7 principle of communication

1. FIRSTUP
CONSULTANTS
PRESENTATION
COVER TITLE

2. FIRSTUP
CONSULTANTS
PRESENTED TO:
SIR HAYAT QADIR
PRESENTERS:
 SABA KANWAL
 SADIA RUkHSAR
 SANA FATIMA
2

3. FIRSTUP
CONSULTANTS
the imparting or exchanging of
information by speaking, writing, or
using some other medium
means of sending or receiving
information
3
WHAT IS COMMUNICATION?

4. FIRSTUP
CONSULTANTS
HOW we CAN MAKE OUR COMMUNICATION EFFECTIVE?
THEANSWER IS SIMPLE:
 BYAPPLYING THE FOLLOWING COMMUNICATION PRINCIPLES:
COMPLETENESS
CONCISENESS
CONSIDRATION
CONCRETENESS
CLARITY
COURTSY
CORRECTNESS
4

5. FIRSTUP
CONSULTANTS
WHAT IS COMPLETENESS? 5
 Completeness:
 The sender of the message must take into consideration the
receiver's mind set and convey the message accordingly. ..
 It leaves no questions in the mind of receiver

6. FIRSTUP
CONSULTANTS
NOW HOW TO GAIN COMPLETENESS? 6

7. FIRSTUP
CONSULTANTS
 Provide all necessary information
 BY ANSWERING ALL THE QUESTIONSSTATED
OR IMPLIED
7

8. WHATISCONCISENESS?
8
FIRSTUP
CONSULTANTS

9. FIRSTUP
CONSULTANTS
 Conciseness is the extent to which a piece of writing
communicates clear information in as few words as possible.
Conciseness is a necessity for effective communication.
9

10. HOWTOGAIN
CONCISENESS?
 Eliminate Wordy Expression.
 Include Only relevant Material.
 Avoid Unnecessary Repetition.

11. WHATISCONSIDERATION?
11

12. CONSIDERATION
 Consideration Means something in return. It means that A sender shows
a readers benefits.
 Sender put himself at receiver place and keep in mind the view point of
his receiver.

13. FIRSTUP
CONSULTANTS
How to gain consideration? 13
 Focus on “you” instead of “I”.
 Show audience benefit or interest in the receiver.
 Show positive & pleasant facts.

14. FIRSTUP
CONSULTANTS
What is concreteness?
& how to gain it??
14

15.  Concreteness Is An Aspect Of Communication That Means
Being Specific, Definite, And Vivid Rather Than Vague And
General.
 A Concrete Communication Uses Specific Facts And Figures.

16. HOWWECANGAINCONCRETENESS?
 Use specific facts & figures
 Put an action in your verbs.
 Choose vivid, image building words.

17. CLARITY

18. WHATISCLARITY?
 Clarity is a characteristic of a
speech or a prose composition that
communicates effectively with its
intended audience.
 In general, the qualities of clearly
written prose include a carefully
defined purpose, logical
organization, well-constructed
sentences, and precise word choice.

19. HOWWECANGAIN
CLARITY?
 Choose precise, concrete and
familiar words.
 Construct effective sentences
and paragraphs.

20. WHATISCOURTESY??
 Courtesy is the respect that we show to others
and in business communication also it means
the same thing.
 You should show respect to your reader by
having courteous communication.
 The individual while sending the message
should be polite, sincere, enthusiastic, and
reflective.
 Courteous messages are not at all biased.

21. FIRSTUP
CONSULTANTS
courtesy
21

22. FIRSTUP
CONSULTANTS
HOW WE can BE COURTEOUS ?
Be sincerely tactful,
thoughtful, and appreciate.
Use expression that show
respect.
Choose nondiscriminatory
expressions.
22

23. FIRSTUP
CONSULTANTS
CORRECTNESS 23

24. FIRSTUP
CONSULTANTS
HOW TO GAIN CORRECTNESS?
 Correctness in
communication implies that
there are no grammatical
errors in communication.
 Correct communication has
following features:
 The message is exact, correct
and well-timed. If the
communication is correct, it
boosts up the confidence
level.
24

25. FIRSTUP
CONSULTANTS
CONCLUSION:
 Knowing the 7Cs, and using them, will help you become a better communicator, the principles for
these seven criteria for good communication are core to success and helpful for good communication
in future.
25

26. THANKYOUVERYMUCH
CREATED BY:
SABA Kanwal

27. FIRSTUP
CONSULTANTS
“
”
Your limitation—it's only your imagination
QUESTION TIME?????? 27