Artificial Intelligence in e-commerce sector. This ppt explain that how can artificial intelligence helps in the growth of E-commerce industry. It includes pros and cons also.
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Artificial Intelligence
1.
2. Artificial Intelligence
• The theory and development of computer systems able to
perform tasks normally requiring human intelligence.
• The basic idea of AI is to reduce human efforts, errors that
are commonly a problem in todays fast moving society.
4. Overnight, we were expected to look at a screen and
make purchase decisions based on image and descriptions.
But the sheer convenience of getting stuff home delivered
and on time made e-commerce a superhit industry.
Artificial Intelligence
E-Commerce
6. Customer centric search is a way
that helps business to develop
such software's, that helps the
customers to find products based
on the content that they browse
on internet.
• Create customer-
centric search
7. Retarget potential customers
If customer spends a notable amount of
time next to a specific product e.g. an
iPod, then this information will be stored
for use upon their next visit. As AI
develops, we anticipate customer’s need
based on their time spent on the product.
8. Create a more efficient sales process
If you want create a strong sales message that reaches
consumers at the right time on the right platform, then
integrating AI into your CRM is the way to go
9. Implement virtual assistants
Virtual assistants
is a machine’s
ability to
interpret what
the customer is
saying in words or
text.
This even enables
consumers to send
flowers, gifts etc.
to their loved
ones via voice.
10. Provide a personal touch with chatbots
A chatbot is a specific computer program
that is designed to simulate conversation
with human users over the Internet.
11. Cons of AI
High installation
and maintenance
cost
Regular update
to suite customer
needs
Security issuesTraining of
employees
12. Conclusion
As seen in the above presentation, we can
clearly conclude that implementing AI in e-
commerce industry can lead to vast
developments that will benefit both the
customers as well as the business.