18th UrbanWheelAwards 2014 ProgramBook

ContentsRandi Payton, Decisive Media, Welcome Letter...................................................................................3
Bob Shuman, Chairman, NAIAS, Welcome Letter...............................................................................4
David L. Zuchowski, Hyundai Motor America, Welcome Letter..........................................................5
James H. Colon, Toyota Motor Sales, U.S.A. Inc., Welcome Letter......................................................8
Mayor Mike Duggan Welcome Letter...................................................................................................10
Thank You Partners..............................................................................................................................11
Senator Debbie Stabenow Welcome Letter...........................................................................................12
David Westcott, Chairman, NADA, Welcome Letter.............................................................................13
History of the Urban Wheel Awards......................................................................................................14
Order of Program..................................................................................................................................16
The Evening’s Hosts, Morris Chestnut and Maria Costa.....................................................................17
The Evening’s Presenters and Performers...........................................................................................18
2014 Award Winners.............................................................................................................................20
Looking Back: 17th Urban Wheel Awards Highlights.........................................................................38
Special Acknowledgements...................................................................................................................40
TO SEE VIDEO HIGHLIGHTS OF THE SHOW, WEBSITES OF PARTNERS AND ADVERTISERS, AND SUBSCRIBE TO THE FREE
DIGITAL 18TH ANNUAL URBAN WHEEL AWARDS PROGRAM BOOK, PLEASE VISIT WWW.URBANWHEELAWARDS.COM
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The Official Multicultural Event of the North American International Auto Show
3
Good evening, and welcome to the 18th Annual Urban Wheel Awards.
From the very beginning, automotive industry CEOs, presidents, and a host of other top professionals in the business have
supported the Urban Wheel Awards. In addition to the value of promoting diversity, they recognized a significant aspect of the
value of the event lies in the positive content the event generates over a massive network of multicultural media outlets and
partnering organizations.
In other words, these executives know the Urban Wheel Awards have served to bolster brand recognition, as well as
establish trust among multicultural consumers. This is important, as study after study after study has shown consumers value
third party content over advertising tremendously.
In this case, this effort has largely been spearheaded by Decisive Media, the company behind the production of the
Urban Wheel Awards. Decisive Media led the automotive print industry by establishing the first automotive website back in
1995. Today, Decisive is the hub of a network of hundreds of organizations and media partners from every segment of the
automotive industry—as well as mainstream and multicultural media outlets.
The Decisive network was built to connect the industry, its leaders, and advertising agencies directly with diverse audiences.
Further, it was designed and developed specifically to save the industry millions of dollars by sparing each company the need
to build a multicultural communications strategy for every new campaign. This is because Decisive Media already has an
effective strategy in place of which they can take advantage.
Additionally, Decisive has developed a highly effective B2B content distribution platform, incorporating and informing
hundreds of multicultural organizations, dealers, media, and sub-segments of the auto industry. Partnerships with NADA,
AIADA, NAMAD, and a myriad of auto retail media outlets have helped establish trust among legions of dealers who use the
Urban Wheel Awards vehicles of the year to drive traffic into their showrooms.
Because of this, it can ultimately be said while the recognition of the people and products is very important, another
significant aspect of the Urban Wheel Awards lies in the engaging positive content the event engenders. The content generated
as a result of this event communicates to the multicultural consumer the degree to which the automotive industry values
their inclusion in a way even the glossiest award-winning advertisements could never convey.
And, just by being here tonight, you’re a huge part of that effort.
Thank You.
Randi Payton
President/CEO
Decisive Media, Inc.
THE URBAN WHEEL AWARDS DRIVE NEW MEDIA
®
d EDECISIV
The BesT source for culTural and consumer news
m e d i a

