1. Book before 28 February 2013 and SAVE up to US$1,980
12-15 May 2013 • The Address Hotel, Dubai Mall, Dubai, UAE
The Only Strategic Asset Management
Congress In The Middle East
Building A Sustainable Government Asset Base Across The Middle East
Post Congress Masterclasses 14-15 May 2013
Fast track your asset management gains by learning from a selection of
international experts!
Building An Asset Oriented Organisation With PAS 55
Asset Management ISO 55000: Are You Ready For 2014?
Whole Life Costing For Capital And Operations Investment
Decision Making
Implementing A Corporate Risk Management Framework For A
Government Asset Owner
Plus
Packed full of international and regional
expertise and inspiration!
Konrad Siu
Director Office of Infrastructure and
Funding Strategy
City of Edmonton, Canada
Dr Najib Dandachi
Asset Management Director
TRANSCO, UAE
Joe Bannan
Branch Manager Asset Management
Brisbane Infrastructure
Brisbane City Council, Australia
Eng. Nicholas Wellwood, Advisor Integrated
Infrastructure Planning, Department of
Municipal Affairs (Abu Dhabi), UAE
Matar Al Mehairi
Senior Manager Asset Management
DEWA, UAE
Sydney McDowell
Senior Manager Asset Management System
Implementation
Electricity Holding Company, Oman
Claus Hincke
Director Technical Services and Operation,
Copenhagen Airports, Denmark
Tomislav Nesovanovic
Head of Asset Management (PAS 55)
Implementation
Haya Water, Oman
Featuring International And
Middle East Asset Owners
Organised By
In Association With:
NEW
LATEST
International Keynotes-City of Edmonton,
Canada and Brisbane City Council, Australia
The Middle East asset management journeys from
DEWA, Department of Municipal Affairs
(Abu Dhabi), Haya Water, TRANSCO, Department of
Transport (Abu Dhabi), Electricity Holding Company and more…
on the emerging direction of ISO 55000 from
the Chairman of the ISO project committee
including asset risk management; asset
culture and capability; service and
reliability, asset information and systems
focus on capital efficiency and whole of
life asset strategy and sustainability
MORE
INSIDER
UPDATE
HOT
TOPICS
Government
Congress
Asset Management
2013
Support Sponsor
A
B
C
D
www.iirme.com/governmentassetmanagement
#AssetMgt2013

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Why You Need To Be There
✔ Hear how your international peers have successfully driven asset performance gains and savings
✔ Find out what asset management approaches are working for government asset owners in the Middle East
✔ Take a strategic approach to infrastructure investment and operations to ensure financial sustainability of your assets
✔ Interact with regional asset management pioneers and join the Middle East’s government asset management movement
✔ Share, debate and solve the top challenges in creating an asset oriented organisation and embedding an asset management framework
✔ Catch up with the latest methodologies and strategies in asset risk management, asset reliability and asset information
✔ Prepare your organisation to deliver quick wins in asset performance that translate to bottom line gains
Sponsorship Opportunities
Can YOU help government asset owners in the Middle East drive asset efficiency and performance as
well as optimise the lifetime value of their assets?
Contact Arshed Hussain on +971 4 407 2715 or email him at sponsorship@iirme.com to discuss
sponsorship opportunities.
Sharing International and Regional Insight and Learning
Who Should Attend The Government Asset Management Congress?
Valuable, practical lessons for multiple sectors including:
Ÿ Power
Ÿ Water
Ÿ Waste Water
Ÿ Roads
Ÿ Rail
Ÿ Airports
About The Government Asset Management Congress 2013
Back by popular demand, the Government Asset Management Congress 2013 continues to support government
asset owners in the Middle East as they further embed strategic asset management practices. The ONLY event of its
kind in the region, it provides an important platform for the sharing of international and regional asset management
best practice among asset owners at federal, state and local government levels, and for entities that are either fully
or partly government owned.
