1. Subject: Identifying customer's satisfaction & Building up the expected quality
MARKETING
Submitted by (Group A): Shahriar (EB161008)
Rizvi(EB161045)
Shawon(EB161027)
Zesan (EB161006)
Rana (EB161013)
Submitted to : MD. Shariful Haque
Associate Professor , IIUC
2. 1. Marketing
Marketing is the process of anticipating, managing, and satisfying the
demand for products, services, and ideas.
Anticipating
Managing
Satisfying
Products
Services
Ideas
Simple Define :Marketing is the process by which companies
create customer interest in products or services
3. 2. The Meaning of marketing
The Meaning of marketing is telling and getting profit of about goods and
services. Because it is management process responsible for identifying,
anticipating and satisfying customer requirements profitably.
Marketing means making connections between customers with a brand
products or it is a method by which a company/brand can able to produce
their goods and services to the consumer as their particular needs.
4. Social and managerial activities to meet the needs and needs of a person or
group in exchange for goods or prices.
Marketing to create temporal, spatial and self employed utility.
• Temporal
• Self employed utility
• Spatial
Marketing
5. 3.We have selected a brand (Xiaomi). Which one
of our group member has purchased recently.
Xiaomi
Redmi-Note-4
6. The Xiaomi Redmi Note 4 is here, continuing the company's tradition of
launching phones with good specifications at low price tags. The
strategy has paid off spectacularly, as Xiaomi crossed the $1 billion
revenue milestone in India last year. While the company's vast product
portfolio now includes fitness bands, earphones, air purifiers, power
banks, and other devices,smartphones continue to be the stars, and the
Redmi series - of which the Redmi Note 4 is the newest member - has
been a key contributor to its success.
The Xiaomi Redmi Note 4 model sports an-all metal body and boasts of
impressive specifications
4. Identifying customer's satisfaction
7. Battery Type & Performance: Lithium-polymer 4100 mAh (non-removable)
Graphics Processing Unite (GPU): Mali-T880 MP4
Processor: Deca-core, 2.1 GHz
RAM: 4 GB
ROM: 64 GB
Memory Card Slot: MicroSD, up to 256 GB (uses SIM 2 slot)
Camera Resolution (Back): 13 Megapixel
Camera Resolution (Front): 5 Megapixel (f/2.0, HD video rec.)
Display Size & Resolution: 5.5 inches, Full HD 1920 x 1080 pixels (401 ppi)
Operating System: Android Marshmallow v6.0 based on MIUI 8.0
Price in Bangladesh: 21,990 Tk
8. 5.Buliding up the expected quality
The Redmi Note 4 is an extremely better.
For
Much improved battery life
Competitive pricing
Adequate performance
Decent display
Yes our member is satisfied with the features of this phone.
Because this phone has everything all he has been looked for.
And comparing with others phone xiaomi redmi note 4 is better
than that of those.