The document outlines the Real Pro Platinum system, emphasizing its comprehensive management of real estate business pipelines, including lead generation, follow-up, and team collaboration tools. It highlights the importance of business discipline in a competitive market and provides various functionalities like prospect management, automated lead distribution, and user-friendly interfaces. Additionally, it details pricing options and an invitation for further exploration of the system's capabilities.

1. www.realprosystems.comReal Pro PlatinumandYour Business in 2010Tara SybrantCaine O’Brien

2. It’s 2010.Budgets are tight, qualified buyers are harder to find.Generally a buyers market.Can’t leave anything to chance.Business discipline is the key to success.Consistent lead generationTimely lead follow-up is essential for conversion.Paying attention to active prospects is urgent.Staying on top of pending deals is critical.Understanding and managing the entire business pipeline across your team gives you the edgewww.realprosystems.com© 2009 Real Pro Systems

3. Real Estate Sales and Marketing Processwww.realprosystems.com© 2009 Real Pro Systems

4. Business Challenges Across the Pipelinewww.realprosystems.comActive ProspectsPendingDealsClosedDealsAwarenessLead GenIncubationDid the lead get called?Is the agent following up properly?Do incubated leads know which agent to call?Does each agent get enough “branding?”How does closed business look for each agent?Is each agent successful?How do they stay in touch with past clients?How do they get referrals?Does one agent have a higher or lower conversion rate?How big is the prospect funnel for each agent?Is there a clear plan of attack for each prospect?Can I predict my business a few months out?How does pending business look for each agent?Is there a clear plan for getting each deal closed?What’s my business volume going to be this month or next?Does each agent on the team have compelling internet presence?Are their websites optimized for their specialty?Does the branding reflect their independence and their role on the team?Is each lead clearly assigned to an agent?Did the agent acknowledge receipt of the lead?Does the lead need to be reassigned?Am I generating enough leads to “feed” my team?

5. Goals for Real Pro PlatinumProvide comprehensive business pipeline management and analysisProvide enhanced “automated” lead generationProvide a robust team solutionIntegrate a broad spectrum of online tools typically isolated in “islands of automation.”A complete solution that puts everything in one systemwww.realprosystems.com© 2009 Real Pro Systems

6. One multi-user systemOne user interfaceOne vendorInstant visibility, insight and controlNo more duplicate data entryPlatinum- Everything in One Systemwww.realprosystems.com© 2009 Real Pro Systems

7. Platinum Business Dashboard Spans PipelineBusiness at-a-glanceAcross the team, orFor each team memberwww.realprosystems.com© 2009 Real Pro Systems

8. www.realprosystems.com© 2007 Real Pro SystemsInstant Insight – Across the whole pipeline

9. Proven PPC Service Generates More Buyer Leadswww.realprosystems.com© 2007 Real Pro SystemsReal Pro Systemsmanages yourPPC advertising- drives leads toyour stealth sitePlatinum lead panel showing lead sourceStealth Site with Integrated IDX

10. Stealth Website Marketing and Lead Generationwww.realprosystems.com© 2009 Real Pro SystemsSeller Stealth SiteBuyer Stealth SiteWhat homes for sale interest me?How much is my home worth?Short Sale Stealth SiteHow can I get out from under my mortgage?Unbranded websites feature a service you offerPromote offline (e.g. postcards)Pay-per-click advertisingLink from main website© 2008 Real Pro Systems

11. Lead Sources and Intelligent Lead DistributionLeads from RPSStealth sitesMain website registrationEtc.Leads from other sources#1 Expert, Realtor.com, etc.Live feed via email notificationCriteria-based, round robin or any combinationwww.realprosystems.com© 2009 Real Pro SystemsRob Levy TeamAlicia Rob Levy Team

12. Lead Notification and Follow-up “on-the-fly”Lead notification comes via emailAgent calls leadAgent clicks through notification email to actual lead recordAdds notesChanges statusCan even promote to prospectwww.realprosystems.com© 2009 Real Pro SystemsNew/untouched leads highlighted in red (desktop view)

13. More Lead Info Available on Desktopwww.realprosystems.com© 2009 Real Pro SystemsStatus of each lead visibleTrack lead’s IDX ActivityTake notes, set reminders, etc.

14. Automated Follow-up Systemwww.realprosystems.com© 2009 Real Pro SystemsBranded stationeryDrip campaignsPre-written, but customizableCan create custom drip campaignsLeads are automatically assigned to appropriate campaignMonthly e-Newsletter

15. Lead Flow: Inspect what you expectwww.realprosystems.com© 2009 Real Pro Systems

16. Promotion from Lead to Active ProspectBudget, intent and timeframe distinguish lead from active prospectProbability assigned by agent as a judgment callThese factors are used to project sales pipelinewww.realprosystems.com© 2009 Real Pro Systems

17. Managing ProspectsProspects managed separately from leadsBuyer and seller information tracked uniquelyAssigned agent works each side of transactionProspect details can include action plans (checklists)www.realprosystems.com© 2009 Real Pro Systems

