2. B
uild-A-Bear Workshop, Inc.
is an American retailer
headquartered in Overland,
Missouri, that sells teddy bears
and other stuffed animals. Cus-
tomers go through an interactive
process in which the stuffed animal
of their choice is assembled and
customized during their visit to the
store, and is the largest chain that
operates in this style. The com-
pany has been acclaimed for the
quality of its working environ-
ment, especially as a work-
place for teenagers.
The company’s motto
is “Where Best Friends
Are Made”.
Build-A-Bear has also cre-
ated several tie-in stuffed
animals for various promotional
events, including a toy The Cat
in the Hat, a toy Shrek, a toy
Cody Maverick penguin from
Surf’s Up, a toy Mumble from Hap-
py Feet, a toy E.B. from Hop, both
Alvin and Brittany from the Alvin
and the Chipmunks film series, a
Jonas dog, a Shake It Up bear and
a Wizards of Waverly Place bear.
Build-A-Bear workshop has also
released several lines of
miniature toys included
in Happy Meals at
McDonald’s restau-
rants, running first
in May 2006[4]
followed by a sec-
ond promotion in
August 2007, a third
in October 2009 and
a fourth one in February
2012. In November 2013, they
came back to McDonald’s. These
were only available in McDonald’s
in the United States.

3. June
26th
2014