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Family is the first agent of
socialization. Mothers and
fathers, siblings and
grandparents, plus members of
an extended family, all teach a
child what he or she needs to
know.
School and classroom rituals,
led by teachers serving as role
models and leaders, regularly
reinforce what society expects
from children. Sociologists
describe this aspect of schools
as the hidden curriculum, the
informal teaching done by
schools.
Mass media distribute
impersonal information to a
wide audience, via television,
newspapers, radio, and the
Internet. Mass media relays
impersonal information in a
one-way direction to a passive
audience. Commercials
significantly impact our choices
of retail products such as
clothing, food, and household
items.
FAMILY
PEER GROUP
MASS MEDIA
SCHOOL
A peer group is made up of
people who are similar in age
and social status and who
share interests. Peer group
socialization begins in the
earliest years, such as when
kids on a playground teach
younger children the norms
about taking turns, the rules of
a game, or how to shoot a
basket.

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FAMILY MEDIA PEERGROUP

  • 1. Family is the first agent of socialization. Mothers and fathers, siblings and grandparents, plus members of an extended family, all teach a child what he or she needs to know. School and classroom rituals, led by teachers serving as role models and leaders, regularly reinforce what society expects from children. Sociologists describe this aspect of schools as the hidden curriculum, the informal teaching done by schools. Mass media distribute impersonal information to a wide audience, via television, newspapers, radio, and the Internet. Mass media relays impersonal information in a one-way direction to a passive audience. Commercials significantly impact our choices of retail products such as clothing, food, and household items. FAMILY PEER GROUP MASS MEDIA SCHOOL A peer group is made up of people who are similar in age and social status and who share interests. Peer group socialization begins in the earliest years, such as when kids on a playground teach younger children the norms about taking turns, the rules of a game, or how to shoot a basket.