The document provides an overview of the Dutch & Japanese Trade Federation (DUJAT), established in 1984 to improve trade between the Netherlands and Japan. It has over 100 member organizations from both countries. DUJAT aims to increase business and cultural understanding through various annual events. It has offices in both Amsterdam and Tokyo and boards consisting of senior business executives that meet regularly. The summary outlines DUJAT's history, activities, members, and leadership structure.

2. DUJAT&at&a&Glance
! DUJAT/&Dutch&&&Japanese&Trade&Federation,&was&established&in&1984&as&a&
nonAproBit&organization.&The&30&years&of&success&have&resulted&in&very&strong&
member&base.
! DUJAT&was&initiated&by&Dutch&importers&of&Japanese&products&with&the&aim&
to&improve&the&trade&balance&between&the&Netherlands&and&Japan.
! DUJAT&is&a&unique&network&organization&active&on&both&in&Japan&and&in&the&
Netherlands,&through&ofBices&in&Tokyo&and&Amsterdam
! Members&from&both&Japanese&and&Dutch&business&community&and&(semi)&
governmental&organizations.
! DUJAT&is&the&main&platform&for&Dutch&and&Japanese&companies&to&increase&
mutual&understanding&and&business&opportunities.
! From&the&initial&12&founders&DUJAT&expanded&to&an&organization&with&more&
than&100&members
! Varied&and&attractive&annual&program&(15A&18&events)&
! Well&established&reputation&
! Stable&member&basis&Lobbying
! Good&relation&with&Embassies&(NL&and&Japan)

3. DUJAT&Organization&2015
General'Board'(10)'
'
Top$Execu*ves$of$Dutch$companies$
and$organiza*ons$$
with$business$in$Japan$
'
'
'Execu3ve'Board'(4)'
DUJAT'Office''
Netherlands'
DUJAT'Office''
Tokyo'
'
'
Honorary'
CommiGee'(10)'
10$Top$execu*ves$and$
officials$in$the$Netherlands$
'
'
'
'
'
'
Advisory'Board''
in'Japan'(17)'
Top$execu*ves$
of$Japanese$companies$
and$organiza*ons$with$
business$in$the$
Netherlands$
'
'
'

4. DUJAT&staff&and&management&in&Amsterdam&and&Tokyo
DUJAT'Office''
Netherlands''
(Amsterdam)'
DUJAT'Office''
Tokyo'
Radboud'Molijn
Managing'Director
Kazuko'Suzuki
Project'Manager
Takeo'Nishitani'
Japan'Representative
Chairman'
Geert'Jan'Mantel

5. DUJAT&Honorary&Committee
! J.G.&Bax,&&Managing&Director&of&Sakura&International&Holdings&B.V.,&Senior&
Vice&President&of&Sakura&Color&Products&Corporation,&Osaka,&Japan
! L.J.&Brinkhorst&Former&Vice&Prime&Minister,&Former&Ambassador&of&the&
Commission&of&the&European&Communities&to&Japan
! H.&de&Boer,&President&of&VNOANCW&(Confederation&of&Netherlands&Industry&
and&Employers)
! R.&van&Iperen,&&President&&&CEO,&Canon&Europe,&Middle&East&and&Africa
! A.H.G.&Rinnooy&Kan,&University&Professor&of&Economics&and&Business&
Studies&at&the&University&of&Amsterdam
! J.J.N.&Rost&Onnes,&Former&Honorary&Consul&General&of&Japan
! M.&Tsuji,&Ambassador&of&Japan&to&the&Kingdom&of&the&Netherlands
! R.&J.&van&Vollenhoven,&Ambassador&to&the&Netherlands&in&Japan
! G.&Zalm,&Chairman&of&the&Managing&Board&of&ABN&AMRO&Bank
! J.&van&Zanen,&Mayor&of&Utrecht

