million Series A to help companies give
better corporate gifts, TechCrunch
May 2019
Alyce Teams Up with Two Boston Nonprofits to Bring
Socially-Conscious Door Opener to B2B Sales and Marketing,
Business Wire
Oct 2018
Snappy Closes $10 Million Funding Round to Change How
Companies Boost Morale and Motivate Employees, PR
Newswire
Nov 2017
Nigeria online gift superstore lucy.Ng records good traction
in the e-commerce space, Innovation-village
News
1
-
3
6
49
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
E-Commerce > Corporate Gifts: Market Factsheet
46
Exits
Recent InvestmentsOnline platforms for corporate
gifts, incentive programs, and
promotional items.
Alyce
(2015, Boston, $18.4M)
Lucy
(2015, Lagos)
Snappy
(2015, New York City, $10M)
Aquaholic
(2011, Singapore)
Art N Soul
(2015, Delhi)
Top Companies
Online Gifting > Market Details > Market: Corporate Gifts
Companies Created 49 | Funded 6 | Total Funding $55.4M
0
1
2
3
$0k
$10M
$20M
$30M
2015 2016 2017 2018 2019
Market: Corporate Gifts

E-Commerce > Corporate Gifts: Top Companies
Analyst’s Pick
gifting
General Catalyst Partners, Boston Seed Capital,
Golden Ventures and 7 Other Investors
Lucy (2015, Lagos)
Online platform for buying gifts in bulk

48
E-Commerce > Corporate Gifts: Leaderboard
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0 Alyce 2015 Boston Series A $18.4M 2 - - - 4 723 - - 5 - - 37 5%
4.0 Snappy 2015
New York
City
Series A $10M 1 2 - - 4 122 - - 1 - - 11 10%
2.3
Incentive
Concepts
1986 St. Louis Acquired - - - - - 3 212 - - - - - 16 8%
2.1 Lucy 2015 Lagos Unfunded - - - - - - 533 - - 1 - - 29 6%
1.9 Art N Soul 2015 Delhi Unfunded - - - 4 - - - 12k 62 - 7 13% - -
1.9 Gemnote 2014
San
Francisco
Seed - 1 - - - - - - - 1 - - - -
1.7
Gifts for
Good
2016
Santa
Monica
Unfunded - - - - - 3 423 - - 1 - - 25 6%
1.7 Perkal Gifts 2004
Johannesbu
rg
Unfunded - - - - - - 127 - - - - - 16 14%
1.4
Clove and
Twine
2016 Denver Unfunded - - - - - 3 42 - - - - - 4 11%
1.2 Gift Drop 2018 Cape Town Unfunded - - - 5 3 4 - 30 3 - - - - -
1.2 KRYASH 2007
Kuala
Lumpur
Unfunded - - - - - 3 10 - - - - - 1 11%
1.2 Xtendgifting 2012 Chennai Unfunded - - - - - 3 10 - - - - - 1 11%
1.2 IGiftshub 2015 Bangalore Unfunded - - - - - 3 104 - - - - - 1 1%
1.2 Petra Gifts 2015 Kochi Unfunded - - - - - 3 21 - - - - - 1 5%

Incubators Y Combinator (#3), MergeLane (#1)
Seed Rothenberg Ventures (#1), Billiken Angels Network (#1)
Series A/B Prime Ventures (#1), Lightbank (#1)
Series C+ Index Ventures (#1), Eight Roads Ventures (#1)
Personal Creation Weddings
Aug - 2019
Acq by PlanetArt for $18.1M
Graphics and More Jun - 2019
Acq by trevcoinc.com
Greetz Aug - 2018
Acq by Photobox
PersonalizationMall.com
Nov - 2016
Acq by Bed Bath & Beyond for $200M
Gtrot Jun - 2012
Acq by Groupon
$150k - Seed
Cheerbox (2016, San Jose, $150k)
$120k - Seed
MentalHappy (2016, Las Vegas,
$120k)
$1.5M - Seed
Packed Party (2013, Austin, $1.5M)
$1.7M - Series A
$18.1M - Series A
Paladone (1994, Shoreham-by-sea,
$18.1M)
$355k - Seed
Mend After (2016, New York City,
$355k)
Aug 2019
Adding New Gifts Dimension to Its Personalized Products
Platform, Business Wire
Jun 2019
Giftalove.com Launches Online Service of Same-day Flower
Delivery Nationwide, Business Today
Jun 2019
Giftalove.com Proudly Announces Rapid 3-Hour Delivery of
Gifts in India, Business Wire India
Jun 2019 Trevco Acquires Graphics & More, License Global
Jun 2019 Teleflora Acquires Interflora UK From FTD, PR Newswire
Jun 2019
Flower-Delivery Company FTD Files for Bankruptcy
Protection, The Wall Street Journal
Mar 2019
British Airways teams up with My 1st Years for dedicated
kids zones, Preschool News
Mar 2019
Notonthehighstreet hires new CFO amid growth, Retail
Gazette
Jan 2019
Giftalove Presents Its New Range of Valentine Gifts 2019,
Braces to Celebrate Love, Punekar News
Dec 2018
Online gifting platform Clevergift is gearing up to go live
with dozens of retailers in the new year, Fora
Dec 2018
Hamper Company receives funding from DIT in time for
Christmas, East Midlands Business LInk
Nov 2018
Social Network and Wish List App for Gift-Giving, ElfShare,
Goes Live, PRWeb
Oct 2018
Branding and Social Media Help Seller Expand Beyond Etsy,
EcommerceBytes
Oct 2018 Notonthehighstreet appoints new CTO, Fashion Network
News
9
6
16
57
683
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
E-Commerce > Horizontal > Retail: Market Factsheet
49
Exits
Recent InvestmentsCompanies that source products
from merchants/vendors and
offer them for sale on their
platform
Notonthehighstreet
(2006, Richmond, $55.3M)
CleverGift
(2011, Dublin, $11.2M)
My 1st Years
(2010, London, $8.5M)
Fanchest
(2015, New York City, $5.4M)
Man Crates
(2011, Redwood City, $3.1M)
Top Companies
0
5
10
$0k
$20M
$40M
2015 2016 2017 2018 2019
Market: Retail

