4. As the clear market leader, with some 130 offices already operating, Martin & Co is well on course to reach its target of 200 in most major high streets by 2010. At heart, everything stems from the company's absolute focus on the actual business of franchising. In short, Martin & Co is 100% committed to recruiting, training, motivating and servicing the best team of franchisees to the highest levels - thereby helping to ensure that they can be extremely successful and profitable in running their own businesses. The result is a franchising proposition that is extraordinarily compelling.