www.urbanwheelawards.com
4
January 12, 2014
NAIAS is Proud to Embrace Cultural Diversity
The 18th Annual Urban Wheel Awards is a celebration that embodies the very heart
and soul of Detroit and the North American International Auto Show.
As chairman of the NAIAS, we are ready to welcome more than 5,000 international
journalists, and some 30,000 suppliers, engineers, technicians, branding people and
others who work in the auto industry from 25 countries around the world. And of course,
13,000 joyous Charity Preview fans who will be celebrating an already amazing week in
Detroit, while raising over $4 million for children’s charities. When it’s all said and done,
nearly 800,000 people will have visited the spectacular new Cobo Center – home of
arguably the top auto show in the world.
Like the fabulous vehicles at the North American International Auto Show, our industry
is diverse – from the auto manufacturers right through to the new car dealers, located
here in Detroit, and in thousands of communities across the nation.
Celebrating diversity and the accomplishments of those who have succeeded in one of
the toughest industries in the world makes for a wonderful event.
I know that my fellow members of the Detroit Auto Dealers Association, and everyone
connected with the NAIAS join me in congratulating the nominees that are recognized
here this evening.
Sincerely,
Bob Shuman
Chairman
North American International Auto Show 2014
January 12, 2014
The 18th Annual Urban Wheel Awards is a celebration that embodies the very heart
As chairman of the NAIAS, we are ready to welcome more than 5,000 international
journalists, and some 30,000 suppliers, engineers, technicians, branding people and
others who work in the auto industry from 25 countries around the world. And of course,
13,000 joyous Charity Preview fans who will be celebrating an already amazing week in
Detroit, while raising over $4 million for children’s charities. When it’s all said and done,
nearly 800,000 people will have visited the spectacular new Cobo Center – home of
Like the fabulous vehicles at the North American International Auto Show, our industry
is diverse – from the auto manufacturers right through to the new car dealers, located
Celebrating diversity and the accomplishments of those who have succeeded in one of
I know that my fellow members of the Detroit Auto Dealers Association, and everyone
connected with the NAIAS join me in congratulating the nominees that are recognized
here this evening.
Sincerely,
Bob Shuman
Chairman
January 12, 2014
The 18th Annual Urban Wheel Awards is a celebration that embodies the very hea
As chairman of the NAIAS, we are ready to welcome more than 5,000 internationa
journalists, and some 30,000 suppliers, engineers, technicians, branding people a
others who work in the auto industry from 25 countries around the world. And of c
13,000 joyous Charity Preview fans who will be celebrating an already amazing w
Detroit, while raising over $4 million for children’s charities. When it’s all said and
nearly 800,000 people will have visited the spectacular new Cobo Center – home
Like the fabulous vehicles at the North American International Auto Show, our ind
is diverse – from the auto manufacturers right through to the new car dealers, loca
Celebrating diversity and the accomplishments of those who have succeeded in o
I know that my fellow members of the Detroit Auto Dealers Association, and every
connected with the NAIAS join me in congratulating the nominees that are recogn
here this evening.
Sincerely,
Bob Shuman
Chairman

5
Hyundai Motor America
10550 Talbert Avenue, Fountain Valley, CA 92708
TEL: 714-965-3000 FAX: FAX: 714-965-3149
WEB: Hyundai.com
David L. Zuchowski
President and CEO
January 12, 2014
Dear Friends and Colleagues,
It is my pleasure to welcome you to the 18
th
Annual Urban Wheel Awards!
Hyundai Motor America is excited to be a Platinum sponsor of the Urban Wheel Awards and to celebrate
the importance of diversity and inclusion. Tonight we applaud and show appreciation for the many
accomplishments of this evening’s Honorees.
We also thank Decisive Media and the Emerging Diversity Education Fund for their tireless efforts to
produce the Urban Wheel Awards. We firmly support their mission to provide our youth with opportunities
to earn scholarships, internships, and to be mentored by our colleagues from the automotive industry.
We value our long term partnership and our common pursuit to encourage the growth of diversity.
At Hyundai, a key to our success is the innovative thinking of our employees, our dealers, and our vendor
partners. From our redesigned product line-up to our Hyundai Assurance program, diversity and inclusion
plays a major role in our achievements. That is why were thrilled to have partnered with Decisive Media
in conducting a Facebook campaign to promote the 2014 People’s Urban Pick Vehicle of the Year Award
and the Hyundai Sonata Sweepstakes. We trust you had an opportunity to vote for your favorite car and
entered the sweepstakes.
On behalf of Hyundai, please join us in congratulating all of this evening’s Urban Wheel Award Honorees
as well as the People’s Urban Pick Vehicle of the Year and the Hyundai Sonata Sweepstakes winner!
Sincerely,
David L. Zuchowski
President and CEO
Hyundai Motor America

6
READYWHEN YOU ARE
www.HyundaiUSA.com/Diversity
2013 Santa Fe FWD featured. Hyundai and Hyundai model names are registered trade
The Hyundai Santa Fe looks stunning in your driveway. It’s just more comfortable
taking you to your next adventure with the perfect balance of horsepower and fuel
efficiency.

7
emarks of Hyundai Motor America. All rights reserved. ©2013 Hyundai Motor America.

Prototype with options shown. Always drive safely, obey trafﬁc laws and focus on the road while driving. Apps/services vary by
phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges.
Apps & services subject to change. Apps identiﬁed by “TM” or “®” are trademarks or registered trademarks of their respective
companies. For enrollment and more details, see toyota.com/entune. © 2013 Toyota Motor Sales, U.S.A., Inc.
In order to remain a champ, you have to switch your style up.
Introducing the 2014 Next Generation Corolla.
Sleeker and smarter to help you go more places.
Bold, Re-Designed Exterior // Available Paddle Shifters // All-New, Spacious Interior // Available Entune®
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Just a few ways we’re upping our game.
toyota.com/corolla

10
Congratulations to the
18th Annual Urban Wheel Awards
& 2014 Award Recipients
a message from
MAYOR MIKE DUGGAN

11
COMPACT PARTNERS
GIFT BAG PARTNER
PATRON PARTNER
PREMIERE PARTNERS
FRIENDS OF URBAN WHEEL AWARDS
Kia Oval Logo 4/C - Large
EXCLUSIVE AFTERGLOW PARTNER
EXCLUSIVE SOCIAL MEDIA CAFE PARTNER
EXCLUSIVE VIP RECEPTION PARTNER
thank you
partners

