As part of the yearlong MARTA Hackathon Series - a partnership between MARTA, Sandbox ATL, Code for Atlanta, and HackGT, we gathered business leaders, government officials, civic technologists, and transit enthusiast for a half-day summit.
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[Original Event Promotion]
Calling all business leaders, government officials, civic technologists, and interested citizens!
Now that the I-85 bridge is open again, we're ready to get your juices flowing when it comes to transit and technology. We invite you to join us for a special 1/2 day summit featuring:
> Behind-the-scenes look at the I-85 response
> Demonstrations of new prototypes and solutions created by citizens
> Reveal of the Sept 8-9 MARTA Hackathon game plan
This is a great event for anyone who's interested in transit and the future of Atlanta. Whether you are a MARTA Hackathon veteran or just learning about it for the first time, you'll learn a lot over the course of this morning program.
Event Schedule
8:30-9:00am Registration + Continental Breakfast
9:00-9:15am Welcome Remarks
9:15-10:00am Inside the Crisis roundtable
10:00-10:30am MARTA Solutions
10:30-11:30am Community Solutions Showcase - short, successive demonstrations of new transit tech solutions
11:30-11:45am Preview of Sept 8-9 MARTA Hackathon
11:45-12noon Final Thoughts
16. More Amenities
Food Trucks, Bike Shares, Jazz Monday, Pianos for Peace,
Fresh Markets, and Soccer in the Streets
17. More Cellular Technology
➢ Formed a public private partnership for
distributed antenna system and Wi-Fi system
at all rail stations
➢ Construction completed at three pilot
stations: Five Points, Peachtree Center and
Dome
➢ Two of four carriers signed up for the pilot
➢ System-wide implementation: Fall 2018
18. More WiFi Technology
➢ Piloted free Wi-Fi on 70 buses
➢ Leveraged Wi-Fi infrastructures
on the vehicles
➢ Wi-Fi on all buses: Spring 2017
➢ Wi-Fi on all trains: Fall 2017
19. More Mobile
Technology
➢ Purchase and ride the system
with smart phones
➢ Pilot for mobile ticketing
system finished in fall 2016
➢ 500 pilot users signed up
➢ 88% were satisfied and 83%
would likely use Breeze Mobile
➢ Implementation scheduled for
fall 2017
20. ➢ Empower customers with:
➢ Indoor mapping
➢ Turn-by-turn directions
➢ Station-specific content
➢ Proximity-based notifications
➢ In-Pocket Directory, Discovery Tool
➢ Send Emergency Alerts, Update
Routing In Real-Time
➢ Help Nearby Businesses Advertise
➢ Asset Tracking
➢ Beacon and App Analytics
➢ Dwell times
➢ User behavior
➢ Device types
➢ Advertising campaign success
More “I.O.T.” Technology
21. More AVIS Technology
➢ More relevant and consistent
communication with our riders
➢ Replacement of aging equipment
➢ Better integration with regional
transit data
➢ Emergency alert capabilities
➢ ADA compliance
➢ $30M funding from the State of
Georgia Go! Transit grant
23. More Resources
➢ Smart City and IoT
➢ Partner with City of Atlanta
➢ Launch a regional open data source portal:
➢ http://opendata.itsmarta.com
➢ http://www.itsmarta.com/app-developer-resource
s.aspx
➢ MARTA Bus GTFS-Real-Time Data
➢ MARTA Bus Real-Time RESTful API
➢ MARTA Rail Real-Time RESTful API
➢ http://opendata.atlantaregional.com
➢ http://opendata.atlantapd.org
38. A partial list of contributors …
Danny Alexander
Joshua Thornton
Nerajno Johnson
Paris Walters
Mark Noonan
Roberto Cervantes
Brittani Smalls
Erick Garcia
Darshan Gulur Srinivasa
Zachary Williams
Ann Vu
Itzcoatl Salazar
#MARTAhack
39. The Big Problem
We are all at risk of having a disability and currently 1 of 5
adults in the US has a disability, the most common being a
mobility limitation.
-The CDC
https://www.cdc.gov/media/releases/2015/p0730-us-disability.html
#MARTAhack
40. The Big Problem
We are all at risk of having a disability and currently 1 of 5
adults in the US has a disability, the most common being a
mobility limitation.
-The CDC
https://www.cdc.gov/media/releases/2015/p0730-us-disability.html
We can't change this.
#MARTAhack
44. The Little Problem
To get an ETA for your Mobility pickup, you have to call a
person. After a 30-minute window. And maybe wait on
hold.
#MARTAhack
45. The Little Problem
To get an ETA for your Mobility pickup, you have to call a
person. After a 30-minute window. And maybe wait on
hold.
We can change this!
#MARTAhack
46. Our Solutions
● Mobile and Web Apps to easily get access to this
information.
