1. Build Your Reputation and
Market Your Business for
the Future
Using Social Media
by
Charles R. Chi Ph.D

2. When People Want to Know
They Google You!

3. Google Enjoys 73% of Internet Searches…
Where are you?

4. Google Places/Maps
Reviews Are Essential !!!

5. Google Places Business Profile

6. How does posting positive reviews help in your
businesses Google ranking?
•Positive reviews increase your business rank by linking important and
relevant websites to your website.
•A constant stream of positive reviews improves your online reputation.
•Positive reviews drive traffic to your business.
•Positive reviews restore a tarnished reputation by pushing down
negative reviews and links.
•Helps protect against competitors or anyone else from attempting to run
your ranking.

7. Yelp Will HELP!

8. Prospect’s 2nd Impression

9. My Master Site

10. Birthday Site

11. Important Listings on Google
Bullying!!!!

12. A Simple Blog Can Capture 1st Place on Bullying

13. Bully Site

14. Can Social Media Help You?
It All Depends On How
You View Social Media

16. Go to Page 4 of Your Handout
“Optimizing Your Facebook Page”

17. #1: How to Market Your Horse Business
How to Market Your Horse Business is an award-winning social
media marketing company focused on horse businesses and
other small businesses.

18. Hanes uses their photo strip as advertising space to promote a giveaway on their page. This
serves to grab attention of users visiting the wall and works any way the pictures get
ordered. It also promotes further activity within the Hanes page—telling users to click on
another tab on that page in order to participate.

21. FACEBOOK LANDING PAGE

24. My Personal Page

25. 56%
The percentage of consumers
likely to recommend a brand to
a friend after becoming a fan

30. If you don’t add something, they WILL!

31. Miss Lee Rocks!

32. Her Business Does Not!

33. 51%
The percentage of consumers who
said they are more likely to buy a
product or service after “liking” the
product on Facebook

40. What Do I need To Post?
The Great 8
1. Video
2. Questions
3. Photos
4. Quotes
5. Events
6. Links to Great Articles (Health, Exercise)
7. Student of the Week
8. Tips

41. Video Message

43. Video Message HYPER

44. Video Message HYPER

45. Sample Questions
•If you were granted three wishes from an angel or genie what would you want?
•If you could meet any celebrity or other personality in the world, who would it be and why?
•Who is your favorite martial artist?
•If you are ready for an awesome class this week like this post!
•When you were growing up what did you want to become in life?
•What’s your worst pet peeve?
•Which is the trait you love the most and least about yourself?
•What is you favorite part of Class?
•Which character in a book best describes who you are?

46. Sample Photos
Don’t Forget to Tag everyone in the photo

47. Quotes
“ Great spirits have always encountered
violent opposition from mediocre minds. ”
Albert Einstein (1879–1955)
Swiss physicist

48. Tips
First you need to understand that you strike with the
blade of your foot. The blade is the outside edge of your
foot. So as your side kick comes through the target, the
sole of your foot is facing as much towards the ground as
you can manage. Think... 'Big toe up. Little toes down.'
OK. Now practice your kick slowly. It can help to hold a
wall for balance. Stand sideways on to the target and lift
the knee of your front leg. Then stop and think about your
kicking foot. Your ankle should be flexed. And the blade of
your foot should be ready to strike. Next drive your knee
out towards the target. Extend your leg fully. Then bend
your knee again. Before you place your foot to the ground.
Great! That's the basic taekwondo side-kick

49. Health Tips
Balanced Diets are essential for kids. There are some great tips here!
http://www.cyh.com/HealthTopics/HealthTopicDetailsKids.aspx?p=3
35&np=284&id=1429

50. You Now have The Info

51. AND THE WINNER IS…
YOUR BUSINESS