Chapter 8

1. CHAPTER 8
BIG DATA AND PRIVACY
Sarah Pearson, Danny Kelly,
Danielle Voelkel, Renny
Chutiangtrong & Ope Atilola

2. Intro:
Do you think Government should have control on our privacy?
Apple Vs FBI

3. Privacy Development
-The concept of privacy was conceived by Cooley (1888).
-Then theorized by Warren and Brandeis (1890)
-Later developed in law by Brandeis as a right.
-The Electronic Communications Privacy Act of 1986

4. Top Social Media Site Privacy Policies
Twitter
Facebook
Google +
Instagram

5. Top Social Media Site Privacy Policies
LinkedIn
Tumblr
Vine
Snapchat

6. https://www.youtube.com/watch?v=sIFfYxgDpRo

7. Big Data is an extremely large data sets that may be analyzed
computationally to reveal patterns, trends, and associations,
especially relating to human behavior and interactions.

8. Big Data and Privacy
-Personal data as a currency
-Identity theft
-Search history is targeted on Facebook
-What you buy, where you go using GPS, this is all tracked
-”Big Brother”

9. FTC Regulation
-Federal Trade Commision (FTC)
-Strongest privacy protections
-Privacy by Design
-consumer privacy protection
-limit data collection
-Greater transparency

10. Privacy & Legal Implications
Social Media Communication Privacy
-Pressure on Large social media Platform
Commercialization of social media
-Present ongoing privacy.
Blogger & Traditional Journalist
-Private stories & Attracting reader

11. Privacy & legal Implication
Tracy Solomon-Blogger
Social Norm Of privacy WILL evolve
-Data Protection
-NO anonymity
-User Must Rely on Business & Government

12. Discussion Questions
1. How have your expectations for personal privacy changed if at all in the age of social
media?
2. What are your most concerns?
3. What are the significant implications for privacy based upon use of mobile
smartphone and tablet access to social media sites
4. What areas might lead to Litigation (resolving a dispute in court) or changes in law.