Most likely, every IT specialist has dreamed of running his or her own company at some point in their life. Is this really a great opportunity? What’s it actually like?

1. RUNNING
A STARTUP
PERCEPTION AND REALITY

2. Most likely, every IT specialist has
dreamed of running his or her own
company at some point in their life. Is
this really a great opportunity? What’s
it actually like?
?

3. Myth #1
I decide what I create

4. Starting a business is tempting. First of all,
you want to have total control over a project.
But you have to know that your product will fit
with the market. You don’t create a project, the
market creates and changes it. Your clients will
determine what your company will create.
Interested? Find more at:
„

5. Myth #2
No one will tell me what to do

6. You stand at the head of the team. That is
true. You’re the most important person in the
company structure. But it is not true that don’t
you have to listen. All of your clients are your
bosses – they tell you what to do and when to
do it. Your boss may also be an investor.
Youalsotakefullresponsibilityforthecompany,
for its employees and their families. You have
to always remember this.
Interested? Find more at:
„

7. Myth #3
Everybody will love my product

8. Unfortunately not. If you think you’ve made
a product that everybody needs and loves,
chancesarethatalargecorporationhasalready
begun to produce it. You won’t win against
them. You have a choice: to create a product
for the masses that nobodywill use or to create
product for a smaller group of people who will
actually love it.
Interested? Find more at:
„

9. Myth #4
Freedom

10. So, you have flexible working hours. But you
work 24 hours per day. The only thing that you
can choose is when you’llwork during those 24
hours. You have to plan everything in advance.
You work more than your employees. You take
your computer and your phone on holidays.
Being an entrepreneur is a never-ending story.
Interested? Find more at:
„

11. Myth #5
Earnings

12. Your earnings are dependent on the earnings
of the company. You have to remember that
they can be much higher than a salary, but for
months there may not be any at all. For the first
year you have to invest any surplus, to put it
back into the company.
Interested? Find more at:
„

13. Myth #6
My company will be cool

14. YouwanttocreatethenextFacebookorGoogle;
a place where people want to work and relax.
Your office will have a pleasant interior with a
comfortable chill zone. The truth is that in the
first few months there is no time to be cool. The
chill room will be yet another place for talking
about the company, clients and projects, not a
room where you play Xbox.
Interested? Find more at:
„

15. Myth #7
Peace and calm

16. Tired of loud open spaces, office gossips and
constantturmoil?Infact,asanentrepreneuryou
will likely work entirely alone or in a very small
team. This has many advantages – silence, a
chanceforquietwork.Butremember:workingin
a group is more creative. Being an entrepreneur
can get a bit lonely sometimes.
Interested? Find more at:
„

17. Myth #8
Success will come quickly

18. Absolutely not. 90% of enterprises fail within
one year of their founding.
Interested? Find more at:
„

19. Despite everything, are you still sure
that you want to start a business?
Great! Determination and confidence
willdefinitelyhelpyouinthis.Afantastic
adventure awaits you.
Good luck!
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