The secret sauce to dominate social media using videos. Key findings and hacks for using videos. Video marketing trends for social media.

1. Secret sauce
By: Shelton
TO SOCIAL VIDEO DOMINATION
FROM: ANIMAKER

2. WHERE IS THE
ATTENTION of
your
customers?

3. SOCIAL
MEDIA!!!

4. Where do people spend time on Social Media?

5. WHAT TYPE OF
CONTENT DO
THEY CONSUME?

6. VIDEO!!!

7. You can copy & paste graphs from Google Sheets

8. SOCIAL VIDEOS - THE NEW TREND
Social Media + Video =
Social
Video

9. SECRET SAUCE
OF BUZZFEED

10. Some of the INGREDIENTS used by buzzfeed
× KNOW YOUR AUDIENCE
× AWESOME TITLE
× MIND BLOWING FIRST 8 SECONDS
× KICKASS SCRIPT
× CTA

11. ANIMAKER
SECRET SAUCE MANUFACTURING INDUSTRY

12. DISTILLED SAUCE FROM
1000 HIGH PERFORMING
VIDEOS!

13. MORE SAUCE: Types of videos
EDIFY
Educate and share
information with your
audience using videos
E.g. Tasty - Buzzfeed
channel creates short
videos on how to
prepare new food
dishes
CARAMBA!!!
Captivate your
audience.
E.g. Red Bull videos
engages users,
motivates and inspires
users to try things and
makes them feel
BUZZZZZ
Make use of the trends
as it has high impact.
E.g.
Fidget Spinner
Mannequin challenge

14. SECRET SAUCE
TO SAVE MONEY
ON FB ADS

15. HORIZONTAL
VIDEOS
For Facebook Ads

16. VERTICAL
VIDEOS
For Facebook Ads

17. 100%Total success!
OUR FINDINGS: CASE STUDY

18. 338
VERTICAL VIDEO
REACTIONS
263
HORIZONTAL VIDEO

19. 231VERTICAL VIDEO
SHARES
166HORIZONTAL VIDEO

20. $52VERTICAL VIDEO
COST PER 100,000 VIEWS
$85HORIZONTAL VIDEO

21. 1,000,000SOCIAL VIDEOS HAVE BEEN CREATED USING
ANIMAKER

22. SPICY
TIPS

23. CREATE A
SERIESCreate a single video for - $2000 (Not Viable)
Use DIY to make 20 videos for the same using different style -
$2000

24. VIDEO LENGTH

25. REPURPOSE
Shorten your video for each social medium.
It will create a hook and share the link in the description to watch
the full video.

26. Subtitles
Add subtitles to your videos, as 90% of the videos on facebook is on
mute.
Unless users turn the volume up it is tough to get your message
conveyed.

27. REPURPOSE YOUR BLOG
CONTENT
Use the content on your blog, see if it can be transformed into a
video.
Share it on YouTube with the blog link in the description it will get
you more traffic and also a backlink.

28. DOWNLOAD THE CHECKLIST ON HOW TO
CREATE AWESOME VIDEOs HERE

29. THANKS!You can mail me at: shelton@animaker.com