InfoScreen was a successful company in Cyprus with 70% market share but no international presence. Over the following years, it established operations in Hong Kong, Serbia, and Malta, doubled its team size, and participated in 15 international events. It also implemented new technology infrastructure and achieved sales growth each year, even during challenging market conditions. By 2014, InfoScreen had clients in 20 jurisdictions and received business awards recognizing its success in expanding internationally.

1. 2010 2011 2012 2013
2014 /
Today
InfoScreen was a
successful local
company with 70%
market share in
Cyprus but no
international presence
Company established
itself as the de facto
market leader,
achieved wide market
recognition and
increased sales by
10%
Increased software
development capacity
by 30%, successfully
launched in Malta,
350 delegates and 11
sponsors attended
FiduciaryFuture and
achieved 20%
increase in sales
Launched the HK
operations, obtained
our first clients from
HK and Singapore,
sponsored
conferences in HK,
Shanghai and
Singapore and
achieved sales growth
during a very difficult
year for Cyprus
InfoScreen after just 4 years,
has clients in 20 jurisdictions,
established operations in
Cyprus, Hong Kong, Serbia
and Malta, doubled the
company’s team, implemented
a cutting edge technology
infrastructure, participated in
15 international events and
achieved sales growth every
year, amid very challenging
market conditions. Business
awards are a welcome
recognition for a great story!
Accredited with
‘Investors in People’
standard
Operated Malta
representative sales
office
Operated Belgrade
development office
Second Fiduciary
Future Conference
Relaunch of brand
identity
Launch of new offline
and online marketing
collateral
Team and
departmental
restructuring
Launch of
FiduciaryFuture
Conference
Extended the HK team,
moved into permanent offices
Cyprus office launched EMEA
sales initiative focusing on
UAE, Russian markets
Voted ‘National Champion’ by
the ‘European Business
Awards’
Candidate InBusiness Awards
for Best SME
Formulated strategic
marketing plan for the
company’s growth
through market
expansion and
product development
ACTIONS / INPUTS
RESULTS
Launched Hong Kong
office
Revised website and
marketing collateral
and launched Chinese
materials
Implemented cloud
based CRM and
Customer Support
Platforms
INFOSCREEN SUCCESS STORY CASE STUDY