2. CLASSROOM
RULES:
THE
4 Be's
• Be respectful, listen
to your teacher and
classmates. Wait for
your turn to talk.
• Be responsible,
come to class on
time, have your
binder and ballpen,
and be ready to
learn.
3. CLASSROOM
RULES:
THE
4 Be's
• Be honest if you don't
understand something,
ask for help. We need
to master everything.
• Be your best and
enjoy the class.
5. In this game, the class will be divided into two
groups with one pair from each, the pair should
face opposite directions, as the teacher counts
1-3 the students should face each other and
provide the same answer from the picture that
would be shown by the teacher. And the team
that has the most points will be the winner.
INSTRUCTIONS:
6. • Find each innovative
marketing techniques
inside the classroom.
Then, match it to its
corresponding definition.
A representative will
present their Work. You
have 5 minutes to finish
the Activity. Enjoy and
have fun!
Let's Find and
Match it
8. WORD OF MOUTH
MARKETING
A satisfied customer will always stay loyal to
your brand. Don’t forget to map your
customers’ journey and make them amazed
every time they interact with your brand.
9. SOCIAL MEDIA MARKETING
Social media has made marketing
and customer engagement more democratic. The
success of a business is now dependent on the
quality of their ideas and techniques for engaging
with clients, rather than the amount of money
spent on advertising.
10. RETAIN YOUR EXISTING
CUSTOMERS
Retaining existing customers is crucial as acquiring
new ones is seven times more expensive. Companies
should calculate customer lifetime value and prioritize
retaining them. Customer service should be a focus,
and companies should investigate reasons for any lost
customers. Additionally, exploring new geographies
can help expand a company's customer base.
11. EXPLORE NEW
GEOGRAPHIES
According to Milton Berle, If opportunity doesn’t
knock, build a door,” Whenever products find it
difficult to attract customers, it is always better to look
for new geographies. New markets with low
competition and high demand always have low setup
cost of a product and service.
12. BRAND REPOSITIONING
Once Hunter Hayes says “It’s time to reset,
rethink, and reposition”. When your business is
not doing well, it is the right time for the business
to take it as challenge and rethink about your
strategy. Conduct a swot analysis to find out
your business strengths and weaknesses.
13. SHOW YOUR EXPERTISE
As a company you can use different
platforms and address customer issues and
problems. Start writing blogs, use social
media, speak at conferences and position the
organization as an expert in the industry.
21. INTRUCTIONS!
• The Class will be divided into 2
groups.
• The teacher will select a paper
showcasing innovative
marketing techniques, and each
group will act out or create
scenarios based on it. The group
with the most impressive acting
skills will be declared the
winner.
22. ASSIGNMENT!
INSTRUCTIONS:
IN A ONE WHOLE SHEET OF PAPER DO THE FOLLOWING:
• Make an essay that is related to our topic with the
minimum of 500 words.
• Cite 5 articles about the innovative marketing
techniques.
• Make a reflection about those article you have cited.
• Choose one innovative marketing techniques and make
a short film about it.
• Make an infographic about the innovative marketing
techniques.