FSMS is a web and mobile interface that integrates SMS, Facebook, and Twitter communications, boasting 250,000 registered users and 50,000 new registrations monthly. It is popular for its free SMS feature, convenience, and accessibility across various demographics. Advertising on FSMS allows targeted outreach and conversational advertising with quick deployment and analysis, leading to higher response rates.

1. What is FSMS?
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2. What is FSMS?
A single web and
mobile interface that
handles users’ sms,
facebook and
twitter communication
in one convenient
stream
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3. FSMS Community
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4. FSMS Community
250,000 registered users
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5. FSMS Community
250,000 registered users
50,000 new registrations every
month
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6. FSMS Community
250,000 registered users
50,000 new registrations every
month
2,000,000 messages sent per
month
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7. FSMS Community
250,000 registered users
50,000 new registrations every
month
2,000,000 messages sent per
month
50% enrolled as students at
University or Technicon
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8. Why is it so popular?
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9. Why is it so popular?
Anyone can SMS for free
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10. Why is it so popular?
Anyone can SMS for free
One single communication
stream for all channels
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11. Why is it so popular?
Anyone can SMS for free
One single communication
stream for all channels
Anytime anywhere convenience
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12. Demographics - Age Profile
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13. Demographics - Age Profile
Age 25-34
28%
Age 16-24
64%
Age 35+
5%
Under 16
2%
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14. Demographics - Gender split
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15. Demographics - Gender split
Female
55%
Male
45%
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16. Demographics - Geo Distribution
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17. Demographics - Geo Distribution
60000 80000
0 20000 40000
Gauteng
Western Cape
Kwa Zulu Natal
Eastern Cape
Limpopo
Free State
Mpumalanga
Northwest
Northern Cape
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18. Advertising Opportunities
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19. Call to Action - SMS Tags
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20. Call to Action - SMS Tags
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21. Call to Action - SMS Tags
Target by age, gender and
location
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22. Call to Action - SMS Tags
Target by age, gender and
location
Filter by keywords and time band
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23. Call to Action - SMS Tags
Target by age, gender and
location
Filter by keywords and time band
Terminate on mobisites, surveys
or rich media files
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24. Branding - Graphic Banners
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25. Branding - Graphic Banners
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26. Branding - Graphic Banners
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27. Why advertise on FSMS ?
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28. Why advertise on FSMS ?
Be relevant in conversational advertising
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29. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
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30. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
Minimise wastage
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31. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
Minimise wastage
Deploy quickly
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32. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
Minimise wastage
Deploy quickly
Enjoy above average response rates
Thursday 08 September 2011

33. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
Minimise wastage
Deploy quickly
Enjoy above average response rates
Get prompt & accurate campaign analysis
Thursday 08 September 2011

34. Why advertise on FSMS ?
Be relevant in conversational advertising
Target accurately
Minimise wastage
Deploy quickly
Enjoy above average response rates
Get prompt & accurate campaign analysis
Build lasting relationships with consumers
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