● Notifications via text or email to Mobility Clients about
their trip.
● Simple JSON API for use on other platforms (Google
Assistant, Amazon Echo, etc.) #MARTAhack
47. Our Goal
With the push for Atlanta to become a Smart City there are
opportunities for diversity and inclusiveness, but those
with mobility issues can often feel left out. By assisting with
reliable transportation we empower them to be more
engaged in the community, both socially and professionally,
and give back as they choose.
#MARTAhack
48. The Evolution of Mobility ETA
● September 2015: "Can you work on our pickups?"
Learning about the problem at People Making Progress.
● October 2016: First Hackathon - prototype iOS app
and text-and-response demo. No Mobility data in
dataset.
● February 2017: Second Hackathon. Mobility data
available! Built web app, improved iOS app. Used
beacons. Lots of bonus features.
49. The Evolution of Mobility ETA
● April 2017: MARTA approves pilot with People
Making Progress, 5 Mobility clients enrolled. Web App
is working with live data.
● May 2017: Building relationships beyond PMP, and
squashing bugs. Surveys conducted. One guy using it
daily!
● Today: Another 10 Mobility clients ready to start
testing when we are ready for them.
55. Impact
A Large Picture View of the Numbers
County Population
Estimated Population in
Need of Service
Rate Growth
by 2040
Estimated Population in
Need of Services
Clayton 267,542 53,508 20% 64,210
DeKalb 716,331 143,266 17% 167,621
Fulton 983,309 196,781 28% 251,879
Total 1,967,776 393,555 2,418,554 483,711
#MARTAhack
57. Impact - cont’d.
Taking an Individualized Look at the Numbers
● A few of our team members have a close tie with this community and
created a survey of existing MARTA Mobility Users.
● We surveyed 10 individuals and asked them a total of 15 questions to
gather their input.
● The Survey rendered the following results.
#MARTAhack
59. Next Steps
● Continue Surveying Individuals
● Work on a Landing Page for Updates
● Fine Tune App
● Continue Working with MARTA on API -
Many options for access!
● Increase Beta Testing Group
● LAUNCH!
#MARTAhack
60. QUESTIONS ?
Join our Code For Atlanta Slack Channel
#martamobility
Email Us
markthomasnoonan@gmail.com
#MARTAhack
64. About StationHop
•StationHop was created during the Feb 2017
MARTA Hackathon.
•Our idea was to make MARTA ridership a more
fun and engaging experience.
65. Problem Statement
Overarching Goals
•Increase ridership on the MARTA.
•Increase the experience of MARTA riders and improve utility.
Smart Wayfinding
•Use IoT to help MARTA riders to find points of interest around
stations and help them navigate through our stations and get to their
final destinations after they disembark the trains.
66. Our Solutions
Functional Goals
•Prompt users to engage MARTA for Points of Interest near the stations.
•Use IOT data to show the activity at Points of Interest around each
station that can be accessed.
•Show “HOT” stations with lots of event activity based on MARTA rider
activity.
•Then guide users to Points of Interest location using MARTA.
•Provide details for Parking and Park-n-Ride Options at MARTA stations.
67. Our Solution: Screenshots
Launch & Onboarding Screens
•Introduces user to the app while app
loads
Onboarding Screens
•Use a simple 3 screen app tutorial which
shares the main benefits and features of
the StationHop app
68. Our Solution: Screenshots
Map Screen
•Shows a clickable map of all MARTA
Stations
•Highlights “Hot” stations where activity is
peaking
Station Listing Screen
•Provides a text list of all MARTA rail
stations so that the user can go directly
to a specific station by name
69. Our Solution: Screenshots
View Station Screen
•Gives and overview of the Station and includes:
• Link Points of Interest Overview Screen
• Link to Station Details Screens
• Shares a Fun Fact about the station
70. Our Solution: Screenshots
Station Details Screen
•Provides more insight into the station,
including:
• Station Peak Times
• Station Address
• Train/Bus information
• Parking Details
• Accessibility Information
71. Our Solution: Screenshots
Points of Interest Screen
•Provides more insight into a specific Point of
Interest, including:
• Facts about the locations
• Image of the location
• Link to Directions screen
72. Impact
Easy Wayfinding
•The user is looking for something to do near a MARTA station.
Improve Ridership Experience
•StationHop encourages users to explore new activities in Atlanta by
avoiding the hassle of Atlanta traffic and using MARTA instead.
73. Next Steps
How can MARTA help?
•Assist in determining the best way to integrate StationHop into
existing/future MARTA rider apps.
How can the audience help?
•Give feedback on other features they would like to see in the app/or
have seen in similar apps in other mass-transit systems.
79. Our Solution
MARTAnow provides a seamless door-to-door transit experience by augmenting
public transport with low-cost travel modes.
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#MARTAhack