13
January 12, 2014
On behalf of the National Automobile Dealers Association, it is my
great pleasure to congratulate Dorian Boyland, Manuel Gonzalez
and Rahim Hassanally on their well-deserved Minority Dealer of the
Year awards.
The broad diversity of America’s franchised new-car dealers is one
of our industry’s greatest strengths. As the ranks of woman and
minority dealers grow, NADA is proud to help them – and all dealers
– succeed.
As we continue to lead our country’s economic recovery, the future
looks bright. We wish all dealers the very best in the coming year.
Sincerely,
David Westcott
Chairman
January 12, 2014
On behalf of the National Automobile Dealers Association, it is my
and Rahim Hassanally on their well-deserved Minority Dealer of the
Year awards.
The broad diversity of America’s franchised new-car dealers is one
minority dealers grow, NADA is proud to help them – and all dealers
– succeed.
As we continue to lead our country’s economic recovery, the future
looks bright. We wish all dealers the very best in the coming year.
Sincerely,
David Westcott
Chairman
January 12, 2014
On behalf of the National Automobile Dealers Association, it is m
and Rahim Hassanally on their well-deserved Minority Dealer of
Year awards.
The broad diversity of America’s franchised new-car dealers is on
minority dealers grow, NADA is proud to help them – and all dea
– succeed.
As we continue to lead our country’s economic recovery, the futu
looks bright. We wish all dealers the very best in the coming yea
Sincerely,
David Westcott
Chairman

14 HISTORY OF THE URBAN WHEEL AWARDS
Founded as the Golden Wheel Awards in 1997, the Urban Wheel Awards were developed to recognize and honor
diversity in the auto industry. Some 350 people braved a major snowstorm to attend the first program, held on
Jan. 9, 1997, at the Renaissance Club in downtown Detroit.
The Golden Wheel Awards were renamed the Urban Wheel Awards on Jan. 7, 1999, to better reflect the mission
and purpose of Decisive Media (formerly On Wheels, Incorporated). Over the years, the venues have changed to
accommodate ever increasing audiences, and categories have been added to reflect progress in diversity.
2013 – SEVENTEENTH ANNUAL URBAN WHEEL AWARDS
Honoring Women in the Automotive Industry
Sunday, January 13, 2013 – Sound Board, MotorCity Casino Hotel
Co-Hosts Edward James Olmos, Actor, Producer, Director, and Community
Activist & Niecy Nash, Comedian & Actress
Celebrity Presenters Vickie Winans, National and International Gospel Re-
cording Artist; K’Jon,National and International Urban Recording Artist; L. J.
Reynolds & Martha Reeves,National and International R&B Recording Artists
2012 – SIXTEENTH ANNUAL URBAN WHEEL AWARDS
16 Years of Emerging Diversity in the Automotive Industry
Co-Hosts Phylicia Rashad, Award Winning Actress & John Quiñones, Emmy
Award Winning ABC News Anchor
Celebrity Presenters Debbi Morgan, Film & TV Actress; Gina Hiraizumi,
Actress/Recording Artist
2011 - FIFTEENTH ANNUAL URBAN WHEEL AWARDS
Celebrating 15 Years of Emerging Diversity in the
Auto Industry
Host Jamal Simmons, CBS News Analyst
Celebrity Presenters K’Jon, National Recording Artist; Dwele, National
Recording Artist
2010 – FOURTEENTH ANNUAL URBAN WHEEL AWARDS
Stimulating Minority Business Development
Tuesday, January 12, 2010 – Sound Board, MotorCity Casino Hotel
Host LisaRaye, actress
National and International Urban Recording Artist, K’Jon, presented
and performed
2009 - THIRTEENTH ANNUAL URBAN WHEEL AWARDS
Fashion, Stars, and Cars
Tuesday, January 13, 2009 – Detroit Opera House
Co-hosts Tony Plana, Actor & Sheryl Lee Ralph, Actress
Celebrity Presenters: Kevon Edmonds and KEM, National
R&B Recording Artists; Henry Cho, National Stand Up Comedian
2008 - TWELFTH ANNUAL URBAN WHEEL AWARDS
Fashion, Stars, and Cars
Tuesday, January 15, 2008 – Detroit’s Fox Theater
Co-hosts Rozie Perez, Actress & Kevin Frazier, Host, The Insider
Celebrity Presenters Musiq Soulchild, Grammy Nominated Neo Soul
Balladeer; Funkmaster Flex, NY Radio Personality; Tyson Beckford, Super
Model, and MTV’s Sway
The 2008 UWA program book made its digital debut and won the Content-Wise
Magnum Opus Award. ContentWise stated: “The innovative use
of an electronic format helps extend the impact of a publication that
people traditionally consult for one night then put in an album or even
throw away.”
2007 – ELEVENTH ANNUAL URBAN WHEEL AWARDS
Multicultural Diversity in the Auto Industry
Tuesday, January 9, 2007 – Orchestra Hall at the Max M. Fisher
Music Center
Co-Hosts Vivica A. Fox, Actress & Alex Raymundo, Actor
Celebrity Presenters Tommy Davidson, Actor/Comedian & Brian Tee, Actor
2006 – TENTH ANNUAL URBAN WHEEL AWARDS
Music Center
Host Sinbad, Actor/Comedian
Celebrity Presenters Vivica A. Fox, Actress, & Bokeem Woodbine, Actor
2005 – NINTH ANNUAL URBAN WHEEL AWARDS
Music Center
Host Sinbad, Actor/Comedian
2004 – EIGHTH ANNUAL URBAN WHEEL AWARDS
Music Center
Host Robert Townsend, Actor/Writer/Producer/Director
2003 – SEVENTH ANNUAL URBAN WHEEL AWARDS
Tuesday, January 7, 2003 – Detroit Institute of Arts Museum
Hosts Cathy Hughes, CEO Radio One & Alex Reymundo, Comedian
2002 – SIXTH ANNUAL URBAN WHEEL AWARDS
Thursday, January 10, 2002 – Detroit Institute Of Arts Museum
Hosts Judge Greg Mathis From “Judge Mathis,” The Nationally Syndicated
Reality-Based Court Show & Yolanda Nava, Author Of “It’s All
In The Frijoles” And An Emmy Award-Winning Television Broadcast
Journalist
2001 – FIFTH ANNUAL URBAN WHEEL AWARDS
Thursday, January 11, 2001
Charles H. Wright Museum of African American History
2000 – FOURTH ANNUAL URBAN WHEEL AWARDS
1999 – THIRD ANNUAL URBAN WHEEL AWARDS
1998 – SECOND GOLDEN WHEEL AWARDS
1997 – GOLDEN WHEEL AWARDS
Renaissance Club

