1. Sherry L. Jennings, MBA
646 East 19th Street, Chattanooga, TN 37408
(423) 488-5203
Sherryljennings233@gmail.com
Employment History
Chattem, Inc.
Assistant Brand Manager, Allergy – December 2014 to December 2015
 Co-managed $500 Million Allegra and Nasacort allergy brand portfolio
o Increased sales and brand awareness through developing consumer and trade promotional programs
o Provided growth strategy ideas based on brand and category analysis
o Led cross-functional teams to develop product mix, size and graphic appearance of retail displays
o Forecasted monthly sales volumes to ensure proper inventory and growth plans
Sales Communications and Administration Manager – April 2003 to December 2014
 Increased Chattem sales through retail sales support
o Developed and managed all aspects of national sales meetings
o Developed product pages for Chattem’s largest retailers’ websites
o Developed and maintained product selling materials
o Developed, designed and managed field sales website using Microsoft SharePoint
o Lead cross-functional internal teams to ensure timely and accurate new and existing product
information was communicated to the sales force
Brach’s Confections
Assistant Marketing Manager – Fruit Snacks, July 1999 – April 2003
 Co-managed $65 Million fruit snacks portfolio
o Developed and executed the launch of new fruit snack products
o Developed, executed and analyzed consumer promotions
o Monitored, analyzed and communicated fruit snack industry trends
ERE Yarmouth Retail, Inc.
Specialty Leasing Manager, Harrisburg East Mall, February 1997 – September 1998
 Responsible for raising $500,000 in lease revenue resulting in $5 Million increase in property value
o Solicited potential specialty and permanent tenants based on desired tenant mix
o Generated unique rental opportunities for vacant stores, parking lot and common area spaces
o Developed mall-wide special events
o Produced press releases for mall-wide events and news events
o Acted as key media contact for mall-wide special events
o Developed mall-wide visual merchandising programs

2. American Diabetes Association
Area Director, June, 1996 – February 1997
 Increased public awareness and funding sources
o Implemented key fundraisers
o Recruited, trained and motivated community leaders for ADA signature programs and fundraisers
o Solicited corporate and media sponsorships
o Spokesperson for ADA at public and professional education seminars and health fairs
Education
University of Tennessee, Chattanooga – MBA, December 2014
Pennsylvania State University – Bachelor of Humanities – May 1996