Collaboration Project Summer 2014

1. Collaboration in
the Workforce
August 12, 2014

2. ‫ן‬ Objectives
• What we hoped to accomplish
‫ן‬ Methodology
• How we would accomplish it
‫ן‬ Insights
• What we learned from respondents
• Application of new learning
‫ן‬ Conclusion
• Reiterate key learnings
Agenda
2

3. Objectives
3
Objectives Methodology Insights Conclusion
 Improve Collaboration through Research
Analysis will provide:
■ Communication
■ Factors contribute to success
■ Find potential synergies
■ Identify Perceptions
■ Stereotypes

4. Methodology
4
 14 question online survey
■ Open for 4 days
■ 157 Respondents
■ 83% completion rate
■ UCB+ Outside
 Data Analysis Portion
Objectives Methodology Insights Conclusion

5. Respondent Segmentation
5
Q2: What workforce generation do you represent? (n=153)
18%
45%
37%
Baby Boomers (1946-1964)
Generation X (1965-1980)
Millennials (1981-1994)
Objectives Methodology Insights Conclusion
42%
58%
Male Female
Q3: Specify your gender: (n=153)

6. Regional Distribution
6
Q4: What US region are you from? (n=154)
If N/A, tell
us where?
23%
8%
18%
46%
3% 2%
Midwest N/A - Raised outside the USA
Northeast Southeast
Southwest West
Objectives Methodology Insights Conclusion

7. Communication Preference at Work
7
Q5: How do you prefer to communicate with your colleagues at work? (Please pick top 3) (n=153)
64
36
136
108
7
83
0
20
40
60
80
100
120
140
160
Phone Conversation Text Face to face Email Social Media (UCB
Plaza)
Instant Message
(Lync)
Objectives Methodology Insights Conclusion

8. Communication Preference at Work
8
Q5: How do you prefer to communicate with your colleagues at work? (Please pick top 3) (n=153) (Samples Normalized)
0
5
10
15
20
25
30
Phone Conversation Text Face to face Email Social Media (UCB
Plaza)
Instant Message
(Lync)
Baby Boomers
Gen X
Millennials
Objectives Methodology Insights Conclusion

9. Communication Preference outside of Work
9
Q6: How do you prefer to communicate with your friends outside of work? (Please pick top 3) (n=153)
119
80
124
25
67
21
0
20
40
60
80
100
120
140
Phone Conversation Text Face to face Email Social Media Instant Message
Objectives Methodology Insights Conclusion

10. Communication Preference outside of Work
10
Q6: How do you prefer to communicate with your friends outside of work? (Please pick top 3) (n=153) (Samples Normalized)
0
5
10
15
20
25
30
Phone Conversation Text Face to face Email Social Media Instant Message
Baby Boomers
Gen X
Millennials
Objectives Methodology Insights Conclusion

11. Function and Experience
11
Q7: Out of the following, please pick the one that most closely applies to your job function? (n=153)
9%
6%
12%
8%
18%
14%
33%
Communications Compliance or Legal
Finance or Accounting Human Resources
Information Technology Marketing or Market Research
Other
Q8: How many years of professional work experience have you had? (n=153)
26%
11%
35%
28%
<5 6-10 11-20 >20
Objectives Methodology Insights Conclusion

12. Important Attributes as an Employee
12
Q9: On a scale of 1 to 5, please rate how important the following work attributes are to you as an employee: (n=153)
3
3.25
3.5
3.75
4
4.25
4.5
4.75
5
Use Innovative Technology Great Work/Social Life
Balance
Self-Expression Diversity
Baby Boomers
Gen X
Millennials
Objectives Methodology Insights Conclusion

13. Collaboration Preference
13
Q10: When completing assigned projects/tasks, on a scale 1 to 4, how do you like to work? (n=153)
42%
55%
3%
2 (mostly individually) 3 (mostly collaboratively) 4 (entirely collaboratively)
Objectives Methodology Insights Conclusion
“So that I can bounce
off ideas and be in
sync”
“It's generally the way
we do things - don't ask
unless you're stumped”
“Its always good to have
other brains following
up with you in case you
miss something”
“In collaboration is were
some of the best ideas
can be formed.”
“Control over my work
and able to work at my
preferred pace”
“I like to gain alignment,
but once I do-- I like to
push forward and finish
the project without too
many hurdles”
Why?

14. Perception of My Generation
14
Q13: For each of the generations below, please pick the three statements which most accurately identify your perception of them: (i.e. each column should
have 3 responses) (n=127)
Baby
Boomers
Emerging Tech Seasoned Tech Conservative
Opinions
Liberal Opinions Hierarchical Org Flat Org
Baby Boomers GenX Millennials
Incremental Shifts Major Change Established Entity Start Up Personal
Relationships
Professional
Relationships
Objectives Methodology Insights Conclusion

15. Perception of My Generation
15
Q13: For each of the generations below, please pick the three statements which most accurately identify your perception of them: (i.e. each column should
have 3 responses) (n=127)
Gen X
Emerging Tech Seasoned Tech Conservative
Opinions
Liberal Opinions Hierarchical Org Flat Org
Boom GenX Millennials
Incremental Shifts Major Change Established Entity Start Up Personal
Relationships
Professional
Relationships
Objectives Methodology Insights Conclusion

16. Perception of My Generation
16
Q13: For each of the generations below, please pick the three statements which most accurately identify your perception of them: (i.e. each column should
have 3 responses) (n=127)
Millennials
Emerging Tech Seasoned Tech Conservative
Opinions
Liberal Opinions Hierarchical Org Flat Org
Baby Boomers GenX Millennials
Incremental Shifts Major Change Established Entity Start Up Personal
Relationships
Professional
Relationships
Objectives Methodology Insights Conclusion

17. Important Attributes as an Individual
17
Q11: When considering accepting a new job, please rank the following characteristics based on their importance to you as an individual:(1 being the most
important) (n=130)
1
1.5
2
2.5
3
3.5
4
4.5
5
Compensation Package
(Salary, Benefits) Growth Opportunity Passion for the Work Opportunity to Learn
Other Perks (Flexible
Hours, Telecommuting,
Vacation Days)
Baby Boomers Gen X Millennials
Objectives Methodology Insights Conclusion

18. Inspiration for Current Job
18
Q12: Please rank the following by what inspired you to join your current position: (n=130)
1
1.5
2
2.5
3
3.5
4
4.5
5
Opportunity Friends Family Co-workers
Desire to make a
difference
Baby Boomers Gen X Millennials
Objectives Methodology Insights Conclusion

19. Considerations
19
 Plenty of Commonalities
 Think about Thinking
Objectives Methodology Insights Conclusion
 Value Individuality

20. Thanks!