Masterclass, AWE 2019, 30th May presented by Soraya Jaber, CEO and Co-founder of Minsar, and VP of VR/AR Association Paris Chapter. The very first worldwide conference to be broadcast through VR.

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Build and Distribute Mixed Reality
experiences
Soraya JaberMasterclass, AWE 2019, 30th May

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Speaker
• Graduated from Paris 1 Pantheon Sorbonne
University and now mentors student in the
masters program for entrepreneurship
• Paris Chapter VP at VR/AR Association
• Member of Women in AI, Fe and SH//FT
program
Soraya Jaber
CEO, co-founder
• Founded in February
2016
• Paris based startup
• XR Software Editor
• 10+ employees@SorayaJaber
Soraya@opuscope.com

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1. Looking Into the Past
From the Dawn of Humanity to our Century

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From the Antiquity with the 9 Muses

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To the XXth Century
Official seven arts classification by French philosopher Etienne Souriau, 1969
1. Architecture 2. Sculpture 3. Visual arts 5. Litterature 6. Scene Art 7. Cinema4. Music
8. TV – Radio? 9. Comic books? 10. Video games? ???

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Multimedia and Internet
The Web a content distribution channel and vector of creativity
Post-WW2 1966—1969 1991 1993 2002 2010 2018
Web becomes
public
‘GAFAM’ era
DNS ADSL 4G 5G

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Internet: the bi-directional, universal content consumption service
- All these forms of art can be accessible on
the Web (in a 2D form)
- The richness and diversity of content is key to
its success
- We now use algorithms to suggest content
you may like based on your profile

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Internet: the bi-directional, universal content distribution service
- Hardware, infrastructure and software
improvements led to
- User Generated Content
- Online communities
- Disruption of classical distribution channels

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Photography and Internet
The Camera becoming the main Input
0
1 3 10 25 57 86
380
1 500
1826 1930 1960 1970 1980 1990 2000 2011 2019

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Case Study: Music industry
Starting in 2001: music consommation revolution
iPod 1 « A thousand songs in your pocket » iTunes 1.0 « World’s Best and Easiest To Use Jukebox Software »

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Case Study: Video Industry
Web2.0: Youtube
- Created on 2005
- Youtube, alternative of television
- Millions of videos online the first year
- 2006: acquisition by Google
- 2009: advertising -> monetization
- Youtuber and Vlogers appeared
- 2014: 1 billion views for one video
- Today: ≈ 5B videos are watched per day

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2. Understanding Today’s
Limitations
Current 3D Content Creation & Distribution Systems

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Virtuality continuum
Reference: Milgram and Kishino, 1994
Real
Environment
Virtual
Environment
Augmented
Reality
Augmented
Virtuality
Mixed Reality

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The AR/VR Creation Pipeline
Sumerian
- Technical knowledge required
- No possibility for team collaboration
- No immersive environment or presence
- No simple way to iterate
back and forth from PC to target devices
- Incredibly hard to distribute

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Creation & Distribution are tightly coupled in Spatial Computing
Export & Publish
.mp3 .wav
Save & Publish/Print
.jpg .png
Export & Broadcast
.mp4 .mov
Compile & Host
.html+.css+.js
Create once, deploy everywhere with forward compatibility

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Creation & Distribution are tightly coupled in Spatial Computing
Adapt & Rebuild
.appx
Adapt & Rebuild
.exe
Adapt & Rebuild
.apk
Adapt & Rebuild
.mlpk
Adapt & Rebuild
.apk
Code once, deploy on Device A, Adapt your code for Device B, deploy on Device B …
Adapt & Rebuild
.ipa Adapt & Rebuild
.apk

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3. Building the Future of Spatial
Computing
Technical breakthrough and visions coming in 0 – 10 years

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Industry Prediction
There will be a billion AR/VR devices
by end of the 2020’s

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Creating Enough 3D Content for a Billion Users

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Creating Enough 3D Content for a Billion Users

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Industry Proposals
Standards, Frameworks, *verses

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WebXR
- Improvement over WebVR
- Supports the whole Virtuality Spectrum
- Environment awareness
- Major support
- Ships in browsers starting June 2019
- BabylonJS, ThreeJS rely on WebXR
- Google, Amazon, Microsoft, Magic Leap
- Ultimately allows declarative-based 3D UIs (A-Frame)
- Potential building blocks for a 3D HTML

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OpenXR
Low-Level Framework Unification

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Magicverse
Magic Leap’s Proposal for Ubiquitous Spatial Applications
- MagicScript
- Access to Magic Leap device APIs
- WebXR support in Helio

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These Are Bold Ideas, But In the Meantime …

27. @SorayaJaber
Minsar.app
soraya@opuscope.com
Q/As
Merci !