3. Poor
MNOC
Count
1.
Minimum Number of Calls /day
Salespersons who are lethargic to meet new
contacts are bound to fail because business through
references and contacts are never enough to last for
life.
The outreach quotient of the salesperson must be
good.
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4. 2. Poor
understanding
of ICP
Ideal Customer Profile
Salesperson will have a very poor lead score if they
have too many MQL and less no of SQL and BANT
Leads
5. 3. Number of
Follow up's
with
Prospects
2% sales is made in first contact.
3% sales is made in second contact.
Less then equal to 3
5% sale is done in third contact.
10% sale is done in fourth contact
3 - 5 Follow ups
80% sale is done in 4th to 7th
contact.
7 Follow ups
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6. MCPC
4. Inability to maintain a MCPC Index
More Customer per Customer
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Cross Selling
Up Selling
7. 5. Very poor
Relationships in
the market
Does not find time to meet old customers.
Forgets the customer after selling
CX will come with Relationship Building at human level
No focus on enhancing Customer
Experience
If you remain a good vendor only , there is too much
competition.
Good Vendor to Trusted Vendor
transition
9. 01 02 03
7. No Market
Intelligence
Follow what is going right in the
market
What is competition
doing well?
What is competition not
doing so well?
Learn from others mistakes.
How can we make use of
competition's
weakness?
Capitalise on enemy's weakness
by converting the same to your
strength
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10. 8. Open Omnichannels
Institutional /Industrial selling
Door to Door
Telecalling
Email Marketing
SMS / Whats app marketing
Direct Selling
Sell through MRT format
Modern Retail Trade
Linked in, FB, Instagram, YouTube,
Reddit , Quora
Social Media
Marketing
Explore overseas market
Exports
OEM
Strategic Accounts
Key Account Mgt
Channel of Distribution
Distributor Network
11. 9. Explore all
Customer
Silos
Do not restrict your work to
few selected segments.
Expand the base of your sales pyramid.
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12. C O M P E T E
C O M P E T E
C O M P E T E
W I T H
W I T H
W I T H
S E L F !
S E L F !
S E L F !
13. In a nutshell
10 Reasons why Salespersons
Fail
Poor outreach. (MNOC/day)
Poor understanding of ICP
No. of follow ups
MCPC
Poor Relationships in market
Poor Closing Skills
No Market Intelligence
Omnichannel approach not there
Does not explore all Customer Silos
Compete wtih Self
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
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