Shumee business model. Cross-border e-com platform backgrounder. Shumee is a digital trade HQ.

1. shumee - digital trade HQ

2. Why Now?
to take advantage of the skyrocketing industry and to outsmart the growth
European e-com
Growth is expected to continue.
E-com share in sales:
• 18% in 2000
• 21% in 2022
• 25% by 2025
Marketplaces
Constantly growing due to:
• convenience and security
for buyers
• payments and delivery
innovations
Marketplace share in sales:
• 60 - 70% in 2022
Cross-border
2 x faster growth vs. domestic e-com
Cross-border share in e-com:
• €146 b in 2020
• €171 b in 2021 + 20%
• €220 b in 2022 + 30%
but still
• only 10% of e-shops sell abroad
• 70% of retailers have no e-com
offer at all
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Data Sources: Statista, DHL, VISA, Shopify

3. Problem Statement
lack of universal Pan-European cross-border platform
High potential
● >700 m citizens
● 500b Euro yearly GMV
● approx. 20% growth y/y
● unlimited flow of goods
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Challenges
● 28 countries and 20+ languages
● strong national e-com players
● local customer preferences in
terms of logistics and payments
The opportunities are great, but expanding into international
markets come with complexities.

4. Our Solution
digital trade HQ
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One platform to simplify
cross-border sales in Europe
on 17 markets
on > 45 marketplaces

5. Mission & Vision
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Mission Vision
Quick and easy cross-border
expansion
#1 European e-com integrator
across the entire value chain

6. Our Team
Unique business experience and passions
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Szymon Midera
Founder & CEO
● CEO of Postal Bank
● Successfully implemented a new
market strategy from the scratch:
1 million new customers, 750%
growth in net profit.
● Head of mBank Marketing and
Business Development
● Chief of advisors for the Mayor of
Lodz City and Head of Business
Board at Lodz University.
Founder & Member of
The Board
● Managing Director of Postal Bank
● Developed Contact Centre, internet
banking, front-end and flow system,
Mastercard payments.
● Head of Envelo Bank - digital only
bank for e-commerce users.
● Head of mBank CC development -
for ~500 FTE from the scratch.
Seed Investor
● Serial entrepreneur and innovator.
Funder and shareholder of Atlas
Group - international building
chemistry company - the biggest in
CEE. Almost $1 bn turnover in 2019.
● Hothead and art collector, well
known in Europe. The owner of
prestige private art gallery - Atlas
Sztuki.
● City visionary and film producer.
Monika Stefaniak Andrzej Walczak

7. Founders’ Track Record
Szymon and Monika have a proven track record of successfully delivering innovations in banking,
European e-com and technology. Andrzej is a founder and shareholder of Atlas Group.
● cross-border expansion in 17 markets
● > 20 marketplaces
● > 2m SKU
● > 200 vendors i.a. Pepco, BRW, DUKA,
Homla, working business model with strong
USP
● PRO team
● 2 times YtoY growth
Atlas Group - one of the largest CEE construction chemicals producer
● The Group of 18 entities, located in Poland, Russia, Belarus, Latvia and Romania
● 2000+ employees, 16 plants processing raw materials delivered from 5 group owned mines
mBank/Commerzbank Group - first digital only Bank in CEE, ranked as a Top 10
digital bank in the world in 00s.
● Bank’s strategy - business model included customer targets, development of products
and services, pricing policy and access channels
● Developing of Pan-European mobile Bank strategy in CZ i SK
Polish Post Bank - digital strategy definition and delivery
• ~1m new customers with award winning product offer
• Digital transformation including technology, process and cultural
• Strategic approach towards e-commerce and partnerships
• Maintaining healthy P&L structure
Digital trade HQ for vendors to enter
European markets
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8. Value Proposition For Vendors
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One simple solution to enter European markets
across the entire e-com value chain
quick and easy
expansion into
foreign markets
convenient shopping
experiences for
consumers
low barriers to entry
building
international
brand
awareness
increase GMV
and profits

9. Our Offer
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Technology
integration with platforms
and product management
Operations
opening account
and product imports
Cross-border logistics
based on cross-dock
warehouses
Support
multilanguage
customer service

10. Our Customers
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>200 producers and distributors with >2m unique products from all shopping categories

11. Our Partners
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Leading e-com platforms, cross-border logistics and fintech companies

12. Two Business Lines
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End Customers
Marketplaces
Shumee cross-border technology
Integrations, central products database, pricing & stock updates, products & order
management
Shumee
additional
services
Dropshiping partners Subscription partners
Operations Sale support
Customer
service
Logistics
Dropshipping
model
Subscription
model
ECOM
ECOM ECOM
Dropshipping and subscription business lines within one backend

13. Competition Landscape
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Cross-border
sales support
E-com integrators
Cross-border logistics
and fulfillment
Unique combination of services compared to competitors

14. Target Clients And Market Size
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Total addresable
European market
● 22,6m companies
● 20% will start e-com
by 2023
TOTAL
22,6m companies
European e-com
addressable market
● ~5m companies,
● ~1m online stores
● 90% will go cross-border
by 2024
● 700b Euro GMV in
western countries
E-COM
5m companies
€ 700b GMV
CBEC
500k companies
€171 b GMV
in 2021
European cross-border
addressable market
• ~500k companies
• 25% of total B2C turnover is cross-
border
Data Sources: Cross-Border Commerce Europe (2021)

15. Thank you
szymon@shumee.pl
Shumee SA
1 Maja 31/33 street
90-739 Lodz
Poland