1. Masthead is placed behind the picture of the cover model
(Shakira) to make her stand out. Some letters have been left Skyline/ selling line
out so that people will know what it’s meant to say. Route of the Eye
Unique Selling Point – The Flash/ Button - This
Unique Selling Point of this technique helps attract
magazine is Shakira which the reader’s attention to
attracts a lot of customers inform them the
on buying this magazine. important information
that is included in the
Secondary cover lines magazine.
Direct mode of Address –
model looking straight
Rule of thirds – the two
towards its target audience.
yellow lines – if a picture
was placed between Explanatory text
these two lines, this Cover line/ kicker
means that this person(s)
is the main story of the Main Cover line – it is
magazine. usually the name of the
model(s) on the front cover
of the magazine in a big
bold text. The font style
and size in this is very
different to the other titles
which makes it stand out.
Pull quote – quotes that are taken out from an Interview which may grab its audience’s attention in
buying this magazine for more information.
Secondary Images – small pictures of other people/celebrities on the cover to show more features
included in the magazine
Tagline – None
Language – genre specific / talking directly to the audience
Register - is the tone with which the magazine is talking to its audience. This can be informal, formal
or Chatty etc.
Shayne Quiseo
Media Studies
Miss. Casman