E-Commerce > Horizontal > Retail: Top Companies
Market: Retail
Analyst’s Pick
Notonthehighstreet (2006, Richmond,
$55.3M)
Online gifting platform of multi-category products
Soonicorn. Stage: Series E
Index Ventures, Industry Ventures, Eight Roads
Ventures and 5 Other Investors
Online platform providing gift cards to retailers
My 1st Years (2010, London, $8.5M)
Online retailer of personalized gifts
Hargreave Hale, ProVen VCTs, Beringea
Fanchest (2015, New York City, $5.4M)
Online gifting platform for sports fans
Nicholas Horbaczewski, GoAhead Ventures,
Connected VC and 2 Other Investors
Analyst’s Pick
Man Crates (2011, Redwood City, $3.1M)
Manufacturer of personalized gifting platform for
men
Tekton Ventures, Corazon Capital, Sovereign
Packed Party (2013, Austin, $1.5M)
Mend After (2016, New York City, $355k)
Online retailer of recovery gift baskets for cancer
patients
CherryTin (2012, Chennai, $301k)
Online retail gift store
Alok Ohrie, Rajesh Rege, Jeby Cherian and 6 Other
Investors
MentalHappy (2016, Las Vegas, $120k)
Online retailer of gift boxes
Y Combinator, MergeLane
Analyst’s Pick
Crack of Dawn Crafts (2014, Bangalore)
Online retailer of gift products
Gifts For Europe (1998)
Online retailer of gift products
Party Instyle Shop (2017)
Online platform for multi-category gifting products
Yarrowkart (2016, Chennai)
Online platform for multi-category gifting products
YourPrint (2017, Delhi)
Online customization platform for gift products

51
E-Commerce > Horizontal > Retail: Leaderboard
Market: Retail
Overall
Rating
Company
Name
Year Location Stage
Funding
($M)
Funding
Rounds
Team
Rating
App
Rating
App UI
Web
UI
Social
Followers
Mobile
Downloads
Mobile
Reviews
News
Mentions
Mobile
Reviews
Social
Followers
Δ % Δ %
5.0 Paladone 1994
Shoreham-
by-sea
Series A $18.1M 1 - 3 - - 10.1k 31k 23 3 11 92% 933 10%
4.6 Greetz 2004 Amsterdam Acquired $15.8M 2 - 3 - - 5.7k 300k 1.6k 1 45 3% - -
4.5 My 1st Years 2010 London Series A $8.5M 1 - - - - 9.5k - - 4 - - 17 -
4.4 Winni 2012 Bangalore Funded - - - 4 - - 6.1k 300k 4.9k - 3.8k 345% 1.6k 34%
4.3
Notonthehig
hstreet
2006 Richmond Series E $55.3M 5 - - - - 112.5k - - 15 - - -1542 -1%
4.0 IGP.com 2001 Noida Seed $2.1M 2 - - - - - - - 4 - - - -
3.9
GettingPerso
nal
2005
Wythensha
we
Acquired $6.1M 1 - - - - 15.9k - - - - - 474 3%
3.6
Funky
Pigeon
2009 Bristol Unfunded - - - 4 - - 13.3k 780k 5.5k 2 216 4% 88 1%
3.5 Joi Gifts 2015 Dubai Funded - - - 4 - - 327 8k 57 1 18 46% 101 45%
3.5 Boomf 2014 London Series A $2.1M 2 - - - - 7.1k - - 3 - - 26 -
3.5 FTD 1910
Downers
Grove
Public - - - - - 3 12.7k - - 4 - - 182 1%
3.2 Fanchest 2015
New York
City
Seed $5.4M 3 - - - - 4.6k - - 1 - - -109 -2%
3.1 Man Crates 2011
Redwood
City
Seed $3.1M 1 - - - - 4.4k - - 2 - - -34 -1%

