This presentation provides a very easy explanation of the power of Content Marketing, and why it is necessary to start creating great content to reach your target audience.

1. What is Content Marketing?

2. Most companies only
talk about themselves

3. “Look what I can do”
“See how interesting I am”
“I’m better than the rest”
“My solution is the cheapest”
“Check out the features I got”
“I’m so cool, so stylish and beautiful”

4. Imagine a person like that...

5. No dialogue.
Only monologue

6. No content.
Just showing off

7. Not social
Just talking

8. So I stopped listening
and started ignoring

9. And now that
I’m in control

10. I’m looking for
someone who
cares about me

11. So start talking with me!

12. Tell me a great story
that I find interesting

13. Listen and learn
about my
needs and problems

14. If you do well
I’ll trust you

15. explained by
Announce.ly
Start the Conversation.
Gain loyalty.
Grow faster.