15
©2014 Chrysler Group LLC. All Rights Reserved. Chrysler, Jeep, Dodge, Ram, SRT, Mopar and the Pentastar logo are registered trademarks of Chrysler Group LLC.
FIAT is a registered trademark of Fiat Group Marketing & Corporate Communications S.p.A., used under license by Chrysler Group LLC.
AS AMERICAN
AS DETROIT;
AS DIVERSE
AS AMERICA.
w w w . c h r y s l e r g r o u p l l c . c o m
At Chrysler Group, our suppliers, dealers and employees are as diverse as America. They represent a
community of which people like you and me are proud to be a part. Each one of our vehicles embodies
their ingenuity and quality promise to you. We thank you for allowing us to embrace diversity as one of
our main drivers.

16
Co-Host..............................................................................Morris Chestnut, Actor, Best Man Holiday
Co-Host..............................................................................Maria Costa, Actor, Comedian and Writer
Toyota VIP Reception....................................................Music by Rayse Biggs Quartet
Welcome to Detroit ......................................................Mayor Mike Duggan, City of Detroit
Welcome to Auto Show ................................................Bob Shuman, Chairman, NAIAS
Hyundai’s CEO Welcome ....................................................DavidL.Zuchowski,President and CEO, Hyundai Motor America
Special Presentation .............................................................Urban Vehicle People’s Choice Award
Dealers of the Year
African-American Dealer of the Year Award
Hispanic Dealer of the Year Award
Asian Dealer of the Year Award
Suppliers of the Year
African-American Supplier of the Year Award
Hispanic Supplier of the Year Award
Asian Supplier of the Year Award
Musical Performance: New Single “The Man”.............by K’Jon, Recording Artist
Pioneer of the Year Award
Company of the Year Award
Urban Green Car of the Year Award
Urban Car of the Year Award
Urban Truck of the Year Award
Closing Remarks ...............................................................Randi Payton, Publisher, President & CEO – Decisive Media
Chevrolet Afterglow......................................................Music Performance
18TH ANNUAL URBAN WHEEL AWARDS
“Paving the Path to Global Diversity”
Program
Awards
Intermission
Urban Vehicle People’s Choice Award