Online Gifting > Market Details > Market: Wedding
Market: Wedding

Market: Wedding

Online Gifting > Market Details > Market: Digital+Physical
Market: Digital+Physical

Online Gifting > Market Details > Market: Subscription
Market: Subscription

Online Gifting > Market Details > Market: Physical
Market: Physical

Market: Physical

Online Gifting > Market Details > Market: Pre-owned cards
Market: Pre-owned cards

Online Gifting > Market Details > Market: Equity Cards
Market: Equity Cards

Online Gifting > Market Details > Market: Horizontal
Market: Horizontal

Market: Horizontal

Public Companies
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
73
Notable Acquisitions
Top Acquirers
Acqui-hires

Public companies
75
List of Public Companies in Online Gifting
IPO Date Company
IPO
Mcap
Exchange
Ticker
Oct 2007
Park Group (1967, Birkenhead)
LON:PKG
Feb 2005
$377M NASDAQ:FTD
Aug 1999
NASDAQ:FLWS
Ackroo (2012, Ottawa)
Gift card & loyalty program for businesses
CVE:AKR
Coastal Integrated Services (2018, Cheyenne)
Online Gifting > Exit Outlook > Public Companies

Notable Acquisitions (1/2)
76
Notable Acquisitions in Online Gifting
Online Gifting > Exit Outlook > Notable Acquisitions
Acq. Date Company Acquirer Deal Size
Jun 2019
Interflora (1923, Berlin)
Online flower retail shop
Teleflora $59.5M
Mar 2019
QwikCilver (2008, Bangalore)
Multi-brand gift card store and B2B backend technology
provider
Pine labs $110M
May 2018
Loop Commerce (2012, San Francisco)
E-gifting Saas platform
Synchrony
Aug 2017
CashStar (2007, Portland)
Digital Gifting & Incentives Company
Blackhawk Network $175M
Nov 2016
PersonalizationMall.com (1998, Chicago)
Online gifting retail shop
Bed Bath & Beyond $200M
Jul 2014
Provide Commerce (1998, California)
FTD $430M
Jul 2014
ProFlowers (1998, San Diego)
FTD $440M
Jul 2014
Plastic Jungle (2006, San Mateo)
Gift card exchange platform
CardCash
Jul 2011
Moonpig (2000, London)
Personalized greeting cards retailer
Photobox $196M
Sep 2009
SendOutCards (2009, Salt Lake City)
Community-based platform to send greeting card

Notable Acquisitions (2/2)
77
Notable Acquisitions in Online Gifting
Online Gifting > Exit Outlook > Notable Acquisitions
Acq. Date Company Acquirer Deal Size
May 2008
RedEnvelope (1999, San Diego)
RedEnvelope is an e-commerce marketplace for gifts
Provide Commerce $5.7M
Jun 2006
WeddingChannel (1996, Los Angeles)
Online marketplace for wedding services and gift registry
The Knot $61.7M

Most Active Acquirers
78
Online Gifting > Exit Outlook > Most Active Acquirers

Acqui-hires
79
List of Acqui-hires in Online Gifting
Excludes all details for Chinese companies
Date Target
Jun-16 Slide Acq by Raise
Aug-12 Giftiki Acq by LaunchRock
Online Gifting > Exit Outlook > Acqui-hires
View all 2 Acqui-hired companies on Tracxn Platform

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
80
Details on VC & PE Investors
Seed Stage
Early Stage
Late Stage
Details on Top Ecosystem Players

Online Gifting > Investors > Index of Most Active VC & PE Investors
Index of Top Investors (VC, PE) by Stage in Online Gifting; Last 5 years (Aug 2014 - Jul 2019)
Index of Most Active VC & PE Investors
SEED STAGE
Blume Ventures (2 Investments)
Upfront Ventures
Ventureast
Middleland Capital
Rothenberg Ventures
Acequia Capital
Milliways Ventures
OVO Fund
Ascension Ventures
Freestyle Capital
Great Oaks Venture Capital
Founders' Co-op
Dorm Room Fund
Sovereign Capital
EARLY STAGE
Sequoia Capital (2 Investments)
Forerunner Ventures (2 Investments)
First Round Capital
General Catalyst Partners
Mayfield
Qualcomm Ventures
XAnge
LDC
Eight Roads Ventures
Canvas Ventures
Partech
Founder Collective
LATE STAGE
Accel
Industry Ventures
Comcast Ventures
Partech
NextEquity
Tekton Ventures
North Hill Ventures
Mosaik Partners