Must-hear insights for professionals in:
Ÿ Asset Management
Ÿ General Management
Ÿ Risk Management
Ÿ Operations
Ÿ Technical
Ÿ Ports
Ÿ Oil and Gas
Ÿ Telecoms
Ÿ Manufacturing
Ÿ Public Buildings
Ÿ Strategic Planning
Ÿ Investment
Ÿ Finance
Ÿ Maintenance

3. Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: register@iirme.com | Web:www.iirme.com/governmentassetmanagement 3
Congress Day One Sunday, 12 May 2013
Opening Ceremony
Featuring government dignitaries
Aligning Country Infrastructure Investment With National Aspirations To Best Serve Societal Needs
Embedding Efficiency Into Government Capital Spending To Deliver Economic And Physical Sustainability Of Infrastructure Assets
Exploring The Asset Management Groundswell In The Middle East: Who Are The Early Adopters And What Is Driving Them To Adopt Strategic Asset
Management Practices?
INTERNATIONALKEYNOTE
Whole Life Asset Strategy
09.30 Tailoring International Strategic Asset Management Practices To
Deliver Maximum Value From Infrastructure Assets In The Middle
East And Developing Economies
Ÿ How do professional asset management practices contribute to
the financial and physical sustainability of infrastructure assets in
the region?
Ÿ Where can government entities in the Middle East see the biggest
early wins from asset management initiatives and is it feasible to
quantify the PAS 55 benefits?
Ÿ What are the key success factors for getting total business buy-in
for strategic asset management in the Gulf?
Ÿ What steps can organisations take now to build the asset
management capability of the future?
Ÿ Is PAS55 and asset management applicable to limited sectors/
industries or is it non-industry specific?
Ÿ What role do information systems play in the implementation of
asset management in infrastructure organisations?
Dr Najib Dandachi, Asset Management Director, Abu Dhabi
Transmission and Despatch Company - TRANSCO, UAE
After graduating in 1989 with a PhD in Electrical Power
Systems from Imperial College, London, Dr Najib Dandachi
joined System Operation of the Central Electricity Generating
Board (CEGB) UK, before its privatisation. He later continued
at the National Grid Control Centre of the National Grid Company. Dr
Dandachi moved to the UAE in 1998 to take up the post of the Load
Despatch Centre Manager of Abu Dhabi Transmission and Despatch
Company, Transco, ADWEA. In 2006, he became the Director of
Network Services in charge of the three main operational divisions in
the company: the control centre, power operation and maintenance
and water operation and maintenance. In 2010, he was appointed
as Asset Management Director responsible for strategies, planning,
capital investment, information and performance, when Transco
embarked on the initiative to get PAS 55 accreditation.
10.00 A City Well-Built – The Alignment Of Infrastructure Asset
Management To Corporate Direction Setting And Long Term Financial
Planning
Faced with ageing infrastructure and municipal revenues failing to
keep pace with investment needs, the City of Edmonton began to take
a strategic approach to managing its $38 billion worth of assets over
a decade ago.
This session will share how Edmonton’s journey has led to its
reputation as one of North America’s leading jurisdictions in the
implementation of advanced infrastructure management practices;
how asset management has been integrated with corporate direction
setting and financial planning; and how decision making tools have
contributed to the creation of a sustainable plan to renew mature
neighbourhoods and, more recently, informed the City’s three and ten
year capital programmes. Konrad will also share his vision for the next
frontier in infrastructure asset management and how Edmonton plans
to stay ahead of the curve.
Konrad Siu, Director Office of Infrastructure and Funding
Strategy, City of Edmonton, Canada
With three decades of progressively senior experience in the
engineering arena, Konrad Siu’s most recent challenge has
been putting Edmonton on the map as one of North America’s
most progressive jurisdictions in the area of infrastructure
management.
He is responsible for developing and implementing the city’s award-
winning infrastructure strategy and addressing through innovative
solutions and alternate funding sources the disparity between
capital needs and available dollars. His expertise has also led to the
development of advanced asset management techniques that
facilitate civic decision making and the prioritisation of infrastructure
investment.
