6. Millennials & Centennials
www.mindler.com/iccc
Anyone from the
age of 12 – 35 years
old
A generation that
has seen more
innovation than any
generation before it
It has shaped most
of these
innovations
This is the most
rapid time of
change
And you are in the
middle of the
revolution
9. • You are unique.
• You are going to do great things
• Happiness and success are your right.
• You HAVE to find your passion( and if you don’t
figure it out you are doomed to a “9 -5”
meaningless existence.
• You WILL find your passion ( and if you haven’t by
the time you are 19 you’re in trouble)
• You have to fix this whole mess we created (
because we certainly can’t)
• You need to do what we tell you to……( because
we are better equipped..smarter…older…….and
www.mindler.com/iccc
Constant messaging…
10. Similarities
• From plugged in… to plugged out–
Technology is tool.
• Engagement needs high
• Recognition needs high
• Need for purpose high
• Looks like they want money, power,
fame and things…
• What they want is to connect, to
create and to matter.
• Legacy important.
• Seek flexibility
• Need short frequent messaging.
Ideally visual
Differences
• Not known a time without internet
• Need for stability high ( much more
grounded career choices)
• Real fear of AI and being replaced.
• More pragmatic less idealistic
www.mindler.com/iccc
Millennial and Centennials
11. • Managing expectations and stress of “being
unique”
• Connecting – so they get that you get them.
• Much shorter attention spans …
• Average attention span: 12- 8 seconds!
– Much more visual input needed
– Short
– Frequent
– Visual
www.mindler.com/iccc
Changing perspective
12. Pedagogy is set to change with the influence of Artificial
Intelligence and Technology
There will be a greater need to focus on :
• The fundamentals
• Cognitive skills – problem solving
• Creative & Social Skills – Grit, Determination, Team
work, Leadership, Gender sensitivity..
Integrate you learning styles.
Life long learning : Non linear, adaptive, engaging
education system.
www.mindler.com/iccc
The future….you can help
13. Why do you like a particular person?
Comedian? Song?
Relate
Humour makes you relatable!
www.mindler.com/iccc
14. • Awareness : the more you look for it..the funnier life
gets.
• We take ourselves too seriously.
– The all encompassing umbrella of the “should”
I should know this…
I should be able to do this…
I should be a better_______,
I should be able to finish this.
I should not show I don’t get it/know it/understand it…
• Being serious OR taking yourself seriously…
• Humour leads to higher engagement, learning and
impact
www.mindler.com/iccc
Making humour a part of connecting
15. • Humour doesn’t need to be forced.
• Negative humour backfires.
• Not relevant to the subject won’t impress.
• Too subject specific – references that subject
experts will only get won’t work.
www.mindler.com/iccc