Blume Ventures
83
Portfolio in Online Gifting | Exits | Funds Link | Website | LinkedIn | Twitter
Online Gifting > Investors > Blume Ventures
People
Investments
[Unicorn] Ola (2011, Bangalore, $3.3B, Series J)
App-based asset-light cab operator
[Unicorn] Zomato (2008, Gurgaon, $688M, Series I)
Online platform for food discovery, ordering, and table booking at
restaurants
[Soonicorn] GreyOrange (2011, Gurgaon, $180M, Series C)
Develops warehouse automation robots
[Soonicorn] Unacademy (2015, Bangalore, $89.7M, Series D)
Online learning platform offering crowd sourced courses on multiple
subjects
[Soonicorn] Dunzo (2014, Bangalore, $30.3M, Series C)
Mobile-based concierge services provider
[Minicorn] Turtlemint (2015, Mumbai, $34M, Series B)
Aggregator of insurance products
[Minicorn] Locus (2015, Bangalore, $32.5M, Series B)
Delivery automation solutions for on-demand businesses
[Minicorn] Spinny (2015, Gurgaon, $30M, Series A)
Online dealer of pre-owned cars
[Minicorn] MilkBasket (2015, Gurgaon, $29.5M, Series B)
Subscription based daily need items delivery
[Minicorn] HealthifyMe (2012, Bangalore, $25.3M, Series B)
Online fitness tracker and meal planning platform
[Minicorn] NowFloats (2012, Hyderabad, $20.7M, Series B)
SaaS platform for online website creation
[Minicorn] Servify (2015, Mumbai, $19.4M, Series B)
Mobile app to book electronics repair services
[Minicorn] SlicePay (2015, Bangalore, $18.4M, Series A)
EMI based purchase loans for students
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Sanjay Nath
Co-Founder &
Managing Partner
Karthik Reddy
Co-Founder &
Managing Partner
Geographical Spread Stage of Entry
May 2018 Swych Acquires Gift Cards India (GCI Network), PRWeb
Giftery
(2011, Mumbai, $300k)
GiftCardsIndia
(2010, Mumbai)
Acq by Swych - May 2018
2
2014 2015 2016 2017 2018 2019
Follow On New Investments
-
-
-
-
3
Undisclosed
Series C+
Series B
Series A
Seed3
-
-
-
-
India

84
Online Gifting > Investors > New Enterprise Associates
People
Investments
[Soonicorn] Raise (2013, Chicago, $147M, Series C)
Online Gifting Notable Portfolio
[Unicorn] Intarcia (1997, Boston, $1.4B, Series J)
Osmotic pump for subcutaneous drug delivery
[Unicorn] Opendoor (2014, San Francisco, $1.3B, Series F)
Residential re-selling solution provider.
[Unicorn] Robinhood (2012, Palo Alto, $862M, Series E)
Zero commission trading app for stocks, cryptocurrencies & other
assets
[Unicorn] 23andMe (2006, Mountain View, $782M, Series F)
Enables customers to study their ancestry, genealogy, and inherited
traits
[Unicorn] Houzz (2009, Palo Alto, $614M, Series E)
Online commerce and community platform for home remodeling and
design
[Unicorn] Automation Anywhere (2006, San Jose, $550M,
Series A)
Robotic Process Automation platform for Enterprises
[Unicorn] Tempus (2015, Chicago, $520M, Series F)
Oncology platform for sequencing, analytics and informatics
[Unicorn] WheelsUp (2013, New York City, $516M, Series D)
Private jets based on membership
[Unicorn] Databricks (2013, San Francisco, $498M, Series E)
Platform to Ingest and Analyze and Visualize Data on a spark cluster
[Unicorn] BuzzFeed (2008, New York City, $497M, Series F)
US-based social news provider
Top Exits
Frank Bonsal
Co-Founder
Dick Kramlich
Co-Founder
Apr 2019
Raise and Crédit Agricole Ile de France launch an
unsecured equity loan for startups, Maddyness
Nov 2018
Nairobi’s iHub becomes Africa’s first tokenised tech
incubator, IT News Africa
Nov 2018
iHub becomes first tokenised accelerator after deal that
will digitize all its assets, TechMoran
Nov 2018
iHub announces plans to be 1st tokenised African tech
accelerator, CIO East Africa
Aug 2018
VCs need right information to make the winning call,
Indiatimes
Sep 2017
Raise Secures $60 Million in Series C Funding Round, Led
by Accel, to Drive Growth and Expand Mobile Payments
Network, Business Wire
May 2017 Raise Launches New Mobile Wallet App, PR Newswire
Jan 2015
Raise grabs $56M to help you sell your gift card for cash |
VentureBeat, VentureBeat
Nov 2014
Raise.com’s New App Lets You Buy Discounted Gift Cards
To Instantly Save While Shopping, TechCrunch
None
11 1
2014 2015 2016 2017 2018 2019
-
-
1
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
1
-
-
-
India
US

