The document presents a three-step program for businesses to market themselves online: 1) Get out there and get found by establishing a presence on various online platforms like search engines, directories, social media; 2) Engage with customers and prospects by interacting with them on social media and offering valuable content; 3) Follow up by continuing engagement and providing offers to turn prospects into customers. It emphasizes the importance of an integrated online marketing strategy that utilizes various elements like search, video, social media and mobile marketing.
findings and recommednations from piloting of social accounting toolkit developed by Adrian Ashton for Supporters Direct given at national conference on 12 June 2010
http://www.supporters-direct.org/page.asp?p=6442
In 2011 haben sich die spendings der Werbungtreibenden im Onlinesektor kontinuierlich auf hohem niveau weiterentwickelt. In der Folge
liegen die Online-Werbeinvestitionen im vergangenen Jahr bei 5,73
Milliarden euro und das Internet festigt seine Position als zweitstärkstes
Werbemedium im Mediamix. Inzwischen gehört Online-Werbung
für unternehmen aus allen Branchen zu einer ganzheitlichen Kommunikation dazu. Die immer großflächigeren und aufmerksamkeitsstarken
Online-Werbeformate sowie die hohe transparenz des Internets als
Werbemedium fördern diesen trend zusätzlich.
findings and recommednations from piloting of social accounting toolkit developed by Adrian Ashton for Supporters Direct given at national conference on 12 June 2010
http://www.supporters-direct.org/page.asp?p=6442
In 2011 haben sich die spendings der Werbungtreibenden im Onlinesektor kontinuierlich auf hohem niveau weiterentwickelt. In der Folge
liegen die Online-Werbeinvestitionen im vergangenen Jahr bei 5,73
Milliarden euro und das Internet festigt seine Position als zweitstärkstes
Werbemedium im Mediamix. Inzwischen gehört Online-Werbung
für unternehmen aus allen Branchen zu einer ganzheitlichen Kommunikation dazu. Die immer großflächigeren und aufmerksamkeitsstarken
Online-Werbeformate sowie die hohe transparenz des Internets als
Werbemedium fördern diesen trend zusätzlich.
Working with and Learning from Conflicts on Campus: What Mediators Bring to t...Bill Warters
These slides are from an interactive session Bill Warters presented at Central Michigan University. It explores some learnings from Bill's work promoting mediation on college campuses.
Customer Service & Social Media: You Can Do BetterMike Petroff
Give your audience a better experience online. If your customer service strategy is solely to provide an email address and phone number to call during office hours, you're probably not doing enough. You can do better.
Most colleges only see marketing opportunities when establishing a presence in social media. Little do they know that customer service IS a huge marketing opportunity and encourages positive word-of-mouth reviews from their communities.
In this session, learn how to provide a 24/7 online service center for your audience by utilizing social media monitoring, live chat functionality, and other online tools that allow users to assist each other. Build a culture around customer service and you'll see an immediate boost in audience satisfaction.
Social Media Marketing For Biotech and Pharmaceutical Industry Chakard Chalayut
Social Media Marketing For Biotech and Pharmaceutical Industry
Biopharm Company 26/04/11
Topic:
Overview of Social Media
How to use Social Media?- Case Study
Tools for Social Media for Organization
How to Start?
Personal branding for sex-positive activistsCunning Minx
Personal branding on the social web for sex-positive activists, educators and communicators. Presented at Atlanta Poly Weekend in March 2011 and MomentumCon in April 2011.
Duncan Alney discusses the importance of community, the evolution of community, the new community; and how to use content and conversations to build community.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Working with and Learning from Conflicts on Campus: What Mediators Bring to t...Bill Warters
These slides are from an interactive session Bill Warters presented at Central Michigan University. It explores some learnings from Bill's work promoting mediation on college campuses.
Customer Service & Social Media: You Can Do BetterMike Petroff
Give your audience a better experience online. If your customer service strategy is solely to provide an email address and phone number to call during office hours, you're probably not doing enough. You can do better.
Most colleges only see marketing opportunities when establishing a presence in social media. Little do they know that customer service IS a huge marketing opportunity and encourages positive word-of-mouth reviews from their communities.
In this session, learn how to provide a 24/7 online service center for your audience by utilizing social media monitoring, live chat functionality, and other online tools that allow users to assist each other. Build a culture around customer service and you'll see an immediate boost in audience satisfaction.
Social Media Marketing For Biotech and Pharmaceutical Industry Chakard Chalayut
Social Media Marketing For Biotech and Pharmaceutical Industry
Biopharm Company 26/04/11
Topic:
Overview of Social Media
How to use Social Media?- Case Study
Tools for Social Media for Organization
How to Start?
Personal branding for sex-positive activistsCunning Minx
Personal branding on the social web for sex-positive activists, educators and communicators. Presented at Atlanta Poly Weekend in March 2011 and MomentumCon in April 2011.
Duncan Alney discusses the importance of community, the evolution of community, the new community; and how to use content and conversations to build community.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
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Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
The effects of customers service quality and online reviews on customer loyal...
