This is my painted picture for Renegade Camera, a manifesto for my business and brand 3 years from today. By releasing it into the world here, I am holding myself accountable and helping to make it a reality.
The CMO Survey - Highlights and Insights Report - Spring 2024
The painted picture
1. Jennifer Dobson’s
April 2018 Painted Picture
This is my vision for my business 3 years from
now. By posting it here, I am holding myself
accountable and helping to make it a reality.
2. What I do
I help people capture their
adventures visually with a focus on
GoPro coaching and tutorials
designed to help adventurers learn
creative skills and inspire creatives
to add adventure to their lives. I
also use these skills to help animal
rescues and other non-profits
promote their work
4. Business culture and spirit
We have a fun-loving,
free-spirited, creative and candid
culture. Our days are enfused
with laughter and our work is
focused but in balance with the
rest of our lives.
5. My brand and image
We stand for creative,
immerisve and and inspiring
imagery with a hacker-style
(renegade) mentality to captivates
and influences people to live
adventurously and creatively.
6. Profitability & Accomplishments
I earn a 6-figure income and we grow
more every year. This month I am
launching my 3rd freedom tour. My following
has grown to thousands of people with
hundreds adding their own stories to the
Freedom Tour across social media. I’ve also
gained recognition from helping animal rescues
produce their own promotional videos.
7. How I show leadership
I face obstacles with creative problem
-solving, common sense and clear
understanding. I am tenacious but kind and
fearless but generous. I lead by example and
approach issues with wisdom and empathy. I
maintain a healthy balance in my life and
encourage others to live their own lives of
freedom and adventure.
8. How I communicate
I have a rewarding social life and communicate
with friends and family often both in person and
through skype and email. Clients are always
online sharing new insights with us and each
other. My media encounters are mainly fellow
bloggers reaching out about guest posts and
interviews or charming mentions on social
media.
9. Systems in place
My business is automated.
My head VA manages all orders and
communications, solving problems without
help seamlessly. We use an end-to end order
fulfillment service to streamline orders and
processing. I use products like Skype and
Google to stay updated online from anywhere.
10. My team
My team works remotely. My head VA is a
rockstar and manages the company; sending
me scheduled updates and contacting me rarely
with issues during pre-determined hours.
Our small group contractors are
amazing, fulfilled and funny.
We all have a blast together.
11. My lifestyle
My daily life models my perfect day. I travel often
with my soulmate. I wake up to sunshine and
birds instead of an alarm. I have an
active but relaxed life and
after working a few hours
a day, the rest of time is mine to socialize,
learn, volunteer and play.
12. Wellness & Balance
I stay in amazing shape passivley
through activities that don’t even
feel like excercise like windsurfing
and swimming in the ocean. I keep a
clear head through meditation and I
release thoughts by journaling. I
unwind with music and reading.
13. My Mentors
I try to follow the creative leaders I most want
to emulate in certain areas. My key role models
are Natalie, Mary-Ann, Chase and Tim.
14. My loved ones
I get to travel with my soulmate while we run
our location-independent
businesses. I stay in touch with
friends and family virtually we also
get to visit each other often and
our paths often cross on travels.
15. To watch my painted picture come to life, follow me here:
www.renegadecamera.com