Middleland Capital
85
Online Gifting > Investors > Middleland Capital
People
Investments
[Minicorn] UrbanStems (2013, Washington D.C., $14.9M, Series
A)
[Soonicorn] OZON.ru (1998, Moscow, $442M, Series E)
Online retailer of multi-category products
[Soonicorn] AeroFarms (2004, New York City, $238M, Series E)
Soil less cultivation systems in vertical indoor farms
[Soonicorn] Shift Technologies (2013, San Francisco, $223M,
Series D)
Online marketplace for buying and selling of used cars
[Minicorn] Agrivida (2002, Medford, $73M, Series E)
Develops nutritional enzymes and enzyme control platform
[Minicorn] FiscalNote (2013, Washington D.C., $30M, Series C)
Real-Time Government Regulations Analysis Platform
[Minicorn] Super (2014, San Francisco, $30M, Series B)
Subscription for home care & repair services
[Minicorn] Carbon38 (2012, Los Angeles, $26M, Series A)
Online retailer of activewear
[Minicorn] Sentera (2014, Minneapolis, $22.1M, Series A)
Provides complete software & hardware solutions for precision
agriculture & infrastructure inspections
[Minicorn] Plant Response (2008, Madrid, $13M, Series B)
Manufacturer and distributor of biological farm inputs
[Minicorn] Conservis (2009, Minneapolis, $11M, Series A)
Farm business management solutions provider
[Minicorn] Growers (2011, Garner, $10.8M, Series A)
Services for farm data collection and analytics
Top Exits
Scott Horner
CEO & MD
Dec 2018
UrbanStems Welcomes a New Creative Director,
Accenture Names a Chief Data Scientist, Citybizlist
Mar 2018
UrbanStems Has A New Collab With Bumble For
International Women’s Day, Citybizlist
Jan 2018
DC-based Flower Delivery Service UrbanStems Teams
With Vogue, Citybizlist
Dec 2017
Flower Delivery Startup Brings In $6.6 Million,
NewsCenter
Jun 2017
UrbanStems Secures $6 Million - NewsCenter.io,
NewsCenter
Feb 2017
UrbanStems goes live in Austin offering same-day, flat-
rate flower delivery, Built
Apr 2016 UrbanStems raises $6.8 mln - PE Hub, PE Hub
Jul 2015
UrbanStems Delivers Happiness (Well, Flowers) On
Demand, TechCrunch
Feb 2015 UrbanStems Announces $1.5 Million in Funding , PRWeb
None
11
2014 2015 2016 2017 2018 2019
-
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
-
-
-
-

Rothenberg Ventures
86
Online Gifting > Investors > Rothenberg Ventures

Freestyle Capital
87
Online Gifting > Investors > Freestyle Capital

Great Oaks Venture Capital
88
Online Gifting > Investors > Great Oaks Venture Capital

Dorm Room Fund
89
Online Gifting > Investors > Dorm Room Fund

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
90
Seed Stage
Early Stage
Late Stage

Sequoia Capital
91
Online Gifting > Investors > Sequoia Capital

Forerunner Ventures
92
Online Gifting > Investors > Forerunner Ventures

93
Online Gifting > Investors > Bessemer Venture Partners

94
Online Gifting > Investors > New Enterprise Associates

95
Online Gifting > Investors > Highland Capital Partners

First Round Capital
96
Online Gifting > Investors > First Round Capital

Mayfield
97
Online Gifting > Investors > Mayfield

Qualcomm Ventures
98
Online Gifting > Investors > Qualcomm Ventures

Eight Roads Ventures
99
Online Gifting > Investors > Eight Roads Ventures

Canvas Ventures
100
Online Gifting > Investors > Canvas Ventures

Partech
101
Online Gifting > Investors > Partech

Founder Collective
102
Online Gifting > Investors > Founder Collective

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
103
Seed Stage
Early Stage
Late Stage

Accel
104
Online Gifting > Investors > Accel

105
Online Gifting > Investors > Lightspeed Venture Partners

Industry Ventures
106
Online Gifting > Investors > Industry Ventures

Comcast Ventures
107
Online Gifting > Investors > Comcast Ventures

Partech
108
Online Gifting > Investors > Partech

109
Online Gifting > Investors > Founders Circle Capital

110
Online Gifting > Investors > Goldman Sachs Investment Partners

Tekton Ventures
111
Online Gifting > Investors > Tekton Ventures

North Hill Ventures
112
Online Gifting > Investors > North Hill Ventures

Mosaik Partners
113
Online Gifting > Investors > Mosaik Partners

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
114
Incubators
Other Notable Investors
Debt Investors