10.45 Networking And Refreshment Break
11.15 Assuring Financial Sustainability Of Government Infrastructure -
Planning For Affordability And Efficiency To Optimise The Long Term
Value Of And Return From Assets
Ÿ Developing a needs-based approach to capital investment driven
by the national vision
Ÿ Understanding the lifetime cost of infrastructure assets at the
creation stage to ensure asset affordability and availability for its
intended life
Ÿ Demonstrating the impact of asset management on return on
capital to lenders and financiers
Ÿ From PPP to securitisation: examining approaches for sustainable
financing of whole life asset operations
Ÿ Exploring commercial asset management: building capacity to
support private sector efficiency for government infrastructure
operations
Konrad Siu, Director Office of Infrastructure and Funding Strategy, City
of Edmonton, Canada
Hajir Naghdy, Senior Managing Director, Macquarie Group, Head,
Macquarie Capital Middle East, UAE
12.00 Securitising Big Ticket Infrastructure For Value Optimisation
Ÿ Managing the balance between fund raising and asset control in an
infrastructure monetisation
Ÿ Exploring options for financing infrastructure operating
costs: from securitisation to concession-based Public Private
Partnership (PPP)
Ÿ Identifying the potential for further asset securitisation in the
region and the impact it could have on financial sustainability of
government infrastructure
12.30 Lunch And Networking Break
13.40 Commercial Asset Management: Using Private Sector Discipline And
Economic Regulation To Deliver Value To Society
Ÿ Understanding the factors that control regulatory and Board
visibility of performance
Ÿ Benefits and weaknesses of privatisation and subcontracting
strategies
Ÿ Identifying the optimum economic size of infrastructure
organisations
Ÿ Delivering efficiency and effectiveness and addressing self-
interest in infrastructure operators
Ÿ Exploring global trends and themes
Clive Deadman, Author, Strategic Asset Management, UK
Asset Management Frameworks
Development And Implementation Of An Asset Management
Framework In The Municipal Government Environment
Ÿ Understanding the need and critical drivers for a government
asset management framework
Ÿ Components of an effective asset management framework
Ÿ Linking a framework to the asset management vision and
objectives
Ÿ Structure of an effective asset management framework
Ÿ Effective implementation of an asset management framework in
an organisational context
Eng Nicholas Wellwood, Advisor Integrated Infrastructure Planning,
Department of Municipal Affairs (Abu Dhabi), UAE
15.00 Networking And Refreshment Break
OPENINGKEYNOTE
PANEL
Development And Implementation Of An Asset Management
09.00

4. FUTUREFOCUS
INTERNATIONALKEYNOTE
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Asset Management Organisation, Culture
And Capability (Part Two)
09.00 A Truly Strategic Asset Management Function Based On A Solid
Asset Management Culture And Whole Of Life Approach To
Infrastructure
Ÿ A silver lining: building on the legacy of the Brisbane floods to
embed a world class asset management culture
Ÿ Establishing a new asset management organisation based on core
principles, staff empowerment and a balance between simplicity
and governance
Ÿ Outlining Queensland state legislation on financial sustainability
and Brisbane’s focus on smart and sustainable asset investment
Ÿ Explaining Brisbane’s intelligent forecasting model for strategic
road network investment planning
Joe Bannan, Branch Manager Asset Management, Brisbane
Infrastructure, Brisbane City Council, Australia
Joe Bannan has been in various Queensland local government
engineering roles for 20 years. For the last two years he
has been working in Brisbane City Council in Australia. Joe
is an experienced engineer and strategic asset manager for
public infrastructure particularly roads, drains, park and property
infrastructure.
Joe is a Registered Professional Engineer of Queensland, a member
of the Institute of Public Works Engineering Australia and is currently
managing Brisbane City Council’s Asset Management Branch.
Joe played a key role in the recovery of Brisbane’s damaged
infrastructure following the January 2011 flood. Joe’s current focus
is on systems, process and people improvements in an organisation
where asset management practice is mature and well respected.
