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Use a title that doesn't only describe the
video content, but also the answer the
user is looking for.
Keyword-rich Title
Add tags to get more easily discovered.
Use tags that are relevant for the
audience rather than the business.
Relevant Tags
Add a description that doesn't simply
summarise the video content but also
offers additional information, resources,
and links (including contact information)
Full-lenght description
Playlists are not designed for
organisational purposes only. They also
help the user explore additional content.
Create Playlist
How to optimise a YouTube channel

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YouTube - Channel Optimisation

  • 1. Use a title that doesn't only describe the video content, but also the answer the user is looking for. Keyword-rich Title Add tags to get more easily discovered. Use tags that are relevant for the audience rather than the business. Relevant Tags Add a description that doesn't simply summarise the video content but also offers additional information, resources, and links (including contact information) Full-lenght description Playlists are not designed for organisational purposes only. They also help the user explore additional content. Create Playlist How to optimise a YouTube channel