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1. An Introduction by sujith bhaskar R

2. No man is the lord of any thing,
Though in and of him there be much
consisting,
Till he communicate his parts to others.
Ulysses, Troilus and Cressida

3. How now, Cordelia! Mend your speech a little,
Lest it may mar your fortunes.
Lear, King Lear

4. Men at some time are masters of their fates;
The fault, dear Brutus, is not in our stars,
but in ourselves…
Cassius, Julius Caesar

5. “Colleges teach the one thing that is perhaps most valuable
for the future employee to know. But very few students
bother to learn it. This one basic skill is the ability to
organize and express ideas in writing and speaking.
As soon as you move one step from the bottom, your
effectiveness depends on your ability to reach others
through the spoken or written word. And the further
away your job is from manual work, the larger the
organization of which you are an employee, the more
important it will be that you know how to convey your
thoughts in writing or speaking. In the very large
organization… this ability to express oneself is perhaps
the most important of all skills a person can possess.”

6. Whenever I see a business document that has
uncorrected typos and other grammatical
mistakes, I wonder whether the author is
a) not very bright
or
b) sloppy
Glenda K. Moehlenpah, CPA, CFP
Financial Bridges

7.  Research conducted in 2000 by the National
Association of Colleges and Employers
(NACE) identified the top ten characteristics
employers seek in job candidates. Number 1
was communication skills, followed by
motivation/initiative and teamwork skills.
Contemporary Business Communication-Scot Ober

8.  A survey of 224 recent business graduates
ranked communication as the most important
area of knowledge both for securing
employment after graduation and for
advancement and promotion once on the job.
Contemporary Business Communication-Scot Ober

9.  A survey of 1000 white- and blue-collar
workers found that the most frequent cause of
workplace resentment and misunderstandings
is poor communication.
Contemporary Business Communication-Scot Ober

10.  Business
 Communication
 The connection

11. who says what through which channel
to whom and with what effect
Harold Lasswell (1948)

12.  Context
 Sender (Encoder)
 Message
 Medium
 Receiver (Decoder)
 Feedback

13.  Communication in organisations follows
paths or channels
 Communication between managers and
subordinates is known as vertical
communication
 This is because the information flows up or
down the hierarchy
Courtesy: Biz/ed
http://www.bized.co.uk

14. Organisation chart shows vertical (black
arrows) and lateral (green arrows)
Finance Marketing Production
Board of Directors
Finance
Officers
Marketing
Assistants
Factory
Operatives

15.  Channels between departments or functions
involve lateral communication
 As well as formal channels of communication,
information also passes through an
organisation informally
 Communication is not complete until feedback
has been received

16. Functions of Business Communication
1. To inform
2. To persuade
3. To promote goodwill
External Communication with
Customers
Suppliers
Government agencies
the public
Internal Communication with
Superiors
Co-workers
Subordinates
Leena Sen

17.  Attention
 Apprehension (understanding)
 Assimilation
 Action