6. DUJAT&General&Board
! R.'Brands*'(T),'Chairman'of'Japan'Desk,'Deloitte.'
! T.'Krikke*,'Managing'Director'Japan'Desk'–''AON''Risk'Solutions'
! G'J.'Mantel*'(C),'former'President'and'CEO'of'Yanmar'Europe'BV/'Member'of'
the'Board'of'Yanmar'Co.,'LTD'(Osaka,'Japan)'
! C.'Schelleman*,'Vice'President'Sales'&'Services'–'KLM'the'Netherlands'
'
! M.P.'van'Aelst,'President'and'Statutory'Director'–'Hotel'Okura'Amsterdam,'
President'and'CEO'of'JAL'Hotels'Co.'Ltd'
! J.'van'Boerdonk,'Managing'Director'of'Canon'Nederland'NV'
! J.'van'der'Goot,'Honorary'ConsulTGeneral'of'Japan'in'the'Netherlands'
! E.'Rademakers,'Lawyer'and'Partner'T'AKD'Lawyers'&'civilTlaw'Notaries'
! J.'Smit,'Strategic'Marketing'Advisor'T'Adimec'Holding'B.V.'
! B.'Zoetmulder,'Tax'Partner'–'Loyens'&'Loeff'N.V.'
''
Member'of'the'Executive'Board'
C:'Chairman,'T:'Treasurer'

7. DUJAT&Honorary&Committee&and&General&Board&meeting&on&
May&19,&2015&at&the&Embassy&of&Japan
''
Photo'r.t.l.'from'first'row'to'the'back:''
Ambassador'Masaru'Tsuji,'Messrs.'Roger'Brands,'Tinus'Krikke,'Kiyoshi'Hatashimo,''
Messrs.'Just'Smit,'Carl'Schelleman,'Joop'van'Boerdonk'
Mr.'Marcel'van'Aelst,'Mr.'Jacob'van'der'Goot,'Mrs.'Kazuko'Suzuki,'Mr.'Erwin'Rademakers'
Messrs.'Jaap'Rost'Onnes,'Radboud'Molijn)'
'

8. DUJAT&Advisory&Board&in&Japan
Chairman:
! S.&Komori,&Chairman&&&CEO&of&FUJIFILM&Corporation
Vice&Chairman:
! S.&Fukukawa,&Senior&Advisor&of&Global&Industrial&and&Social&Progress&Research&Institute&(GISPRI)
Members:
! H.&Ishige,&Chairman&&&CEO&of&JETRO&(Japan&External&Trade&Organization)
! A.&Iwai,&Senior&Managing&Director&of&Japan&Petrochemical&Industry&Association&(JPCA)
! N.&Katoh,&President&&&CEO&of&DENSO&Corporation&
! T.&Koezuka,&Director&General&of&State&Guest&Houses,&Former&Japanese&Ambassador&to&the&Netherlands
! H.&Kuramoto,&President&of&Yusen&Logistics&Co.,&Ltd.
! T.&Nishimura,&Chairmanof&Sakura&Color&Products&Corporation
! K.&Noguchi,&Group&Executive,&External&Relations&HQ,&of&Canon&Inc.
! S.&Ohyagi,&Chairman,&Member&of&the&Board&of&Teijin&Limited
! E.&Sakakibara,&Professor&of&Aoyama&Gakuin&University
! K.&Shinozaki,&Director&and&Senior&Executive&of&Yamaha&Motor&Co.,&LTD
! K.&Sugahara,&Senior&Advisor&of&Deloitte&Touche&Tohmatsu&LLP
! M.&Tabei,&Senior&Vice&President,&Representative&Executive&OfBicer&and&Director&of&Hitachi&Construction&
Machinery&Co.,&LTD
! F.&Tateishi,&Chairman&of&Omron&Corporation
! K.&Udagawa,&President&of&TOSOH&Corporation
Secretary&General:
! T.&Nishitani,&Japan&Representative&of&DUJAT&OfBice&Tokyo&(DOT)&and&Chairman&of&Weber&Shandwick&Worldwide&
Inc.