09.45 It’s All About People - Building Sustainable Asset Management
Capability In The Middle East
Ÿ Identifying the core competencies for an effective asset
management professional: a business function vs an engineering
function
Ÿ Innovative approaches to developing asset management
capability
Ÿ Promoting asset management as a profession in the region to
support staff retention
Ÿ Effective strategies for training and coaching asset management
staff
Joe Bannan, Branch Manager Asset Management, Brisbane
Infrastructure, Brisbane City Council, Australia
Sydney McDowell, Senior Manager Asset Management System
Implementation, Electricity Holding Company, Oman
10.30 Networking And Refreshment Break
11.00 Motivating Teams And Individuals To Successfully Make The Culture
Shift From A Reactive To A Proactive Asset Oriented Organisation
Ÿ Paying tribute to the firefighting organisation and exploring why
it’s time to move on
Ÿ What does a proactive asset oriented organisation look like?
Ÿ Determining the optimum structure, roles and responsibilities for
an effective asset management organisation
Ÿ Managing the culture change: how to secure end user buy-in and
educate teams on the value of new asset management tools
Ÿ How can proactive asset management save our organisations
substantial amount of money
Claus Hincke, Director Technical Services and Operation, Copenhagen
Airports, Denmark
Asset Management Standards
11.45 Examining The Emerging Direction Of ISO 55000: Identifying The Key
Asset Management Disciplines And Processes That Will Be Advocated
By The New International Standard
Ÿ Progress and timelines for the release of the new ISO standard for
asset management
Ÿ How will ISO 55000 differ from PAS55?
Ÿ How will it support organisations in the Middle East in optimising
the long term value of their asset base?
Ÿ Introducing asset accounting, financing and investment guidance
to support the linkage of asset management to the wider
business
Rhys Davies, Chairman, ISO Project Committee 251 (ISO55:000), UK
Managing Risk, Service And Reliability
12.30 Delivering Reliable Customer Outcomes Through Performance Based
Maintenance Service Contracts: A Pilot
Ÿ Examining traditional vs performance based contracts and
comparative advantages of each
Ÿ Transferring risk to maintenance service providers for enhanced
service delivery for end users and financial savings
Ÿ Defining the key performance indicators that will result in optimal
maintenance strategies and visible outcomes for the customer
Ÿ A gradual approach to moving to performance or outcome based
maintenance service contracts
Adel Ali, Acting Operation Section Head, Department of Transport
(Abu Dhabi), UAE
13.15 Lunch And Networking Break
Congress Day Two Monday, 13 May 2013
Congress Day One Sunday, 12 May 2013
15.30 Adopting Strategic Asset Management Disciplines For A Distribution
Network: Implementing A Framework For Sustainable Asset
Optimisation
Ÿ Aligning asset management with corporate strategic planning for
optimum business benefit in the face of rapid growth in the asset
base
Ÿ Using the key elements of PAS55 to develop an effective
organisational structure for asset management and a
comprehensive set of asset strategies and policies
Ÿ Examining DEWA’s lifecycle management approach and smart
maintenance strategies for ageing assets
Ÿ Illustrating the value of asset management through asset
performance KPIs
Ÿ Exploring the DEWA approach to asset related risk management
Matar Al Mehairi, Senior Manager Asset Management, Dubai
Electricity and Water Authority (DEWA), UAE
Sharif Al Batayneh, Assistant Manager Reporting and Analysis,
Distribution Power Asset Management, Dubai Electricity and Water
Authority (DEWA), UAE
Asset Management Organisation,
Culture And Capability (Part One)
16.10 Mobilising The Whole Business Behind Asset Management:
Leveraging Quick Wins And Dollar Gains To Build An Asset Oriented
Organisation
Ÿ Top down or bottom up: which approach works best for
galvanising engagement and enthusiasm for asset management
across the organisation?
Ÿ Demonstrating the impact of asset management on the bottom
line
Ÿ Getting the most out of PAS55: can the drive for PAS55
certification distract from a real focus on the business benefits of
strategic asset management?
