A presentation I use as the Entrepreneur in Residence at Sacred Heart University to outline the process of a successful startup

1. Getting Started as an
Entrepreneur
Richard Guha
Entrepreneur in Residence
Sacred Heart University, Fairfield, CT
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2. Have an idea
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3. Have a hunger to build a business
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4. Validate the Need – talk to prospective
customers
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5. Size the Opportunity
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6. Understand Competition
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7. Build a strong team
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8. Build a Product Road Map – test with customers
continuously
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9. Create a ‘Go to Market” plan
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10. Barriers to Entry
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11. Intellectual Property – Patents; Trademarks &
Copyright
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12. Your legal Structure – discuss with experts other
than only lawyers, as each has implications
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13. Financials
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14. How do you fund it?
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15. Overview
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16. Develop a Great “Pitch Deck”
• Encapsulation of your Business plan
• No more than 12 slides; 5-7 minutes to deliver
• Few words; use pictures and graphics; voice over
presentation is key
• Prepare a 30 second “elevator pitch,” and 5 second “sound
bites”
• Seek out and take advice from people who have done it
before.
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17. Questions?
• richard@guha.us
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