9. New&Member&of&DUJAT&Advisory&Board&in&Japan
Nobuaki)Katoh,)President)&)CEO)of)DENSO)Corporation)
(photo:)May)27,)2015)

10. DUJAT&Advisory&Board&meeting&and&reception&in&Tokyo
Once&a&year&we&give&an&update&on&the&developments&in&the&Netherlands&to&our&DUJAT&Advisory&
Board&Members&in&Japan,&and&later&that&day&we&organize&a&reception.

11. DUJAT&member&companies&&(updated&on&May&28,&2015)
1
ABN AMRO Bank N.V.
38
Hotel Okura Amsterdam
75
Nippon Express (Nederland) B.V.
2
Adimec Holding B.V.
39
Houthoff Buruma
76
Nippon recruitment
3
Adnovate
40
IBM
77
Nomura Nederland N.V.
4
Aescap Venture Management
41
IHC Holland BV
78
Omron Europe BV
5
AKD lawyers & civil law notaries
42
ING Bank N.V.
79
Port of Rotterdam
6
Amsterdam Airport Schiphol
43
ING JAPAN
80
PricewaterhouseCoopers Accountants N.V.
7
Aon Risk Services
44
Invest Utrecht
81
Ran Game BV
8
ASML Netherlands BV
45
Japan Intercultural consulting Europe
82
Regus
9
Astellas
46
JT International Company Netherlands B.V
83
Robeco
10
Asunaro Holland Interplan BV
47
JT international Holding B.V.
84
Rotterdam Business School
11
Atlantische Assuradeuren B.V.
48
Kawasaki Heavy Industries (Europe) B.V.
85
Sakura International Holdings B.V.
12
Baker & McKenzie Amsterdam N.V.
49
Kikkoman Foods Europe B.V.
86
Sekisui S-Lec B.V.
13
Ballast Nedam NV
50
KLM Royal Dutch Airlines
87
Shimano Europe Holding BV
14
Bank of Tokyo - Mitsubishi UFJ (Holland)
51
KPMG Meijburg & Co
88
Sieboldhuis
15
Bosch Transmission Technology
52
Levitech B.V.
89
SIGMA
16
Bureau de communicatie
53
Louwman & Parqui B.V
90
SRA (Europe) B.V.
17
Canon Europa N.V.
54
Loyens & Loeff N.V.
91
Strukton
18
Canon Nederland NV
55
Makita Nederland B.V.
92
Takenaka Europe GmbH
19
Casio Benelux BV
56
Mamechiyo Modern
93
Tanita Europe BV
20
City of Amstelveen
57
Many Truths
94
Teijin Aramid BV
21
City of Amsterdam
58
MARSH
95
Teijin Holdings Netherlands B.V.
22
Corbion
59
Mercis BV
96
TMF Group Holding B.V.
23
Cunningham & Lindsey
60
Mimaki Europe BV
97
Toyota Motor Finance (Netherlands) B.V.
24
Delamine
61
Mitsubishi Caterpillar Forklift Europe B.V.
98
Ubbo Emmius Fonds Rijkuniversiteit Groningen
25
Deloitte.
62
Mitsubishi Nederland BV
99
Van Gogh Museum
26
Denso Europe B.V.
63
Mitsui Rail Capital Europe B.V.
100
Van Traa advocaten
27
DSE Oil and Gas B.V.
64
Mizuho Corporate Bank Nederland N.V.
101
Vermeer Financial & Corporate Services
28
DSM N.V.
65
MOL logistics
102
Warendorf
29
ERNST & YOUNG
66
moriko kira architect
103
West-Holland Investment Agency
30
Fenedex
67
Municipality of Emmen
104
WilmerHale
31
FUJIFILM Manufacturing Europe B.V.
68
Nauta Dutilh
105
Yakult Europe B.V.
32
Fujiki Consultant (F.B.C.)
69
Nederland Distributieland
106
Yamaha Motor Europe N.V.
33
Furukawa Rock Drill Europe B.V.
70
Nichirei Holding Holland BV
107
YANMAR EUROPE BV
34
Global Brideges B.V.
71
Nihon no Hanga Museum Amsterdam
108
YKK Nederland BV
35
Heussen
72
Nikon Holdings BV
109
Yokogawa Europe B.V.
36
Hitachi Construction Machinery (Europe) N.V.
73
Nikon Instruments BV
110
Yusen Logistics (Benelux) B.V.
37
Hitachi Transport System BV
74
Nikon Europe BV