Online Gifting > Investors > Index of Ecosystem Investors
Index of Top Ecosystem Investors in Online Gifting; Q3 2014 - Q3 2019
Index of Ecosystem Investors
INCUBATOR
500 Startups (7 Investments)
Techstars (7 Investments)
Y Combinator (5 Investments)
MergeLane (3 Investments)
Startupbootcamp (2 Investments)
Boost VC (2 Investments)
IIDF (2 Investments)
The Mobile Only Accelerator (2 Investments)
Digital Magics (2 Investments)
Velocity (2 Investments)
Brand Capital
Plug and Play Tech Center
Interplay Ventures
NXTP Labs
Founders Future
OTHER NOTABLE INVESTORS
Amazon (2 Investments)
Credit Suisse
Wells Fargo
UK Government
Rabobank
Hearst
Credit Agricole CIB
360 Capital Partners
PayPal
BDC
Qualcomm
Spring Lake Equity Partners
CrunchFund
RBC Royal Bank
DEBT INVESTORS
Pinnacle Ventures (2 Investments)
Western Technology Investment (2
Investments)
Silicon Valley Bank

500 Startups
116
Online Gifting > Investors > 500 Startups
People
Investments
[Minicorn] Bitrefill (2014, San Mateo, $2.4M, Seed)
Online retailer of gift cards
[Unicorn] Credit Karma (2007, San Francisco, $370M, Series D)
Aggregator of various consumer financial products.
[Unicorn] Intercom (2011, San Francisco, $241M, Series D)
Customer communication and Retention Platform
[Unicorn] VTS (2011, New York City, $178M, Series D)
Leasing and asset management software for real estate investment
[Unicorn] Canva (2012, Sydney, $166M, Series C)
Online photo editing and graphics creation tool for professionals
[Unicorn] Gitlab (2014, San Francisco, $166M, Series D)
Code collaboration tool
[Unicorn] Talkdesk (2011, San Francisco, $128M, Series B)
Browser based call center
[Soonicorn] Smule (2008, San Francisco, $176M, Series F)
Developer of social music creation and sharing apps
[Soonicorn] Udemy (2010, San Francisco, $173M, Series D)
Marketplace for online courses
[Soonicorn] Clip (2012, Mexico City, $160M, Series C)
mPoS solution provider
[Soonicorn] Knotel (2015, New York City, $160M, Series B)
Managed co-working space for startups.
[Soonicorn] Akulaku (2014, Pasig, $145M, Series C)
Mobile app which gives cardless installment payment
[Soonicorn] Flywire (2009, Boston, $137M, Series D)
Global money transfer in local currency
Top Exits
Christine Tsai
Co-Founder & CEO
Jun 2019
Stockholm-based cryptocurrency startup Bitrefill raises
$2 million, Tech.eu
Feb 2019
Global Gift Cards Market Growth Factor 2019 –
Blackhawk Network Holdings, Inc., Edge Loyalty Systems
Pty Ltd., Gyft, InComm, Tech Dose Daily
Dec 2018 Everplus Invests in Gloe Brands & Bitmo, BevNET
Jun 2018 NXTP Labs Announces New Investments , LAVCA
Feb 2017
Gift Card Giants Gyft And eGifter Force Wallets For Bitcoin
Payments, CryptoCoinsNews
Aug 2016
Here’s the 18th batch of companies from 500 Startups,
TechCrunch
Oct 2013 EC1 Capital invests in TRULY, ukbaa.org.uk
Gyft
(2012, San Francisco, $6.9M)
Acq by First Data - Jul 2014
Giftcard Zen
(2012, Phoenix, $150k)
Acq by RetailMeNot - Apr 2016
Giftcard Zen
(2012, Phoenix, $150k)
Acq by RetailMeNot - Apr 2016
1 1 1
2014 2015 2016 2017 2018 2019
2
-
-
1
5
Undisclosed
Series C+
Series B
Series A
Seed5
1
1
1
-
US
Latam
Nigeria
Europe