17
Morris Chestnut is in high demand for leading roles in
major motion pictures, having starred in films such as “Think
Like A Man” (Kevin Hart), “Not Easily Broken” (Taraji Hen-
son), “The Game Plan” (Dwayne “The Rock” Johnson) and
“Ladder 49” (with John Travolta and Joaquin Phoenix).
Born in Cerritos, California, the athletic actor grew up
playing sports and attended college at Cal State Los Angeles
before entering the film business in 1990 with a small role
in “Freddy’s Nightmares.” This led him to a memorable
co-starring role as high school football player, Ricky
Baker, in director John Singleton’s acclaimed “Boyz n
the Hood,” a part that brought the actor into mainstream
Hollywood stardom.
Among his many credits are the films “The Cave,” “Ana-
condas: The Hunt for the Blood Orchid,” “Like Mike,” “The
Last Boy Scout,” “Under Siege 2: Dark Territory,” “G.I.
Jane,” “The Best Man,” “The Brothers,” “Breaking All the
Rules,” “Confidence,” “Two Can Play That Game,” “G.I.
Jane,” “Under Siege 2: Dark Territory,” and “The Inkwell.”
Recent theatrical releases for Morris Chestnut include
“Identity Thief” (Melissa McCarthy and Jason Batemen) and
“The Call” (Halle Berry). His current theatrical release in-
cludes the highly anticipated sequel to his starring role in “The
Best Man” entitled “The Best Man Holiday.” Television-wise
he stars in the recent and upcoming season of Showtime’s
critically-acclaimed “Nurse Jackie.”
He has also appeared on numerous television series such as
“American Horror Story,” “V,” and “C-16: FBI.”
Morris Chestnut
Maria Costa
Maria Costa is an actress/comedian and writer and is cur-
rently touring throughout the U.S. packing houses with her
unique brand of “sexy, funny, brilliant” comedy.
Costa’s new comedy special film, Viva America is a 2013
Imagen Award Nominee for excellence in Latino Film and TV
alongside other nominees like ABC’s Grey’s Anatomy and
NBC’s The Voice.
The Detroit Entertainment Commission has Costa set to
receive a star on its Detroit Walk to Fame in 2014. Milestone
achievements include her popular role as Valerie on ABC’s
Ugly Betty, her role in Universal Remote (currently airing on
Showtime), guest roles on Lifetime’s “Strong Medicine” and
CBS’s Joan of Arcadia, and series regular roles in such series
as ABC’s Dangerous Minds and BRAVO’S The It Factor LA.
She is an Alma Award nominated actress in the category
of Best Actress in a Dramatic Series and is the winner of a
Nosotros Golden Eagle Award, a Screen Actors Guild Hispanic
Heritage Honor for her work in media.
Maria Costa is a Detroit talent making her mark in enter-
tainment on a worldwide platform
Your Hosts For The Evening
MORRIS CHESTNUT
& MARIA COSTA

18
PRESENTERS
SPECIAL PERFORMANCES
TV20, Reporter
Kristin Pierce Nilda Thomas
Director of Membership
Michigan Hispanic Chamber
of Commerce
WXYZ Channel 7 Anchor
Trumpeter Extraordinaire
Rayse Biggs Quartet
Chairman, NADA
David Westcott
President, NAMAD
Damon Lester
New Destiny Christian Fellowship
Pastor Horace Sheffield
Associate Publisher/Editor
Decisive Latino
Valerie Menard
R&B Singer National and International
Recording Artist
Dwele
R&B Singer
Jai Fears
National & International
Recording Artist
K’Jon
Toyota VIP Reception Awards Show
Radio Personality
Praise 102.7 FM--Detroit &
Soul 106.3 FM--Chicago
Don “The Car Man” HoustonCarolyn Clifford
Candice Ghant

19
GREEN STILL MEANS GO.
©2014 BMW of North America, LLC. The BMW name, model names and logo are registered trademarks.
BMW is proud to have the BMW i3 as the Urban Wheel
Green Car of the Year!
We didn’t set out to build just another electric car, we set out to build the Ultimate Driving Machine.®
And we did just that with the all-electric BMW i3 and plug-in hybrid BMW i8. With sustainability
at the very forefront, BMW i aims to take driving to a whole new dimension where the production
process and lifecycle of vehicles are just as important as the driving experience. Hold tight, because
where we’re going, there’s no looking back.
BMW i

2014 AWARD
2014 Urban Truck of The Year runners-up
Urban Truck of the Year - 2014 CHEVROLET SILVERADO
LAND ROVER RANGE ROVER SPORT
2014 Urban Car of The Year runners-up
Urban Car of the Year - 2014 MERCEDES-BENZ CLA
“The Mercedes-Benz CLA-Class sedan lowers the price of a Mercedes towards a new demographic. But this is more than just an affordable Mercedes-Benz. It’s the
real thing. Pairing a plenty stout engine with good handling this Mercedes-Benz will continue to bring a whole new crop of buyers to the fold long after current
Mercedes customers have turned to dust.” — Mark Elias, Leftlane News
chevrolet impala toyota corolla
2014 Urban Green Vehicle of The Year runners-up
“The BMW i3 is a serious effort to infuse a premium brand with a “green” heritage. The BMW i3 is as stylish as it is environment-friendly and high-tech.”
— Christopher Jackson, UWA Juror and Freelance Automotive Reviewer
Urban Green Vehicle of the Year - 2014 BMW i3
HONDA ACCORD HYBRIDCADILLAC ELR
HYUNDAI SANTA FE
“The new Chevrolet Silverado’s exterior lines are cleaner and squarer, and set off by just the right amount of tasteful bling. An absolutely beautiful truck, the
Silverado’s also undergone a host of structural upgrades, making it even more robust. Further, it can be fitted with three engines, including a new, remarkably
efficient 4.3-liter V6 with 285 horses.” — Mary Chapman, Freelance Automotive Reviewer