Ÿ Delivering a communication and education plan to build awareness
and understanding of asset management across the business
Eng Nicholas Wellwood, Advisor Integrated Infrastructure Planning,
Department of Municipal Affairs (Abu Dhabi), UAE
John Arnup, Director Global Engineering, DP World, UAE
17.00 Close Of Day One
Asset Management Organisation,
Culture And Capability (Part One)
16.10 Mobilising The Whole Business Behind Asset Management:
PANEL
Managing Risk, Service And Reliability
12.30
PANEL

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14.15 Implementing A Corporate Risk Management Framework For A
Government Asset Owner: Examining Key Success Factors And
Critical Questions
Ÿ Developing a corporate risk management framework that meets
the unique needs of your organisation: probability, impact and
timing
Ÿ Structuring and delivering effective governance for risk
management: driving awareness and engagement at all levels of
the organisation
Ÿ Building asset risks in the areas of health, safety and
environment, network operations, field resources and regulation
into the corporate view
Ÿ Creating a culture of transparency and accountability for better
risk management
Keith Paintin, Business Planning and Performance Specialist, Abu
Dhabi Transmission and Despatch Company – TRANSCO, UAE
14.55 Condition Based Risk Management: Optimising Outcomes With
Condition And Risk Assessment Methodologies
Ÿ Understanding asset health
Ÿ Identifying critical assets and understanding the impact of
downtime or non-performance
Ÿ Key considerations for managing risk in new vs ageing assets
Ÿ Planning maintenance and replacement activities based on
actual performance and risk data
Ÿ Leveraging IT tools for more efficient asset risk management
processes
Sydney McDowell, Senior Manager Asset Management System
Implementation, Electricity Holding Company, Oman
15.35 Networking And Refreshment Break
Asset Information And Systems
16.05 Asset Information: Understanding Your Assets - An Essential First
Step On The Journey To Strategic Asset Management
Ÿ Building a picture of the data and information you need for
effective asset management and bridging the gaps
Ÿ Breaking down the silos: linking asset management to the wider
business by ensuring a flow of consistent information across
departments
Ÿ Making high quality information the heart of asset related
decisions
Ÿ Leveraging IT systems to provide better quality and more
available asset information
Tomislav Nesovanovic, Head of Asset Management (PAS 55)
Implementation, Haya Water, Oman
16.45 Implementing Road And Bridge Asset Management Systems To
Support Long Range Investment And Maintenance Planning And
Extend The Useful Life Of Assets
Ÿ Outlining the key components of road and bridge asset
management systems at the Department of Transport
Ÿ Defining data collection requirements and processes to provide
necessary information on the performance and condition of the
network
Ÿ Using robust asset information to generate the forward work
programme and long term asset maintenance strategies
Ÿ Integrating asset management systems and tools including
Geographical Information Systems (GIS)
Alan Roland, Network Inventory and RAMS Specialist, Department of
Transport (Abu Dhabi), UAE
17.25 Close of Government Asset Management Congress
Congress Day Two Monday, 13 May 2013
Support Sponsor Qasr is an organisation that provides advisory and recruitment services to the electricity, water and
wastewater industries in the Middle East, United Kingdom and around the world. Qasr’s directors and
consultants are all senior utility practitioners who have extensive experience of working within utilities
themselves and also advising utilities on how to improve performance.
Qasr is a niche organisation providing bespoke business solutions. Our main areas of specialisation are
asset management, capital programme management, investment planning and optimisation; cost and
asset modelling; asset valuation; and the organisation, process design and business change activities
required to embed these capabilities.
For more information about QASR, visit www.qasr.co.uk.
Sponsor

6. Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: register@iirme.com | Web:www.iirme.com/governmentassetmanagement6
Fast track your asset management gains by learning how from this selection of international experts!
You’ve had the inspiration, heard the success stories and seen the challenges in implementing strategic asset management right – NOW get planning
what YOU will do differently to boost your organisation’s asset performance starting tomorrow!
Post Congress Masterclasses
Wednesday, 15 May 2013
Tuesday, 14 May 2013
Building An Asset Oriented Organisation With PAS 55
Masterclass timings: Registration will be at 08.00. The Masterclass will run from 08.30
to 12.30 after which time lunch will be served.