Techstars
117
Online Gifting > Investors > Techstars
People
Investments
[Minicorn] LovePop Cards (2014, Boston, $26.6M, Series A)
Online platform for sending personalized greeting cards
[Unicorn] Remitly (2011, Seattle, $350M, Series E)
Cross-border money transfer using banking networks.
[Unicorn] Zipline (2014, San Francisco, $251M, Series D)
Delivery drones for medicine and vaccine delivery
[Unicorn] Outreach (2013, Seattle, $239M, Series E)
SaaS based Lead Engagement Tools
[Soonicorn] DataRobot (2012, Boston, $425M, Series E)
Automated machine learning platform for data science applications
[Soonicorn] ClassPass (2011, New York City, $240M, Series D)
Membership programs for fitness classes across multiple gyms
[Soonicorn] Latch (2014, New York City, $147M, Series B)
Smart locks for homes, offices and apartment buildings
[Soonicorn] SalesLoft (2011, Atlanta, $147M, Series D)
Sales Prospecting and email engagement tool
[Soonicorn] Leanplum (2012, San Francisco, $145M, Series D)
Mobile A/B testing, personalization & analytics platform
[Soonicorn] Degreed (2012, San Francisco, $134M, Series C)
e-Portfolio assessment
[Soonicorn] DigitalOcean (2011, New York City, $134M, Series
B)
Cloud computing platform to build, deploy and scale cloud applications
[Soonicorn] Wynd (2013, Paris, $127M, Series C)
Provider of cloud-based PoS solution for the restaurants, hospitality
and retail industries
Top Exits
David Cohen
Co-Founder & Co-CEO
Brad Feld
Co-Founder
David Brown
Founder & Co-CEO
David Cohen
Founder & Co-CEO
Jul 2019 Domino's tests cashless stores and deliveries, Engadget
Mar 2019
Lovepop Opens First Brick and Mortar Store at New York
City's Hudson Yards, GlobeNewswire
Feb 2019
Catapult Capital catches JibJab, Global Corporate
Venturing
Dec 2018
Millennials Consider Themselves More Thoughtful Than
Their Parents, PRWeb
Aug 2018
David's Bridal Announces Asset Acquisition of
Technology Company Blueprint Registry to Increase
Service Offering, PR Newswire
Jan 2018
Lovepop Announces An Investment Of $12.5 Mln Led By
Highland Capital Partners, Reuters
Nov 2017
Lovepop Partners with HBO Global Licensing & GAME OF
THRONES®, PR Newswire
Jun 2017
Lovepop filed for patent on pop-up greeting cards months
before suing N.Y. rival, The Business Journals
May 2017 Lovepop Partners with The Beatles, Citybizlist
Jan 2017
Instagift CEO joins TicketBiscuit as consultant, The
Business Journals
JibJab
(1999, Los Angeles, $17M)
Acq by Catapult Capital - Feb
2019
Blueprint Registry
(2015, New York City, $1.6M)
Acq by Davids Bridal - Aug
2018
1
2
3
1
2014 2015 2016 2017 2018 2019
1
-
-
-
6
Undisclosed
Series C+
Series B
Series A
Seed6
1
-
-
-
US
Canada

Y Combinator
118
Online Gifting > Investors > Y Combinator
People
Investments
[Editor's Pick] MentalHappy (2016, Las Vegas, $120k, Seed)
Online retailer of gift boxes
[Unicorn] Airbnb (2008, San Francisco, $3.8B, Series F)
Marketplace for vacation rental accommodations
[Unicorn] Instacart (2012, San Francisco, $2.8B, Series G)
Marketplace for same-day grocery delivery
[Unicorn] DoorDash (2013, Palo Alto, $2B, Series G)
On-demand food delivery marketplace
[Unicorn] Rappi (2015, Bogota, $1.5B, Series E)
On-demand delivery services for multi-vertical products
[Unicorn] Flexport (2013, San Francisco, $1.3B, Series E)
Online freight forwarder
[Unicorn] Stripe (2010, San Francisco, $861M, Series E)
API-linked payment gateway for transaction processing
[Unicorn] Zenefits (2013, San Francisco, $584M, Series C)
SaaS HR Platform for SMBs
[Unicorn] Coinbase (2012, San Francisco, $547M, Series E)
Digital currency exchange & wallet provider
[Unicorn] Gusto (2011, San Francisco, $516M, Series D)
Cloud-based HRMS and payroll management solution
[Unicorn] Ginkgo Bioworks (2008, Boston, $429M, Series D)
Designs microbes to produce cultured ingredients
[Unicorn] Monzo (2015, London, $422M, Series F)
Internet-first retail bank
[Unicorn] Docker (2008, San Francisco, $335M, Series E)
LXC based OS-level virtualization technology and PaaS
Top Exits
Paul Graham
Co-Founder
Trevor
Blackwell
Co-Founder
Jessica
Livingston
Co-Founder & Partner
Robert Morris
Co-Founder
Sep 2018
BloomThat pauses on-demand flower services,
TechCrunch
Jul 2018
MentalHappy helps companies send custom care
packages to employees going through a rough time,
TechCrunch
Jan 2018
A flower giant has reportedly acquired BloomThat, an on-
demand flower startup, TechCrunch
Jan 2017
Cardpool Makes it Easier to Buy and Sell Gift Cards, PR
Newswire
Feb 2016
BloomThat Now Delivers Flowers Nationwide,
TechCrunch
Jul 2015
Y Combinator-backed Gemnote Saves Companies From
Cheesy Gift Baskets, TechCrunch
Jun 2015
BloomThat Grows Beyond Flower Delivery To Gifts With
$5.5M, TechCrunch
Feb 2014
Flower delivery startup BloomThat grabs $2 mln - PE
Hub, PE Hub
Feb 2014
Y Combinator's BloomThat takes a tech-savvy approach
to sending flowers | VentureBeat, VentureBeat
BloomThat
(2012, San Francisco, $7.5M)
Acq by FTD - Jan 2018
Spark Gift
(2015, San Francisco, $120k)
Acq by Stockpile - Jun 2016
Cardpool
(2009, San Francisco)
Acq by Blackhawk Network -
Oct 2011
3
2
2014 2015 2016 2017 2018 2019
-
-
-
-
8
Undisclosed
Series C+
Series B
Series A
Seed9
-
-
-
-
US