D WINNERS
Suppliers of the Year
Asian Supplier
of the Year
African-American
Supplier of the Year
Hispanic Supplier
of the Year
Leon C. Richardson
President & CEO,
Chemicomays
Pioneer of the Year
Dorian Boyland
President, Boyland
Auto Group
Company of the Year
Dealers of the Year
African-American Dealer of the Year
Manuel A. Gonzalez
President, Sterling
Auto Group
Hispanic Dealer of the Year
Rahim Hassanally
President, Momentum
Auto Group
Asian Dealer of the Year
Sales & Marketing

Manuel Gonzalez
President
Sterling Auto Group
Bryan, Texas
General Motors Minority Dealers Association
294�� Sout��eld �oad, Suite 2�0
Sout��eld, �i��igan 480��
(248) 552-9040
www.gmmda.org
The General Motors Minority Dealers Association congratulates one
of its distinguished members on his exceptional accomplishments
and contributions to the automotive industry.

The Strength of the Retail Auto Industry
Rests on the Diverse and Varied Experiences
and Talents of its Members.
The National Automobile Dealers Association
Congratulates the Finalists for the 2014 Dealer of the Year
Dorian Boyland
Boyland Automotive Group
Orlando, Florida
Manuel Gonzalez
Sterling Auto Group
Bryan, Texas
Rahim Hassanally
Momentum Auto Group
Fairﬁeld, California
We’re Looking Forward to a Great
2014 North American International Auto Show!

Bill Perkins President,
Bill Perkins Automotive Group
At Ally, our entire foundation is built on the desire to help you take
your success to the next level. Whether that’s expanding on your own
or helping others grow, we’re here to support you in every way we can.
Hear the rest of Bill’s story at ally.com/dealer, scan the QR code or
contact an Ally Account Executive.
©2014 Ally Financial. All rights reserved.
“
Bill’s story ...
I’M PROUD THAT I’VE HELPED PEOPLE FROM
MY ORGANIZATION GET THEIR OWN STORES.”

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           
Dorian Boyland
Boyland Auto Group
Manuel A. Gonzalez
Sterling Auto Group
Rahim Hassanally
Momentum Auto Group

Congratulations
to the recipients of the 2014
Urban Wheel Awards.
©2014 ADP Dealer Services, Inc. / The ADP logo is a registered trademark of ADP, Inc. / 888.424.6342 / adpdealerservices.com
Rahim Hassanally
Momentum Auto Group
Fairfield, CA
Manuel Gonzalez
Sterling Auto Group
Bryan, Texas
Dorian Boyland
Boyland Auto Group
Orlando, Florida
At ADP, we respect and embrace the diversity of our
associates, clients, and business partners, and we
honor these individuals who will be recognized at
the 18th
Annual Urban Wheel Awards.
ADP’s Minority Dealer Relations Team is
committed and empowered to help minority
dealers be successful, so you don’t have
to face dealership challenges alone.
For assistance, or to learn more,
call 847.485.4390
ADP CLIENT

Se muestra con características opcionales. *Consumo estimado por EPA de hasta 25 mpg en ciudad/37 en carretera/29 combinado,
1.6L manual. El millaje real puede variar. ** Sólo maniobras de estacionamiento en paralelo con Asistencia Activa para Estacionar.
Su motor EcoBoost®
con impresionante rendimiento en combustible*
y la Asistencia Activa para
Estacionar**
, te hará pensar cómo sería todo, si todo fuera como un Ford.
Tell us how everything else would be, if everything were like a Ford at #SiTodoFueraComoUnFord
FORD FUSION. es.ford.com

Manuel Gonzalez
Sterling Auto Group
2014 Dealer of the Year
We commend you
on your recognition.

The automotive market is far from ethnically homogenous. One-size-fits all
messaging doesn’t work. IHS Automotive recognizes that these diverse ethnic
markets make up a significant portion of the country’s buying power.
Built from two independent sources, IHS Automotive’s ethnicity data is the most
complete and accurate in the industry, enabling you to confidently:
• Measure the new and used actual vehicle volumes
• Analyze loyalty, conquest and defection by ethnicity
• Communicate to the African American, Asian and Hispanic markets with
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Call +1 248 728 8394 today to gain market share and increase return on
investment by tapping into those ethnic groups with the highest levels of
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1
Parking aid/convenience feature. Cannot completely eliminate blind spots or warn of moving objects. May not detect every object. Always check surroundings before moving vehicle. Not a substitute for proper
backing procedures. Always turn to check what is behind you before backing up. Ward’s Large Cross/Utility Market Segmentation. MY14 Pathfinder vs. 2013 and 2014 Large Cross/Utility Class. 2
Tri-zone operation
requires compatible auxiliary media system. See Owner’s Manual for details. 3
Ward’s Large Cross/Utility segment. ’14 Pathfinder vs. ’13 and ‘14 competitors. ’14 Pathfinder 2WD EPA fuel economy estimate 20 city
and 26 highway MPG. Actual mileage may vary with driving conditions—use for comparison purposes only. 4
Ward’s Large Cross/Utility Market Segmentation. MY14 Pathfinder vs. 2013 and 2014 Large Cross/Utility
Class. Excludes cargo space. ©2013-2014 Nissan North America, Inc.
2014 NISSAN PATHFINDER
®
Introducing the 2014 Nissan Pathfinder, the Next Gen SUV your family
will love and your neighbors will envy. It has a class-exclusive Around
View®
Monitor1
that uses four cameras to help you park, and a tri-zone
entertainment system2
that allows each person to watch or listen to
anything they want. Combine that with Best-In-Class 26 MPG HWY3
and a spacious cabin that comfortably seats seven, and you’ll have the
sharpest ride on the block. It’s our most innovative Pathfinder ever.
SURPASS THE JONESES.