Session Overview
This Masterclass is a highly interactive half day session providing a practical overview of
how to introduce asset management into your organisation. The PAS 55 standard for
asset management and its application in the Middle East will be discussed in detail. The
session will finish with practical advice on how to make changes in an organisation to
achieve best practice.
Key Topics
ŸŸ What is asset management and why is it important?
ŸŸ Asset management definitions and key principles
ŸŸ Introduction to PAS 55 and other asset management frameworks
ŸŸ Relevance of asset management to the Middle East and to your specific organisation
ŸŸ Understanding business processes and organisations
ŸŸ Implementing asset management systems
ŸŸ Managing risk within asset intensive organisations
ŸŸ Best practices in investment planning
ŸŸ Learning practical lessons from utilities from around the world on how to apply asset
management to make a real difference to your organisation
Benefits of Attending
ŸŸ Be aware of best practice asset management and how it applies to the region and to
your particular industry
ŸŸ Understand the basic techniques, definitions and principles of asset management
ŸŸ Learn how to use PAS 55 to change your organisation
ŸŸ Appreciate how to implement asset management within your organisation
ŸŸ Learn from the experience of others who have succeeded in adopting asset
management
ŸŸ Get advice on your specific asset management issues
Who Should Attend
The Masterclass provides essential learning for asset management, maintenance,
operations, planning and finance professionals working in organisations responsible for
managing infrastructure and assets (including utilities, transport, social infrastructure,
defence and public buildings).
Your Masterclass Leaders
Implementing A Corporate Risk Management Framework
For A Government Asset Owner
Masterclass timings: Registration will be at 13.00. The Masterclass will run from 13.30 to
17.30.
Masterclass Overview
This Masterclass is structured to give attendees an insight into the benefits of
implementing a risk management approach. It will also uncover some of the barriers and
challenges associated with starting from a zero base. It will demystify the language and
terminology of Risk Management and highlight the importance of senior management
engagement.
Key Topics
ŸŸ The core fundamentals of risk management
ŸŸ Communication of risk management roles, responsibilities and processes
ŸŸ Governance and accountability
ŸŸ Risk analysis and evaluation
ŸŸ “Appetite”, “tolerance”, “capacity” – what are the differences?
Benefits Of Attending
ŸŸ Gain an understanding of how to identify risks in your organisation
ŸŸ Understand the business benefits of a risk management culture
ŸŸ Learn how to implement a risk management framework within your sphere of control
ŸŸ Identify key barriers to implementation and ways to overcome them
ŸŸ Learn how to communicate risk management priorities and responses
ŸŸ Learn how to evaluate the probability and impact of risks
Who Should Attend
ŸŸ Anyone starting on the risk management journey
ŸŸ Anyone considering implementing risk management in your organisation
ŸŸ Senior managers
ŸŸ Auditors
ŸŸ Quality assurance and quality control managers
Your Masterclass Leader
A
C D
Asset Management ISO 55000: Are You Ready For 2014?
Masterclass timings: Registration will be at 13.00. The Masterclass will run from 13.30
to 17.30.
Masterclass Overview
The success of BSI PAS55:2008 in terms of providing Asset Managers with guidance
for defining, specifying and implementing good practice has naturally lead to the
development of an international standard for Asset Management: ISO 55000.
Scheduled for release in 2014, the key questions now are:
“What does this mean for you and your organisation, and are you ready for it?”
This workshop will identify and discuss these key aspects that need to be considered in
order for you to prepare for the adoption of this international standard. It will also explain
how it aligns with PAS 55 and what is new that needs your attention.
