Magazine Where Paris n°241, english edition, daté février 2014, Jean-louis Ro...
Assignment 1
1. Assignment 1
The Concept
The theming of this wedding will revolve around passionate romance. It is inspired by a rich and
deep love a couple goes through when falling in love with each other. The wedding will showcase
the couples desire for everything upperclass, aiming to impress their guests with upperclass
services and styling. There will be plenty of time for fun and laughter between the love and
romance.
Story Board
MORE INFORMATION
- WHO: Family, Friends & VIP Guests(Clients)
- WHAT: Passionate Romance
- WHERE: Large Spacious Garden Venue
- WHEN: March 2017
- WHY: Celebration of love and laughter
2. Brainstorm 50 Words
1. Love
2. Passionate
3. Tender
4. Natural
5. Red
6. Pure
7. Family
8. Friendship
9. Laughter
10. New
11. Exciting
12. Lustful
13. Experimental
14. Warmth
15. Roses
16. Champagne
17. Lace
18. Dim lighting
19. Grand gestures
20. Showing off
21. Classy
22. Upper class
23. Expensive
24. Beauty
25. Diamonds
26. Crystals
27. Pearls
28. Fine dining
29. Money
30. adventurous
31. Glamorous
32. Luxury
33. Sophisticated
34. Magical
35. Irresistible
36. gentle
37. Spontaneous
38. Candles
39. Rose petals
40. Special
41. Personalised
42. Unique
43. Spoiling
44. Over the top
45. classical
46. Mature
47. Timeless
48. Outdoors
49. Flowers
50. Scented candles
51. Kissing
52. Night-time
53. Restaurants
54. Movie Romance
55. Happiness
56. Disney fairy tails
57. Opera
58. Musicals
59. Theatre
60. Generous
10 Words that project the
essence of the concept
1. Roses
2. Champagne
3. Scented Candles
4. Expensive
5. Upper-Class
6. Warmth
7. Love
8. Red
9. Passionate
10. Timeless
3. How Does This Appeal To The 5 Senses?
Touch
Using the aspects of technology and social media to involve fun into the reception atmosphere.
Including a hashtag which is setup to capture and flick through all the photos from the night that the
guest are taking is a great way of involving the guest in a fun and interactive environment. This is
something that the guest can control themselves whilst also feeling included in the night.
Taste
Signature fruit and champagne combination handed out on arrival to the reception. (Mimosa)
Sound
The unique sounds of a professional Jazz Band playing in the background during the reception
prior to the real dancing begins.
Sight
Soft, dim-lighting in the atmosphere. Light mostly coming from dimmed chandeliers and candles
throughout.
Smell
Candles will be decorated throughout the entire wedding (Ceremony and Reception). The smell of
sweat caramel candles will the scent of the night that the guests will go away always remembering.
Identify 5 Key Trends?
The one fashion item I have noticed that has been timeless is the fabrics, Lace. Whether it is a
traditional pattern of a modern pattern, it is still common to have included in a wedding, especially
on wedding dresses.
New Age Romantic Attire Timeless Romantic Attire
- Hair out
- Loose Dress
- Smart Casual attire
- Light colours
- Natural
-
- Hair up
- Fitted dress
- Formal attire
- Darker colours
- Unnatural
-
4. This temple style church in Paris where this type of
architecture exploded during the Neoclassical age,
1700s. They grand, large space, with tall columns
and an open entrance is what some people still to
this day symbolise as romance. Paris is known for its
beautiful architecture, but it also known for its
romantic atmosphere.
The dark colours and dim lit room creates a
romantic atmosphere for a bedroom. The privacy of
the room, plus the large window makes it seem like
a cosy area to stay and just hang out without being
claustrophobic or squished. The reds and golds in
the room add to the romantic feel by4t
A romantic place to go outdoors, does not have
to be a garden full of flowers and fairy lights.
This image to the right shows a romantic garden
that is just an average local park walkway.
However, as it is a secluded area from the busy
main streets or cities, it can be perceived at
romantic. The idea of isolated and having
privacy is still available, but the love-birds who
can sit on that bench can still feel as social as
normal.
Romance can be perceived in many different ways. However, it generally comes down to the
privacy and intimacy of two people. You can be in a private room alone with just the two people or
a giant park full of people. If the only focus you have is on the person you are with, anywhere can
be romantic. The idea of romantic is forever changing, but it is also very timeless. When you fall in
love with someone, whatever you image to be romantic, is romantic.
Temple Style Church in Paris
A Bedroom fit for Royalty