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On the horizon:
social media trends in 2016
Presented by: Megan Hargroder
conversations.be @heyitsmegan megan@conversations.be
Hey, It’s
Megan
“No organizational system or software will fix you
being a lazy ass. People buy millions of dollars of
productivity books, software, and coaching
seminars, but at the end of the day YOU STILL
HAVE TO DO WORK.” - Noah Kagan, AppSumo
General marketing
doesn’t work
You can’t really turn anyone ON
Unless you’re turning someone OFF
Don’t just USE social media channels. Use the
RIGHT social media channels.
Leverage
Local
Art by Storyville
Mobile:
can’t stop / won’t stop
Facebook Canvas
Organic v. Paid Marketing
All about influencers
Snapchat and emojis are real...
If your audience feels like they are being “sold to,”
you’re doing it wrong...
Events
There’s a #hashtag for that:
Jazzfest: #jazzfest2016
Running of the Bulls: #SFNO2016
White Linen Night: #wln2016
Crescent City Classic: #ccc10k
Voodoo Fest: #worshipthemusic and #voodoo
Tales of the Cocktail: #TOTC
Structure Rules:
#This Is Not A Hashtag
#Don’tDoThisEitherY’all
#Still.Nope
#ThisIsCorrect
Discovery Tools:
● Hashtagify.me
● Hashtags.org
● RiteTag.com
#Hashtag Like a Pro:
hashtagify.me
Social Media Management Tools
Analyze your data - then make adjustments
Always. Watch. The. Data.
conversations.be @heyitsmegan megan@conversations.be
questions?

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