3 Steps for Internet Marketing
1. A New Way to Market
:-)
A Three-Step Program for Saving &
Growing Your Business in This
Crazy Economy
Tuesday, May 24, 2011
2. Did you know there are 1,900
people searching the term
‘cedar creek lake real estate’
and another 1,000 people
searching ‘cedar creek realty’?
Tuesday, May 24, 2011
13. Those members
seek and make
recommendations
for products,
services &
experiences
for friends &
followers
Tuesday, May 24, 2011
14. The fastest growing
demographic among Facebook
users is...
35 to 65
year-old women
Tuesday, May 24, 2011
15. How do we engage our target
market?
We craft posts!
Tuesday, May 24, 2011
16. 6 Ways to craft posts.
1. Personal Touch
2. Social Proof
3. Obvious Offer
4. Something to Search
5. Value Add
6. The Question
Tuesday, May 24, 2011
17. The key is consistency.
Post at 8am, 12pm and 7pm
Monday - Sunday
Tuesday, May 24, 2011
18. YouTube is
now the
second
largest
search engine
Tuesday, May 24, 2011
19. YouTube gets >300,000,000
visitors a month who watch
more than 2,000,000,000
videos
Tuesday, May 24, 2011
20. According to ComScore,
YouTube has 50% more
searches than Yahoo! and
180% more searches than
Bing.
Tuesday, May 24, 2011
21. People go there to look for
videos to answer their questions,
show them how to do something,
or review a product or business
Tuesday, May 24, 2011
22. There are more than
200,000,000 blogs
Tuesday, May 24, 2011
23. People are
more likely to
visit blogs that align
with their interests because blogs
are non-selling environments
Tuesday, May 24, 2011
24. Whether you know it or not,
your prospects & customers
are using social media
Tuesday, May 24, 2011
36. It’s where your
prospects &
customers are
searching to find
businesses they can
trust to buy products
or services or get their
problems solved
Tuesday, May 24, 2011
37. Marketing online is no longer
just about having a Web site
where people come to
find your business
Tuesday, May 24, 2011
38. It’s about going where
they are online and
setting-up tables in
those locations
Tuesday, May 24, 2011
39. Good news:
Only 26%
of small
businesses
have invested
any time or effort
in marketing
online
Tuesday, May 24, 2011
40. There is still time to get
established before it’s too late
Tuesday, May 24, 2011
42. Three steps:
Get out there and
get found
Engage
Follow up
Tuesday, May 24, 2011
43. Get out there & get
found
Google is important but there are
about 50 other key places you need
to get found
Tuesday, May 24, 2011
44. Get out there & get
found
But it’s not
“set and
forget.”
You need to
stay fresh
Tuesday, May 24, 2011
45. Get out there & get
found
Internet
search engines,
directories
& social media
are like big
grocery stores
Tuesday, May 24, 2011
46. Get out there & get
found
There’s a
“sell by” date
on almost
every piece
of
information
out there
Tuesday, May 24, 2011
47. Get out there & get
found
If you’re not
delivering
something new
on a regular
basis,
you’re going to
get knocked off
Tuesday, May 24, 2011
48. Engage
Once you get found,
engage with your
prospects on their
terms.
Tuesday, May 24, 2011
49. Engage
Get them to follow
you on Twitter, friend
you on Facebook or
subscribe to your
YouTube channel
Tuesday, May 24, 2011
50. Engage
Then start offering
more insightful information,
expert perspective,
recommendations,
news,
coupons,
membership privileges…
Tuesday, May 24, 2011
51. Engage
Build relationships
Earn their trust
Earn their business
Tuesday, May 24, 2011
52. Follow Up
Continue to
engage & follow up
Tuesday, May 24, 2011
53. Follow Up
Continue to
provide valuable
information
Continue to make
offers
Tuesday, May 24, 2011
54. Follow Up
It costs 6 to 7 times
less to get an
existing customer to
buy from you than it
is to get a new
customer to buy from
you
Tuesday, May 24, 2011
55. Follow Up
The quickest way to
start mobile
marketing?
Follow up with
mobile text
messages
Tuesday, May 24, 2011
56. Recap:
Get out there and get
found
Engage
Follow up
Tuesday, May 24, 2011
57. What are the keys
to a successful
online marketing
program
for your business?
Tuesday, May 24, 2011
63. Step one:
Get out there & get found
Tuesday, May 24, 2011
64. Your Custom Web Presence
or
Strategic Video Positioning
or
Custom Facebook Welcome
Tuesday, May 24, 2011
65. Create a specially optimized mini-
Website to build your personal brand
Create videos to establish you as an
expert within your industry
Create a professional Facebook
Business Page to increase your “Likes”
with a Strategic Day-to-Day Plan of
Action
Tuesday, May 24, 2011
66. Custom Website $750
20 Videos and Fully
Optimized YouTube
$1,500
The Perfect Facebook
Page $300
Tuesday, May 24, 2011
67. Custom Website $500
20 Videos and Fully
Optimized YouTube $500
The Perfect Facebook
Page $300
Today Only $1,000
Tuesday, May 24, 2011