Panya Studios is a B2B eCommerce solutions company, enabling Brand.coms to grow sales with a content to commerce strategy using live streaming and gamification to drive up engagement and conversions.

1. Increase sales and brand
engagement
Live Video
Shopping &
Gamification

2. “Within just one hour of live streaming we
reach the equivalent of half a day of regular
eCommerce sales”
WHAT OUR CUSTOMERS SAY
Jean, CMO
Pomelo Fashion

3. Combine the power of social and eCommerce with Live
Video Shopping in no time
LIVE VIDEO SHOPPING SOLUTION

4. Live Shopping made easy without leaving video
LIVE STREAM SHOW PRODUCT ADD TO BASKET
USER EXPERIENCE

5. ASK QUESTION
REWARD WITH
VOUCHERS
CONVERT TO SALES
USER EXPERIENCE
Gamification makes the content more engaging

6. eCommerce:
● View products & add to cart within livestream
● Manual or batched product import
● Customized promotions and flash sales
Brand engagement:
● Live quiz with multiple choice user interface
● Cast to social media platforms
● Chat and likes for engagement and interactivity
Feature overview
Scalable live video shopping platform
Client application
API
plug & play
integration

7. Live video shopping converts up to 10x more sales than
traditional eCommerce
INCREASE SALES
PANYA LIVE Traditional
● 30% sales conversion rate of live audience
● 15x engagement rate uplift compared to Instagram
● Increase brand awareness and loyalty by creating
authentic interaction with your customers
● Own your data and users instead of giving it to
third party platforms
Sales conversion rate
30%
3%

8. Live streaming via social media does not support
scalable eCommerce
● Viewers must drop from the stream to see
products, colors, sizes etc
● No add to basket or checkout
● Manual order management via sales agents
● No native gamification support
Incomplete customer journey containing plenty
of drop off points with the risk of poor brand
experience
PROBLEM

9. Execution:
● 1 hour live show
● 3-5 quiz events with vouchers as prize
Objective:
● Sales conversion 10% of audience
● 90% engagement from audience
Launch live video shopping in
under 30 days
PILOT OBJECTIVE

10. Simple pricing
PRICING FOR SCALING SALES
$990/m minimum billing
per viewer entering
live stream
USD 0.10
per checkout event
USD 0.50
Pricing

11. TEAM
Engineering
Seasoned engineer
with strong passion in
building outcome
focused processes .
Scaled to millions
users for Carrefour
e-commerce platform.
Romain
Asnar
Product
8 years data science
and software
experience in the fields
of neuroscience and
games development.
Thomas
Christensen
Advisor
Serial entrepreneur
and angel investor.
Former founder and
CEO of Playlab and
Pagemondo, both
acquired..
Jakob
Pedersen
Advisor
Ex-Rocket internet and
J.P.Morgan.
Former founder and
president of Lazada
Group acquired by
Alibaba for USD 4B
Stein Jakob
Oeie
CEO
20y experience in tech
and media. Built
Norways first social
network, acquired in
2006.
Former Managing
Partner of Santora
Nakama.
Geir
Windsvoll
Operation
13y of eCommerce
experience, running
teams across SEA.
Former Managing
Director at HappyFresh
and Group Director at
aCommerce.
Alexei
Schaller

12. Thank you!
riyad@panya.me