Disruption is hitting all sectors. Talk to customers to understand their needs & expectations. Anticipate how these will evolve in the future influenced by macro trends. Leverage the latest technologies to solve these needs while insuring inclusion and sustainability. For this you'll need talent, empowered with the right skills and aligned on a clear strategy. The best place to search for talent is inside your own organisation. Involve your employees in your strategy. Their buy-in and unexpected product/market insights come for free. You'll identify, motivate & retain your key talents as a bonus!