18. Lead and Prospect Mobile Interfacewww.realprosystems.com© 2009 Real Pro SystemsLook up ContactsEmail or CallFrom Search ResultsEdit Contact Record InfoRead / Add to NotesWeb InterfaceiPhone

19. Blackberry

20. No synchronization issuesManaging Pending and Closed DealsAll appropriate team members have visibility and accessCustom “action plans” can be implemented at any point in the processwww.realprosystems.com© 2009 Real Pro Systems

21. Team Meetings Become Pipeline Review with PlatinumEach agent on the team:Reviews status of new leads for weekReviews leads promoted to prospectReviews status of each active prospectReviews pending dealsReviews closed dealsOne system = one version of truthwww.realprosystems.com© 2009 Real Pro SystemsLeads by AgentPending and Closed Deals by AgentActive Prospects by Agent

22. Compelling Web Presence Pulls Organic Trafficwww.realprosystems.com© 2007 Real Pro SystemsMain WebsiteAgent BlogSEO-friendlyContent

23. Website Attributeswww.realprosystems.com© 2009 Real Pro SystemsSearch Engine FriendlyHighly CustomizableFlexible Lead CaptureTargeted Landing Pages

24. Agent BlogIntegrated into websiteFull HTMLEmbed video, etc.RSSBlog directory submissionSEO-friendlySite map submissionTwitter integrationEtc.www.realprosystems.com© 2009 Real Pro Systems

25. Showing Feedback: Sellers Take Action So Their Home Sellswww.realprosystems.com© 2007 Real Pro SystemsListing Agent or Client Requests Feedback3. Showing Agent FollowsLink and Completes Report2. Email Request GoesTo Showing AgentReport for SellerSummarizes Results

26. Tasks and Action Plans Bring CoordinationSet tasks for yourself or others on the teamFollow-up reminders on leads and prospects“Action Plans” schedule tasks across the team automatically (e.g. deal goes pending)www.realprosystems.com© 2009 Real Pro Systems

27. Calendar Across the Teamwww.realprosystems.com© 2009 Real Pro Systems

28. Calendar for Task Managementwww.realprosystems.com© 2009 Real Pro Systems

29. Daily Task List Emailwww.realprosystems.com© 2009 Real Pro Systems

30. Team SupportTeam consists ofAgents with a Real Pro Platinum, Gold, or Silver website system, orAgents using Platinum CRM onlyTeam membersCan share in lead routing capability with Platinum teamCan use prospect management features of Platinum teamHave their pipeline information automatically included in team reportsUse drip email campaignsCan use all CRM functions including mobile device interfaceShare in calendar, tasks, and action plansPlatinum agent has visibility into Team member’s leadsTeam members can only see their own leads/pipelinewww.realprosystems.com© 2009 Real Pro Systems

31. Team Configuration ExamplePlatinum CRM UsersAgents who don’t need a websiteTransaction CoordinatorListing ManagerEtc.www.realprosystems.com© 2009 Real Pro SystemsSilver Agent SystemsPlatinum System

32. Real Pro Platinum- the All-in-One SystemSingle “system of record” for the whole teamBusiness-focusedTop-down visibilityLifecycle CRMInstant insightUnprecedented controlPowerful lead generationAccountability across the teamCompelling web presenceAmazing valuewww.realprosystems.com© 2009 Real Pro Systems

33. Transform Your Team with PlatinumInstant visibility, insight and controlKnow the status of every lead, every dealTrack agent performance, focus help where neededImprove productivityEverything in one system, better organizationMobile interface – keep records up to date on the flyGenerate and convert more leadsBuyer stealth site with integrated IDX; activity trackingSeller stealth sitesMain website Total Accesswww.realprosystems.com© 2009 Real Pro Systems

34. Real Pro Platinum PricingSingle Agent SystemSetup $2,499 - Includes setup for system, IDX, PlatinumLeadsMonthly service $ 299 + PlatinumLeads budgetTeam SystemSetup $2,999 - Includes setup for system, IDX, PlatinumLeads, team members’ stationeryMonthly service (up to 5 users) $399 + PlatinumLeads budgetAdditional team members 6 – 10 users, $ 20 per user11 – 20 users, $17 per user21 – 50 users, $15 per userwww.realprosystems.com© 2009 Real Pro Systems

35. How can I explore Real Pro Platinum further?Call us for a free consultation: 541-743-8510Needs analysisAssessment of fitNo obligationEmail us at Sales@realprosystems.com to receive additional information including: Product BriefWhite Paper: Applying Sales Pipeline Management to Real EstatePlatinum Leads Description of ServiceVisit www.realprosystems.comBusiness process self-assessmentMore screenshots of the productNext Real Pro Platinum webcast: Wednesday January 20th, at 11:00 PST. https://www1.gotomeeting.com/register/134743712www.realprosystems.com© 2009 Real Pro Systems

36. www.realprosystems.com© 2009 Real Pro Systems