More leads, more exposure for our company’s thought leaders, and more chances to share our message is all that we want from delivering a webcast. But what about the people who attend those webcasts? On the bottom line, our webcasts are only successful when everyone gets what they need and giving your attendees what they really want means understanding why your attendees is attending, and ensuring that you cater to their content needs. How do you achieve that? Easy! Just follow these guidelines for giving your attendees what they really want:

2. More leads, more exposure for our company’s thought leaders, and more
chances to share our message is all that we want from delivering a
webcast. But what about the people who attend those webcasts? On the
bottom line, our webcasts are only successful when everyone gets what they
need and giving your attendees what they really want means
understanding why your attendees are attending, and ensuring that
you cater to their content needs.
How do you achieve that? Easy! Just follow these guidelines for giving your
attendees what they really want:

3. You could just let your attendees stare at slides
for an hour, but where’s the fun in that? Instead,
you should think about every webinar as an
opportunity to craft an engaging experience.
Appoint eminent presenter and adding video
clips or animated transitions to your presentation.
Make optimum use of interactive tools like polls
and surveys. Every time you can get a response
from you attendees whether it’s a click to
download more content or a simple smile you’ve
succeeded at creating a valued fan experience.

4. A very common mistake people make with
webcasts is assuming that the presenter is the
only one talking. Wrong Assumption! Every
attendee who signed up for your webinar is
there for a reason: they either want to know
more about the topic and need answers they
haven’t been able to find anywhere else. You’ll
never know what those exact reasons are and
they won’t come back for more, unless you
listen to them.

5. Q&A feature is the easiest way to give your
attendees a voice, but it’s hardly the only
option you have. Integrating social media
tools into your webcast console so that
attendees can ask questions and share their
experiences with a broader attendees without
leaving your webcast. You may even include
group chat tools so that the attendees can
share their questions, and expertise with one
another.

6. Attendees will walk away from your webcast
with valuable knowledge, feeling like someone
was really listening. And that’s the brownie
point earned by the presenter! Bonus points if
you pass on these conversations and questions
to your marketing team so they can pinpoint
common themes around which you can
develop related content. Pass on the same
information to your sales teams too so that they
can send related content to qualified leads.

7. Make sure they feel like they’ve learned something
new after viewing the webcast. These days, it
seems like everyone is constantly juggling a
million items on their to-do lists. So when
someone carves out an hour from their busy
schedule to attend your webinar, they expect to
get something truly valuable from it. Keep that in
mind as you’re planning your presentation: are
you covering the same old ground, or are you
exploring new trends, revealing unexpected
results, and sharing new tips to make them
smarter and faster at their job.

8. Everyone who comes to your webcast should walk away knowing
something they didn’t know before they signed up. Don’t solely use your
webcasting as a platform as a medium to pitch your products. Instead,
focus on actionable advice and best practices that your attendees can put
into practice right away. Doing so establishes you as a trusted expert,
leaving your attendees with nothing but positive feelings about you and
your webcast which will keep them eagerly waiting for another upcoming
Of course, this is just the beginning!
series of webcasts.

9. StreamOn takes pride in being the innovator in providing powerful
webcasting solutions to organizations. We have conducted more than
2000 webcasts in a short span of 3 years and successfully connected more
than 2 lac audience worldwide. Our simple yet fully customizable
webcasting platform gives you amazing features to engage with your
audience. Polling & Surveys, Chats, Q&A sessions and many more to
generate leads and make your online event a professional success.
For more information, please visit our site: www.streamonindia.com

10. www.streamonindia.com