Key Topics
ŸŸ Aligning with needs of the business and other stakeholders
ŸŸ Balancing long term asset needs with short term business requirements
ŸŸ The role of finance in asset management
ŸŸ Putting the management system together
Benefits of Attending
ŸŸ Get the latest updates on when the standard will be introduced and what you need
to do to adopt it
ŸŸ Understand “what good looks like” for asset management going forward
ŸŸ Compare and contrast ISO 55000 with PAS 55: identify what’s new and learn why
it’s important
ŸŸ Identify potential areas for improvement in your organisation’s asset management
framework, processes and systems
Who Should Attend
ŸŸ Operations Directors
ŸŸ Engineering Directors
ŸŸ Asset Managers
ŸŸ Risk Professionals
ŸŸ Maintenance Managers
Your Masterclass Leader
B
Dr Richard Chilton
Director, Qasr, UK
Tim Young
Director, Qasr, UK
Rhys Davies
Chairman, ISO Committee PC 251 (ISO 55000), UK
Keith Paintin, Business Planning and Performance
Specialist, Abu Dhabi Transmission and Despatch
Company – TRANSCO, UAE
Sponsorship Opportunities
Do you have the expertise to support the region’s government asset owners in
developing a whole life approach to asset costing and decision making?
Contact Arshed Hussain on sponsorship@iirme.com
or +971 4 4072715 to enquire about leading this Masterclass.
Whole Life Costing For Capital And Operations Investment
Decision Making
Masterclass timings: Registration will be at 08.00. The Masterclass will run from 08.30
to 12.30 after which time lunch will be served.
The professional discipline of asset management aims to optimise the value of physical
assets and their life cycles. Having a robust understanding of the total cost of developing,
operating, maintaining and disposing of an asset over its lifetime is crucial for making well
informed asset investment decisions that ensure the financial and physical sustainability
of the asset and minimise the total cost of the asset over its life. As government asset
owners increasingly come under pressure to manage capital efficiently and work within
funding constraints, adopting a whole life costing model to support asset decision
making is an important skill.
This Masterclass will help you:
ŸŸ Understand when to use a whole life costing approach
ŸŸ Adopt a whole life costing approach to evaluating capital and operating investment
decisions
ŸŸ Balance considerations of asset cost with those of asset performance
ŸŸ Understand the inherent challenges in assessing cost over long asset lives
ŸŸ Manage uncertainty in predicting future costs by understanding the sensitivity of
cost predictions
ŸŸ Explore available models for forecasting whole life costs
ŸŸ Understand how whole life costing information can be used to drive current decision
making

7. Tel: +971 4 335 2437 | Fax: +971 4 335 2438 | Email: register@iirme.com | Web:www.iirme.com/governmentassetmanagement
If you weren’t represented at last year’s Government Asset Management Congress, you missed out!
Position yourself at the heart of the industry by showcasing your expertise, boosting your brand and building
your network among the region’s key government asset owners.
The Government Asset Management Congress is the ONLY strategic asset management
conference in the region and your best opportunity this year to position yourself as an
asset management leader in front of the region’s government asset owners.
Sponsorship opportunities
New Sales Leads – By showcasing your services either through
branding exposure or taking part in the programme, you can meet
and influence key management decision makers in the region’s
government infrastructure owners. Our clients in the past have
told us that contacts generated at our conferences have a high
conversion rate, as those attending are serious senior-level
decision makers and buyers.
Launch New Products or Services – Draw attention to your
productsandbrandbyusingtheGovernmentAssetManagement
Congress as a launch pad for new developments or services.
With delegates and the media in attendance, your new service or
product is guaranteed to create a buzz and generate leads.
Enter New Markets – Networking at conferences is one of the
most cost effective and time efficient ways of entering new
markets. It is a great opportunity to research and network whilst
gaining exposure to a new and qualified database.
Build Customer Loyalty – Face to face contact at conferences
shows continued support of a market and helps you to develop
client loyalty as well as cementing your position as a market
leader.
Position Your Company Brand – Showcasing your company at
leading events establishes your company, in the eyes of your
prospect or existing client, as a strong market leading brand and
creates a strong image of your company’s capabilities.
Build Valuable New Business Partnerships – Other sponsors
and delegates are always looking for exciting new partnering
opportunities in order to deliver more compelling solutions to
their clients. Our conferences offer you an ideal opportunity to
make contact and develop future business with these carefully
selected and quality-led companies.
