15. HSE Business Model Geographical Coverage – KSA Khamis Musheit Qassim Al Ahsa LEBANON Current Operations - ME Future Plans Current Operations - KSA
16. HSE Business Model Geographical Coverage – By Operations Sales Office Warehouse Showrooms = 10 = 9 (Over 80,000 m 2 of Warehousing space) = 14 Legend: HSE Total HSE Jeddah Branch Riyadh Branch Dammam Branch Yanbu / Medina Branch UAE Branch Qatar Branch Bahrain Branch Sales Office x 2 Warehouse x 1 Showrooms x 6 Sales Office x 1 Warehouse x 2 Showrooms x 4 Sales Office x 2 Warehouse x 2 Showrooms x 2 Sales Office x 2 Warehouse x 2 Showrooms x 2 Sales Office x 1 Warehouse x 1 Sales Office x 1 Warehouse x 1 Sales Office x 1
35. The Dealers Network Objective Better Market Coverage 1 Increased Market Share 2 Reduced Operational Cost 3 Increased Level of Loyalty 4 Lesser Impact of Localization 5 Extended Channels of Distribution 6 More Opportunities to Push New Products 7
36. The Dealers Network The 6-Star Offer Suitable Credit Limit Year-End Rebate System Dealer Sign Board Priority on Product Availability Basket of New Product Development Exclusive Dealer Account Engineer
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40. HSE Business Model Package Offering Strategy MV Cable Ring Main Unit MV Cable Joints Package Sub-station LV Cable LV Cable Joints LV Switchgear Lighting Control Panel Earthing Rod Steel / Fiber Pole Fuse Box Street Light Fixture Lighting Gear Lamp Land Development Lighting Project
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