12. DUJAT&Activities&in&2015
Date' Time' name'of'event'
29Tjan'18.00'T'20.00' First'Kampai'(Meets'&'Drinks)''
05Tfeb'14.30'T'18.30' JETRO'T'DUJAT'seminar''invest'in'Japan''
12Tfeb'14.30'T'18.30' AKD'Seminar''
02Tapr'18.00'T'20.00' Meets'&'Drinks'(Hanami)'at'VGM'
13Tmei'14.30'T'18.00' AKD'Seminar'(Rotterdam)'
19Tmei'17.45''T'21.30' HC/'AB'meeting'and'dinner'at'Japanese'Embassy'
28Tmei'16.20'T'20.30'' AVB'meeting'and'reception'in'Tokio'+'DB'meeting''
18'or'25'juni' 14.30'T'18.00' PWC'seminar'(theme'International'Tax'/'BEPs??)'
20Tjun'11.00'T'21.30' DUJAT/'Asunaro'Golf'Tournament''
02Tjul'14.30'T'18.00'
DUJAT'T'Adnovate'seminar'"'Marketing'content'management'
supports'your'international'marketing'&'sales'efforts'(Theme'
TBD)"'
03Tsep'18.00'T'20.00' Welcome'back'Meets'&'Drinks'+'DB'meeting'
10Tsep'14.30'T'18.00' Invest'in'Japan'seminar'in'Gem'Utrecht'
September/'
October' 14.30'T'18.30' DUJAT'company'visit'to'Port'of'Rotterdam'
September/'
October' 14.30'T'18.30' Corporate'Governance'seminar'with'University'Groningen'
Oktober' 13.30'T'18.30' DUJAT'Japan'&'the'Netherlands'Update'Symposium'
11Tdec'18.30'T'22.30' December'Dinner,'Deshima'Award'

13. Meets&&&Drinks&
(3&times&per&year)
Informal&EndAofAtheAday&gathering&for&the&members&and&relations

14. 30&years&anniversary&at&the&Louwman&Museum
November&7,&2014

15. DUJAT&The&Netherlands&&&Japan&Update&Symposium
Annual&inAdepth&update&on&the&Japanese&and&Dutch&economy&and&the&
timely&theme&with&international&speakers,&followed&by&a&reception

16. DUJAT&December&Dinner&&&Deshima&Netherlands&Awards

17. Deshima&Netherlands&Awards&
(biYannual'Awards'for'successful'Japanese'investors'in'the'Netherlands)$
Deshima Netherlands Awards 2013
From left to right: Mr. Radboud Molijn, Managing Director of DUJAT, Ms. Annemarie
Jorritsma, Mayor of Almere, Mr. Makoto Kato, Managing Director of Kobelco Construction
Machinery Europe, Mr. Masaru Tsuji, Japanese Ambassador to the Netherlands, Mr.
Laurens Jan Brinkhorst, Chairman of Jury of Deshima Netherlands Awards, Mr. Perry
Buenen, Chief Supply Chain Management & Canon Unity Programme at Canon Europe N.V.,
Mr. Jan-Willem Groot, City Council member of Amstelveen, Mr. Hans Bax, Chairman of
DUJAT, and Mr. Bas Pulles, member of the jury of Deshima Netherlands Awards (also
commissioner for NFIA).