DIGITAL SUBSCRIPTIONS AVAILABLE AT:
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kia.com/K900
Breathing new life into luxury.
The K900.
2015 K900 expected Spring 2014. Initially only available in select markets with limited availability. 2015 K900 V8 prototype shown with optional features. Not all features
are available on all trim levels.
Over time, we’ve been led to believe that luxury is synonymous with legacy and heritage. While we respect
the past, we’re more focused on the future—one that’s innovative and progressive. We believe that luxury
should not be defined by where it came from, but rather what it is. A luxury sedan is made from the finest
materials available and comes equipped with the most advanced onboard technology. It is the perfect
combination of power and performance, designed to instill a sense of exhilaration and confidence. While
some may still be convinced that history is what makes a luxury sedan, we invite you to come to your own
conclusion. Introducing the K900, from Kia. It challenges everything.TM
Experience it for yourself at kia.com/K900.

Honda would like to salute Urban Wheel Awards and Decisive Media who give honor to those
industry professionals who are not afraid to kick out the ladder and pursue that which they never
imagined they could achieve.
To learn more about Honda philosophy in action visit dreams.honda.com
Kick Out the Ladder
What happens when we set goals that seem unreachable?
At Honda, we believe that once a goal has
been reached it is time to “kick out the
ladder,” and push yourself to go beyond your
perceived limits.
Does it motivate us to push the limits?

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Alex wanted a cure. And every cup gets us a sip closer.
Volvo is the founding sponsor of Alex’s Lemonade Stand, started by a little girl named Alex Scott who, even
though she was losing her battle against cancer, wanted to raise research money to help other kids win theirs.
Help make Alex’s dream come true. Go to AlexsLemonade.org and ﬁnd out how you can help.
volvocars.com/usAlexsLemonade.org
FOUNDATION FOR CHILDHOOD CANCER

The 17th Annual Urban Wheel Awards
was held on Sunday, January 13, 2013 in the
Sound Board Theater, at the MotorCity Casino
Hotel in Detroit. Hosted by by award-winning
actors Edward James Olmos and Niecy Nash,
the event honored the contributions of women
in the automotive industry in management, manufacturing, engineering,
design, marketing, human resources, and communications, as well as
other segments of the industry. Companies dedicated to the development
and advancement of women in the auto industry were also recognized.
"Our mission is to ensure efforts in all aspects of diversity are
honored and rewarded with the Urban Wheel Awards. For seventeen
years, this has been the only event held during the NAIAS promoting
and celebrating diversity and inclusion in the
auto industry. We were extremely honored to
dedicate the 2013 event to women in recogni-
tion of their significant accomplishments and
successes in the automotive industry.” says
Randi Payton, UWA founder.
Proceeds from the UWA support the Emerging Diversity Education
Fund to provide scholarships, internships, and mentoring support for
ethnic minority college students pursuing careers in communications
and the auto industry.
In addition to the women honored, the Cadillac ATS was named Urban
Car of The Year, the Ram 1500 was named Urban Truck of The Year,
and the Tesla Model S was named Urban Green Vehicle of the Year.
17thAnnualUrbanWheelAwards:
HONORING WOMEN IN THE AUTO INDUSTRY
LOOKING BACKLOOKING BACK