Boost VC
119
Online Gifting > Investors > Boost VC

Interplay Ventures
120
Online Gifting > Investors > Interplay Ventures

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
121
Incubators
Debt Investors

Amazon
122
Online Gifting > Investors > Amazon

Wells Fargo
123
Online Gifting > Investors > Wells Fargo

PayPal
124
Online Gifting > Investors > PayPal

125
Online Gifting > Investors > JPMorgan Chase & Co.

BDC
126
Online Gifting > Investors > BDC

CrunchFund
127
Online Gifting > Investors > CrunchFund

RBC Royal Bank
128
Online Gifting > Investors > RBC Royal Bank

Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
129
Incubators
Debt Investors

Western Technology Investment
130
Online Gifting > Investors > Western Technology Investment

Silicon Valley Bank
131
Online Gifting > Investors > Silicon Valley Bank

132
Online Gifting > Investors > Export Development Canada

Contents
Feed Summary
Investment Trend
Key Markets
Exit Outlook
Investors
News
Appendix
133
Recent News

Recent News in Online Gifting Sector
Recent News (1/2)
135
Online Gifting > News > Recent News
Aug 2019
Awardco No. 25 on Inc. 5000 2019 List of America's Fastest
Growing Private Companies, PRWeb
Aug 2019
IT’SUGAR to open world’s largest non-producing candy store at New
Jersey megamall, Confectionery News
Aug 2019 Ackroo launches AckrooPAY, GlobeNewswire
Aug 2019
Newnote Financial and Ackroo form strategic partnership to
develop Integrated Bitcoin. Gift Card & Loyalty Payment Solution for
Retail Merchants in Canada, iCrowdNewswire
Aug 2019
Malaysia's AllSome gets US$ 1.94M seed funding, eyeing Indonesia
expansion, E27
Aug 2019
Assured Guaranty to Acquire Asset Management Firm
BlueMountain, Business Wire
Aug 2019
AMG Reaches Agreement to Sell Equity Interests in BlueMountain,
GlobeNewswire
Aug 2019
Tariq Farid is taking edibles back with launch of new CBD business
focused on traceability, AgFunderNews
Aug 2019
Aug 2019
Adding New Gifts Dimension to Its Personalized Products Platform,
Business Wire
Aug 2019 Ackroo reports Q2 results, Seeking Alpha
Key Recent News Key Recent News
Jul 2019
Cimpress Reports Fourth Quarter and Fiscal Year 2019 Financial
Results, Business Wire
Jul 2019
Yiftee and Thanx Partner to Increase Online Sales for Local
Businesses, Business Wire
Jul 2019
Pine Labs gets ₹707 crores as fund infusion from parent
organisation, The Indian Wire
Jul 2019
After graduating from Y Combinator, Chinese cross border logistics
startup AllSome raises fresh funds, KrASIA
Jul 2019 Card Factory hires ex-Tesco director as CCO, Retail Gazette
Jul 2019 Hallmark Greetings Names New President, Progressive Grocer
Jul 2019 Smith Holland Named President of Hallmark Greetings, WebWire
Jul 2019
James Cropper and Hallmark to create card range made from coffee
cups, Packaging Gateway
Jul 2019 GiftYa Welcomes Jim Podroskey As Director Of Engineering, PRWeb
Jul 2019
Kilroy Realty and San Francisco Wholesale Flower Vendors Unite to
Support San Francisco Flower Mart Central SOMA Project in
Advance of Planning Commission Hearing July 18th, Business Wire
Jul 2019 Hallmark Launches Four New Multicultural Card Lines, PR Newswire
Jul 2019
LoveBook Releases Features to Improve Buyer Experience, PR
Newswire
Jul 2019
This florist startup is hoping to solve one of the industry’s biggest
problems: waste, Startup Daily

Tracxn - Online Gifting Startup Landscape

Tracxn - Online Gifting Startup Landscape

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