18. DUJAT&deserves….
Commander)in)the)Order)of)Orange)–Nassau)
From%le(%to%right:%Radboud%Molijn,%Managing%
Director,%DUJAT,%Shigetaka)Komori,)Chairman)
of)Advisory)Board)in)Tokyo,)DUJAT)and%Hans%
Bax,%former%Chairman%DUJAT%%(2010)'
Commander)in)the)Order)of)Orange)–Nassau)
(Photo'from'leZ'to'right:'Mr.'Molijn,'Managing'
Director'of'DUJAT,'Mr.'Fukukawa,'Vice'Chairman'
of'DUJAT'Advisory'Board'in'Japan,'Takeo$Nishitani,$
(Japanese$Representa*ve$of$DUJAT)$Mrs.'Miyata,'
a'daughter'of'Mr.'Nishitani,'Mr.'Krikke,'ac3ng'
Chairman'of'DUJAT'and'H.E.'Mr.'van'Vollenhoven,'
Ambassador'of'the'Kingdom'of'the'Netherlands)'
(2014)'
Order)of)the)Rising)Sun,)Gold)Rays)with)
Neck)Ribbon)( ))
Mr.%Hans%Bax,%Former%Chairman%unIl%
December%31,%2013%

19. Commendation&
from&the&Minister&of&Foreign&Affairs&of&Japan&
to&DUJAT&(July&2009)
! DUJAT&received&the&Commendation&from&the&Minister&of&
Foreign&Affairs&of&Japan&–&The&certiBicate&of&this&
Commendation&has&been&bestowed&upon&the&DUJAT&at&the&
annual&DUJAT&December&Dinner&on&December&10,&2009.
! The&Japanese&Embassy&in&Japan&ofBicially&informed&DUJAT&
that&the&Minister&of&Foreign&Affairs&of&Japan&awarded&DUJAT&‘&
Commendation&for&the&continuous&role&that&DUJAT&plays&in&
fostering&the&relations&between&both&nations’
! On&the&commendation:
‘Your Federation, having made a marvellous achievement in
promoting mutual understanding between Japan and the
Netherlands and contributing improvement of relations between
Japan and foreign countries. I hereby present your Federation this
Testimonial as an expression of our profound appreciation and
respect’ – Hirofumi Nakasone, Minister for Foreign Affairs of Japan!
Left&to&right:&Mr.&Hans&Bax,&former&Chairman&DUJAT&
and&Mr.&Minoru&Shibuya,&
Japanese&Ambassador&to&the&Netherlands

20. NEDERLAND&HELPT&JAPAN
! Stichting&NEDERLAND&HELPT&JAPAN&is&a&non&
proBit&organisation&established&under&the&
patronage&of&the&Embassy&of&Japan&in&the&
Netherlands&and&the&Netherlands&Red&Cross&to&
support&the&victims&of&the&earthquake&and&
subsequent&tsunami,&DUJAT&took&an&initiative&of&
its&establishment.
! Chairman&is&Hans&Bax&(former&Chairman&and&
recent&Honorary&committee&member&of&DUJAT),&
coAChairmen&are&Laurens&Jan&Brinkhorst&
(Former&Deputy&Prime&Minister&and&Minister&of&
Economic&Affairs&of&the&Netherlands&and&
Former&Ambassador&of&the&Commission&of&the&
European&Communities&to&Japan),&Board&
members&include&representatives&of&companies&
and&organisations&such&as&AKD,&AON,&
amsterdam&inbusiness,&Deloitte,&DUJAT,&Ernst&&&
Young,&PwC,&Hotel&Okura&Amsterdam&as&well&as&
the&mayors&of&Amsterdam,&Amstelveen,&Almere&
and&Haarlemmermeer.
Hotel&Okura&Amsterdam&organized&a&culinary&
beneBit&evening&and&Stichting&Nederland&Helpt&
Japan&supported&the&organization&–&April&8,&2011
Stichting&Nedelrand&Helpt&Japan&
supported&organizing&the&National&
event&‘NEDERLAND&HELPT&
JAPAN’&(organized&by&Dutch&Red&
Cross)&on&14&April&2011&at&the&
Amsterdam&ArenA
Charity&Footbal&match&
AJAX&–&Shimizu&SAPulse&
14&April,&2011