Pioneer of the Year:
Jenell R. Ross
President, Bob Ross Auto Group
—Centerville, Ohio
Lifetime Achievement Award:
Kathy Jackson
Legendary Automotive
Journalist
Toyota Motor Sales, Progress in
Women’s Dealership Diversity:
Alva Mason
Manager, Strategic Dealer
Representation
& Community Relations
Chrysler Group LLC, Progress in
Human Resources:
Georgette Borrego-Dulworth
Director, Talent Acquisition and
Global Diversity
Toyota Motor Engineering &
Manufacturing North America,
Inc. (TEMA), Progress in Women’s
Supplier Development:
Adrienne C. Trimble
Project General Manager,
Corporate Diversity & Inclusion
General Motors, Progress in
Community Service Initiatives
to Women: Vivian Pickard
President, General Motors
Foundation & Director,
Corporate Relations, General
Motors Company
Designer of the Year:
Crystal Windham
Director of Design
GM North American
Passenger Car Interiors
Executive of the Year:
Alicia Boler-Davis
Vice President of Global Quality
and U.S.
Customer Experience
General Motors Company
Hispanic Dealer of The Year:
Evelyn Chatel
Freedom Auto Group
African-American Dealer
of The Year:
Gail Burrus Martin
CEO, Martin
Management Group
Asian Dealer of The Year:
Lori Lum Toyooka
President And General
Manager,
Lum’s Auto Center
Hispanic Supplier of the Year:
Dolores M. Rodriguez
President, Whisper Creative
Products, Inc.
Native-American Supplier
of the Year:
Andra Rush
President,
The Rush Group
39

40
To see video highlights of the show,
Websites of sponsors and advertisers,
and subscribe to the free digital 18th Annual
Urban Wheel Awards Program Book, please
visit www.urbanwheelawards.com
VISIT THE ALL-NEW
DECISIVEMAGAZINE.COM
DECISIVELATINO.COM
The following is a special acknowledgment of the many people and companies
who have helped to make this event possible. It is with sincere gratitude we thank
them for their selfless contributions. From the 18th Annual Urban Wheel Awards
family, we wish to acknowledge the following circle of friends, experts and staff:
STAFF
Joyce Gates, Director
Lyndon Conrad Bell, Editor-In-Chief and 2014 Script Writer
Valerie Menard, Associate Publisher/Editor. Decisive Latino
Mary Chapman, Editor at Large
Karen Payton, Sales Director
Leonard Corbin, National Account Manager &
Vehicle Logistics Director
Tamika Brown, Sponsorship & Marketing Director
Christopher Jackson, Road Test Editor
Thuan Ngo, Web Development
Damon Redmond, Business Manager
Fran Sherman, Program Book Designer
Eric Null, Assistant Program Book Designer
Kenneth A. Sprang, Attorney, Cicero,
Mehta & Sprang, LLP
SPECIAL ACKNOWLEDGEMENTS
Randi Payton, CEO & President
Rosiland Triche’ Roberts, Executive Producer
TEAM OF EXPERTS
Marjorie Staten — Public
Relations Director
Matt Lee — Public Relations Coordinator
Simon Stewart — Graphics Art Designer
Taylor McEwen — Executive Assistant to
CEO & President
Dee Suber — Executive Assistant to
Executive Producer
Deniera Davis — Ticket Director and
VIP/Sponsor Registration
Latoya Flint — Ticket Director Assistant
Judith Lake — Ticket Director Assistant
Angelique Peterson Mayberry — Ticket
Director Assistant
Martin Staten — Program Book Sales
Tepel Brothers Printing
Allegra Print and Imaging
Display Group
Rayse Biggs Quartet — V.I.P.
Reception Entertainment
Melvin Forbes
Monica Morgan — Photographer
Wayne Norman — Photographer
Robert Patrick & Company —
Accounting and CFO Consulting
Ronnie Ware — Business Advisor
Gary Murray — Business Consultant
Unique Expressions
Urban Wheel Awards 2014 Presenters
Urban Wheel Awards 2014 Volunteers
CONTRIBUTING PATRON SPONSORS
Triche’ Entertainment Enterprise - www.tricheagency.com
Monica Morgan Photography
Wayne Norman Photography
Program Cover Art By: Simon Stewart
( @SimStyles ) for Spitfire Graphics Company 888-734-5551

Subaru is a proud supporter of the 2014 Urban Wheel Award Honorees, helping
to bridgecommunication between cultures. A Subaru with Symmetrical All-Wheel
Drive gives you control and confidence on the roads that bring us together.
Love. It’s what makes a Subaru, a Subaru.
†
MSRP excludes destination and delivery charges, tax, title and registration fees. Dealer sets actual price. 2014 Subaru Forester 2.0XT Touring shown has an MSRP of $35,395.
Every road is an
opportunity to learn
more about the world.
2014 Subaru Forester®
2.0XT. Learn more at subaru.com
CONTRIBUTING PATRON SPONSORS
Monica Morgan Photography
Triche’ Entertainment Enterprise
Detroit-Windsor Dance Academy
Delta Dental of Michigan, Ohio and Indiana
B&C Transportation

The car of your dreams is now the car of your reality. Introducing the unique Mercedes-Benz CLA.
An uncompromising 4-door coupe that elevates pulses, drops jaws and causes double takes wherever
it goes. Its muscular, seductive look is only trumped by its incredible price. Starting at just $29,900,
the breakthrough CLA challenges you to rethink everything.
Set your soul free.
The all-new CLA. Starting at $29,900.
Congratulations to the Mercedes-Benz CLA
on being named the 2014 Urban Car of the Year.

18th UrbanWheelAwards 2014 ProgramBook

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