management accounting

1. Accounting
Prof: Jim Wallace
TA: Charles Yeh

2. Overview of Week 1
 Administrative stuff
 What is financial accounting?
 Financial statements
 GAAP
 What number do you want?

3. Administrative Stuff
 Who am I
 Who is your T.A.
 Teaching philosophy
 Syllabus
 Homework
 Calculator

4. Web Access to Class Info
 The site should contain:
 Syllabus
 PowerPoint slides
 Handouts
 Homework solutions
 http://www.cgu.edu/pages/3471.asp

5. What is Financial Accounting?
 A method to communicate financial information
to interested external parties.
 Users include capital providers, regulators,
customers, suppliers, employees, etc
 Capital suppliers include debt and equity providers
 Financial accounting is used for both prediction
and control

6. Some Preconceptions
- Misconceptions?
 Accounting yields the “truth.”
 Accounting is rigid.
 Accounting is useless.
 Accounting is hard!
 Accountants are boring.

7. Other Types of Accounting
 Managerial
 Non-profit
 Tax

8. The Financial Statements
 The accounting equation
 Balance Sheet
 Income Statement
 Statement of Cash Flows
 Statement of Owners Equity
 Statement of retained earnings

9. Balance Sheet
 Mirrors the Accounting Equation
Assets = Liabilities + Equity
Uses of funds = Sources of funds
 Assets are listed in order of liquidity
 Current and non-current
 Liabilities are listed in order of maturity
 Equity consists of Contributed Capital and
Retained Earnings

10. Assets
To be reported on a balance sheet, an
asset must:
1. Be owned or controlled by the
company
2. Must possess expected future
benefits

11. Most Assets are Reported at
Historical Cost
 Historical Cost is
 Objective
 Verifiable
 Therefore, not subject to bias
 However, historical cost is not particularly
“relevant” to most readers of the balance sheet
 “Relevance vs. Reliability” is an important issue
with accountants.

12. Disney’s Assets

13. Liabilities
 Liabilities are listed in order of maturity
 Current Liabilities come due in less than a year.
 Noncurrent liabilities come due after a year.
 Companies desire more current assets than
current liabilities – this difference is called
net working capital

14. Disney’s Liabilities and Equity

15. Equity
Equity consists of:
 Contributed Capital (cash raised from the
issuance of shares)
 Earned Capital (retained earnings). Retained
Earnings is updated each period as follows:

16. Market Value vs. Book Value
Stockholders’ equity = Company book value
 Book value is determined using GAAP.
 Book value is not the same as Market Value.
 Market Value = # of Shares x Price per share
 On average, US company book value is roughly
two-thirds of market value.

17. Income Statement

18. Walt Disney’s Income Statement

19. Accrual Accounting
Accrual accounting refers to the
recognition of revenue when earned
(even if not received in cash) and
the matching of expenses when
incurred (even if not paid in cash).

20. Accrual Accounting
Accrual accounting rests on two guiding
principles:
 Revenue Recognition Principle – record revenue
when
 Earned
 Realized or Realizable
 Matching Principle – record expenses when
 Incurred
 Neither the recognition of revenue nor the
recording of expense necessarily involves the
receipt or payment of cash

21. Statement of Stockholders’ Equity
 Statement of Equity is a reconciliation of
the beginning and ending balances of
stockholders’ equity accounts.
 Main equity categories are:
 Contributed capital
 Retained earnings (including Other
Comprehensive Income or OCI)
 Treasury stock

22. Disney’s Statement of Stockholders’
Equity

23. Statement of Cash Flows
 Statement of cash flows (SCF) reports cash
inflows and outflows
 Cash flows are reported based on the three
business activities of a company:
1. Operating activities: transactions related to the
operations of the business.
2. Investing activities: acquisitions and divestitures of
long-term assets
3. Financing activities: issuances and payments toward
equity, borrowings, and long-term liabilities.

24. Walt Disney
Company’s
Statement of
Cash Flows

25. Articulation of Financial Statements
 Financial statements are linked within and
across time – they articulate.
 Balance sheet and income statement are
linked via retained earnings.
 Absent of equity transactions such as stock
issuances and purchases and dividend
payments, the change in stockholders’
equity equals the income or loss for the
period.

27. In Class Example
 Baron Coburg

28. Oversight of Financial Accounting
 GAAP
 Oversight of Financial Accounting
 SEC oversees all publicly traded companies
 Financial Accounting Standards Board
(FASB)
 Generally Accepted Accounting Principles
(GAAP)

29. Basic Assumptions and
Principles
 Monetary Unit
 Fiscal period
 Going concern
 Objectivity (Reliability)
 Consistency
 Versus comparability

30. Question?
Financial statements must contain objective and
verifiable numbers if they are to be useful. Yet,
many estimates and subjective assumptions are
required for the preparation of these reports.
Please reconcile these apparently inconsistent
statements.

31. Exception to the
Basic Principles
 Materiality
 Only transactions with amounts large enough to
make a difference are considered material
 Non-material transactions can be treated in the
easiest manner

32. Information Beyond Financial
Statements
 Management Discussion and Analysis
(MD&A)
 Independent Auditor Report
 Financial Statement Footnotes

33. Audit Report
 Financial statements present fairly and in all material respects
company financial condition.
 Financial statements are prepared in conformity with GAAP
 Financial statements are management’s responsibility. Auditor
responsibility is to express an opinion on those statements
 Auditing involves a sampling of transactions, not investigation
of each transaction
 Audit opinion provides reasonable assurance that the statements
are free of material misstatements
 Auditors review accounting policies used by management and
estimates used in preparing the statements

34. Question?
The SEC requires all publicly traded companies to
have their financial statements audited. Prior to
this requirement many companies voluntarily
had their statements audited. Given the cost
and inconvenience, why would they do this?

36. What Number Do You Want?
 Accounting is a political process, not an exact
science.
 There is a great deal of discretion available to
managers.

37. Earnings Management
 Reasons to manage earnings
 ACCOUNTING NUMBERS HAVE
ECONOMIC CONSEQUENCES BEYOND
SIMPLY RECORDING TRANSACTIONS

38. Earnings Management - Why
 Compensation contracts
 Debt contracts
 Political considerations

39. Transaction Analysis
 Transaction analysis is the process of identifying
impacts of transactions and events on the balance
sheet, income statement, or both.
 We use the following template:

40. Journal Entries

41. Transaction Analysis

42. Credit Sales Transaction

43. Accrued Expense Transaction

44. Deferred Revenue Transaction

45. Asset Write-Down
(Impairment) Transaction

46. Takeaways
 Financial statements that are produced are the
result of one possible set of rules that have
resulted from a political process.
 Users need to be aware of these limitations.
 Users should read the notes to the financial
statements since these contain a lot of useful
guidance to interpreting the statements.

47. Financial Statement Limitations
 Assets are valued at historical cost less an
estimated depreciation
 Other possibilities include cost, net realizable value,
replacement cost, price level adjusted
 Not all assets appear
 Human capital, internally generated goodwill
 Could be argued that approach is more conservative

48. Financial Statement Limitations
 Not all liabilities appear
 Contingencies appear only in the footnotes
 Off balance sheet financing
 Other limitations include management biases
and a lack of timeliness

49. Financial Accounting:
not an exact science
 GAAP allows companies choices in preparing
financial statements (inventories, property, and
equipment).
 Financial statements also depend on countless
estimates.

50. Financial Accounting in Context
 A company’s financial statements only tell part
of the story.
 You must continually keep in mind the world in
which the company operates.
 Financial statement analysis must be conducted
within the framework of a thorough
understanding of the broader forces which
impact company performance.