21. Lobbying&activities&–&TAX&issues
! On&August&25,&2010,&the&new&tax&treaty&between&Japan&and&
the&Netherlands&was&signed&between&State&Secretary&for&
Foreign&Affairs&of&Japan,&Mr&Koichi&Takemasa&and&Dutch&
Ambassador,&Mr,&Phlip&de&Heer.&It&is&expected&that&the&
ratiBication&process&in&the&Netherlands&would&be&completed&
within&the&year&of&2011,&with&the&treaty&entering&into&force&
in&2012.
! DUJAT&sent&a&letter&to&Dutch&Ministry&of&Finance&to&avoid&the&
concerning&delay&in&the&ratiBication&procedures&at&Dutch&
Parliament,&which&should&have&been&performed&and&Binalised&
during&the&year&of&2011.
! As&a&result&of&that&Upper&Chamber&of&the&Netherlands&(de&
Eerste&Kamer)&agreed&on&the&proposed&new&tax&treaty&
between&Japan&and&the&Netherlands&on&November&15,&2011.
! The&new&tax&treaty&was&ratiBied&on&November&29&by&Japanese&
Ambassador&to&the&Netherlands,&Mr,&Takashi&Koezuka&and&
State&Secretary&for&Finance&of&the&Netherlands,&Mr&Weekers&
and&entered&into&force&on&December&29,&2011,&applicable&
January&1,&2012.
Source:&Dutch&Ministry&of&Finance
Left:&Dutch&Ambasador&to&Japan,&Mr,&Philip&de&Heer
Right:&State&Secretary&for&Foreign&Affairs&of&Japan,&
Mr.&Koichi&Takemasa
Source:&Dutch&Ministry&of&Finance
Left:&State&Secretary&for&Finance&of&the&Netherlands,&
Mr,&France&Weekers
Right:&Japanese&Ambassador&to&the&Netherlands,&
Mr,&Takeshi&Koezuka

22. And&why&is&DUJAT&so&important?
! Japanese&companies&are&major&investors&in&the&Netherlands&
and&therefore&major&players&in&the&Dutch&economy.
! Dutch&companies&are&major&investors&in&Japan.&
! The&Dutch&Binancial&services&sector&is&important&for&Japanese&
holding&companies.
! …so,&we&need&to&make&sure&that&the&Japanese&and&Dutch&
communication&channels&(B&to&B,&Business&to&Government,&
Business&to&Private)&are&optimal&throught&DUJAT.

23. Themes&for&the&coming&period
'
! Keep'the'Netherlands'as'a'nation'with'a'favourable'tax'regime'for'Japanese'
companies.''
'
This'requires'lobbying'and'frequent'contacts'by'DUJAT'with'the'Dutch'Ministry'
of'Finance''
'
! Visibility'of'Japan'in'the'Netherlands'needs'a'boost'
'
For'this'purpose'DUJAT'started'a'weekly'newsletter'on'Japan'with'overview''of'
relevant'articles'on'Japan'in'Nikkei,'Asahi'Shimbun,'Yomiuri'Shimbun,'
Financial'Times,'New'York'Times'etc.''

24. New&focus&area’s&for&DUJAT&for&the&coming&period
! Focus'on'new'sectors,'including'gaming,'apps'developing'and'character'
business'
'
! Organize'highTlevel'missions'to'Japan'on'specilic'topics,'such'as:'
! Abenomics'
! Infrastructure'
! Retailing'concepts'
! Welcome'incoming'missions'from'Japan,'e.g.'Funai'Soken'in'June'2015'
! Improving'information'on'Japan'to'the'Dutch'audience,'also'through'Dutch'
newspapers'and'other'media'

25. DUJAT&Coordinates
DUJAT&OfBice&Netherlands
Herengracht&520
1017&CC&Amsterdam&
The&Netherlands
TEL:&+31&(0)20&3050&930
DUJAT&OfBice&Tokyo
Mita&Kokusai&Bldg.,&13F
1A4A28,&Mita,&MinatoAku
Tokyo&108A0073,&Japan
TEL&+&81&(0)3&5419&0085
FAX:&+81&(0)&3&5419&0086