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New Business, Not New Media

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Sensis
Sensis

A short presentation delivered by Sensis' Amanda Brook at the AIMIA V21 Conference on 18 March.

BusinessNews & Politics
1 of 4
New business, not new media Amanda Brook GM Strategic Marketing & Mobile Sensis
Bringing buyers and sellers together Bringing buyers and sellers together
Multi-channel: more reach, more easily
Mobile builds bridges… Integration Television Outdoor Direct Mail Online Mobile Voice Print Point of sale Always on I choose Relevant Gives me confidence Always on Consumer Advertiser Always on Increase ROI Direct response Improved ROI Be relevant Be relevant Direct Response Build brand loyalty Direct Response Help improve ROI

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New Business, Not New Media

  • 1. New business, not new media Amanda Brook GM Strategic Marketing & Mobile Sensis
  • 2. Bringing buyers and sellers together Bringing buyers and sellers together
  • 4. Mobile builds bridges… Integration Television Outdoor Direct Mail Online Mobile Voice Print Point of sale Always on I choose Relevant Gives me confidence Always on Consumer Advertiser Always on Increase ROI Direct response Improved ROI Be relevant Be relevant Direct Response Build brand loyalty Direct Response Help improve ROI