1. 3D Recruitment
Insert logo
Data Driven Decision Making

2. Henry Smith – Head of Strategy
Alex Tayler – Chief Accountant and Forecaster
Tamsin Wade – Head of Marketing
Dylan Yarborough – Head of Industry Research
Kane Nimblette – Chief Brand Designer
Meet the Team

3. • 3D Recruitment will specialize in IT, digital and change recruitment.
• We hope to work with La Fosse to drive out competition with other IT agencies recruiting for
business change, technical and digital roles.
• Our USP is the removal of the ‘middle man’ (agency) as it speeds up the recruitment process.
• We believe this will leave more agents free to work on recruiting more for senior positions,
allowing all divisions of the company to grow.
Who we are

4. The Market
• The turnover for the total recruitment industry increased by 9.7 per cent in 2015/16, which means
the current value of the industry is £31.5 Billion.
• IT/Digital recruitment is the most profitable sector within permanent recruitment, generating
£525m in revenue.
• As of 2014/15 there are 8,000 Recruitment Agencies operating in the U.K, figures show this is
increasing year on year – but few have an app.
• From a 2014/15 survey 20% of candidates and clients elected to withdraw from the recruitment
process through an agency because they felt it took too long.

5. 3D’s Biggest Competitors
• There are 8,000 Recruitment Agencies operating within the UK, very few
of these have a Mobile App. During market research we identified the
following agencies which already have an app:
• World Wide Recruitment – Global Recruiters, Generalised non specialists
• Kintec Global – World Wide recruiters, Generalised non specialists
• Ecom Recruitment – Digital & IT Specialists

6. How will the app work?
1.)Create a
profile
Candidates
2.)Write 50
word brief and
upload CV
3.)Take
psychometric
tests
4.)Score to be
displayed on
profile

7. How will the app work?
Clients
1.)Create a
profile
2.)Post a job
role stating
desirable test
scores
3.)Receive top
10 candidates
4.)Pick their top
choices and call
for interview

8. • The top chosen candidates will receive a notification asking if they are still looking for work and
interested in meeting the company.
• Employer will manage the interview process via the app.
• Video Interviews can be conducted through the app.
• Employer can upload possible interview dates/times.
• A feedback questionnaire will be completed by clients for unsuccessful interview candidates
The Interview Process…

9. Bespoke Psychometric Testing

10. Further Evidence

11. Development: Marketing (80:20)
• Fuelled – Award Winning App developer
• 8 Awards
• Based in London
• Quiz up, Ducati, Verizon
Budget

12. • Cheaper, faster to develop and more popular.
• E.g. Apple and Android platform costs.
• However if you chose to invest more to invest in this app we would pick Native development
because it has a better user experience and performance, fewer limitations and ease of
debugging.
• Large companies such as Facebook and LinkedIn both use Native.
The Nitty Gritty
Native vs Hybrid

13. Pre-launch & Post Launch:
• Press releases via PRweb in the run up to launch (£50 per post)
• Sponsored content on LinkedIn (£4000 per annum)
• Paid ad on google for 4 months surrounding launch (£10/20 per day to start)
• Billboards placed around London for 2 months surrounding launch (£300-600 for every 2 weeks)
• The app logo will be added to La Fosse’s email signature
• Launch event for executives from various companies– (£15oo)
Marketing

14. Revenue Forecasts
• Commission Structure ~ 5-10% of salary value
• Optimistic estimate; 20% increase in annual turnover by 2018 above current predictions.
• Cautious estimate; 5% increase in turnover by 2017 and a 10% increase in 2018.
• Increase in profitability of between 4% and 7% by 2018 above current forecasts.
• Will help free-up the workforce to pursue new opportunities in the long-term.
• Despite ongoing costs, overheads will still be lower.

15. Forecast

16. Forecast

17. Strengths
• Minimal Costs
• Further Investment
SWOT
Weaknesses
• Loyal client/candidate base
Opportunities
• High rate of employment
• Opportunities for short-term IT workers
Threats
• Exponential Growth in market

18. • If La Fosse chooses not to invest in our app via concerns of credibility damage we can adapt.
• We will use the same ideas we have previously mentioned but become a single investable
company and could focus on any market.
• We will cut out the middleman i.e. the recruiter and focus on numbers alone.
• Our psychometric testing and matching algorithm would be central to this idea.
We can adapt..