1
2
3
4
5
6
6 Great Reasons to Sponsor
7
Can your products and services support the region’s
asset owners in driving capital efficiency, optimising
asset performance and maximising the lifetime value of
infrastructure assets?
To discuss tailored opportunities to showcase your expertise, services and
products to senior decision makers at government asset owners in the UAE,
KSA, Bahrain, Qatar, Oman and Kuwait, call Arshed Hussain on +971 4 407 2715
or email him at sponsorship@iirme.com
“We would like to thank you for your support
for the GAMC 2012 event. Everyone from IIR
was excellent, very supportive and friendly. We
really enjoyed the event and found it very useful
for building client relationships. It was clearly a
groundbreaking event in the region and looks set
for success over the coming years.”
Richard Chilton, Director, Qasr, UK

8. Book by
28 February 2013
Book by
4 April 2013
Book from 5 April 2013
onwards
Entire Event (Congress & 4 Masterclasses) US$3,995 US$4,195 US$4,395
Congress & 3 Masterclasses US$3,495 US$3,695 US$3,895
Congress & 2 Masterclasses US$2,995 US$3,195 US$3,395
Congress & 1 Masterclass US$2,495 US$2,695 US$2,895
Congress Only US$1,995 US$2,195 US$2,395
Masterclass Only US$695 US$795 US$895
CALL: +971 4 335 2483
E-MAIL: a.watts@iirme.com
Conference fees include documentation,
luncheon and refreshments. Delegates
who attend all sessions will receive a
Certificate of Attendance by email.
All registrations are subject to our
terms and conditions which are
available at www.iirme.com/terms.
Please read them as they include
important information. By submitting
your registration you agree to be
bound by the terms and conditions
in full.
12 & 13 May 2013 14 May 2013 15 May 2013
Congress
Masterclass A (am) Masterclass C (am)
Masterclass B (pm) Masterclass D (pm)
Government
Congress
Asset Management
2013
Pricing Promotions:
 Group Booking Discounts for full conference registrations up to 25%.
 *No two discounts can be combined
12-15 May 2013
The Address Hotel | Dubai Mall | Dubai | UAE
12-15 May 201312-15 May 2013
Government
Congress
Asset Management
2013
PLEASE  THE SESSION/S YOU WISH TO ATTEND:
DELEGATE DETAILS
First Name: Surname:
Job Title:
Company:
Address:
Postal Code: Country: City:
Tel: Mobile: Fax:
Email:
PAYMENTS
A confirmation letter and invoice will be sent upon receipt of your registration. Please note that full payment must
be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event.
CANCELLATION
If you are unable to attend, a substitute delegate will be welcome in your place. Registrations cancelled more
than 7 days before the Event are subject to a $200 administration charge. Registration fees for registrations
cancelled 7 days or less before the Event must be paid in full. Substitutions are welcome at any time.
All registrations are subject to acceptance by IIR which will be confirmed to you in writing.
Due to unforeseen circumstances, the programme may change and IIR reserves the right to alter the venue
and/or speakers or topics.
AVOID VISA DELAYS – BOOK NOW
Delegates requiring visas should contact the hotel they wish to stay at directly, as soon as possible.
Visas for non-GCC nationals may take several weeks to process.
Five Easy Ways To Register
+971 4 335 2437 +971 4 335 2438
register@iirme.com IIR Holdings Ltd.
P.O Box 21743, Dubai, UAE
www.iirme.com/governmentassetmanagement
GROUP DISCOUNTS
AVAILABLE
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D
AZ3019
EVENT VENUE:
The Address Hotel, Dubai Mall, Dubai
Tel: +971 4 438 8888
ACCOMMODATION DETAILS
We highly recommend you secure your room reservation at the earliest to avoid last minute
inconvenience. You can contact the IIR Hospitality Desk for assistance on:
Tel: +971 4 407 2693 Fax: +971 4 407 2517
Email: hospitality@iirme.com
GV0303 Asset ManagementSS/VH
#AssetMgt2013